New Top 16 Free Video Editing Software for Beginners Very Easy to Use for 2024

New Top 16 Free Video Editing Software for Beginners Very Easy to Use for 2024

Morgan Lv12

Top 16 Free Video Editing Software for Beginners [Very Easy to Use]

Top 15 Free Video Editing Software for Beginners [Very Easy to Use]

author avatar

Ollie Mattison

Mar 27, 2024• Proven solutions

If you are not a video-making expert, own a video studio, or have a video specialist to trim and shoot video features, then don’t worry!

We are here to take you on the tour of the easiest video editing software that would promise a professional-looking end-product despite being absolutely inexperienced!

In my opinion, an ideal video editing software should be easy for everyone to get started. It could be simple video editing software, but it at least contains all the basic features you want. My recommendation is Wondershare Filmora, which compromises usability and capability to the best. It not only comes with all common video editing tools at your fingertips but also features you may need to bring your videos to the next level.

Watch Video to Take a Quick View of the 18 Best Video Editors

Filmora Video Editor is an expert in creating and editing videos with outstanding functions and features. The easy-to-use interface will help you much! It offers versions for Windows, Mac, Android and iOS! Worth to have a try!

Try Free Video Editor Try Free Video Editor Try Free Video Editor Learn More >


15 Best Easy Video Editing Software

Below are the brief detail of easy video editors for PC, giving you more editing scalability than mobile-based editing apps. So if you are seeking easy video editing software for YouTube or website then look no further!

1 - Wondershare Filmora 2 - Blender 3 - Lightworks
4 - Shotcut 5 - VSDC 6 - Machete Lite
7 - Avidemux 8 - Hitfilm Express 9 - iMovie
10 - Openshot 11 - Movie Maker 12 - Lumen5
13 - Adobe Spark 14 - Videopad 15 - Freemake

1. Wondershare Filmora - Easy Video Editing Software, Unlimited Video Sharing

Compatibility: Windows, Mac, Android, iPhone and iPad.

Wondershare Filmora paves the way to share videos instantly with family and friends, whatever it’s on YouTube, computer, mobile devices, or TV, you’ll choose your way.

Edit Video for Free

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Edit Video for Free

For macOS 10.14 or later

Filmora secure download Secure Download

You can directly upload the video to YouTube, as well as an optional message sending to Facebook and Twitter.

Preset profiles are included in output videos for playing on mobile devices like iPhone, iPad, iPod, PSP, etc. No further conversion required. A build-in DVD tool allows you to burn video to a high-quality DVD for watching on TV with your home DVD player.

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-tutorial?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Download the free trial version of Wondershare Filmora for your Mac/Windows version below, start to make your stunning home movies today!

2. Blender

Compatibility: Windows, Mac, and Linux.

This is free and open-source software, originally designed as a 3D animation suite but also has a use video editor. This editor lets you carry out basic actions like video cutting and video splicing. Hence, it is an easy video cutter and easy video joiner. It can also perform more advanced tasks such as video masking.

3. Lightworks

Compatibility: Windows, Mac, and Linux.

Lightworks is a free easy to use video editing software that comes with High precision video trimming, 720p video export for YouTube, Multicam support, and support of a large range of video formats. Its free version has ample features enough for most of the users. Although the paid pro version costs $25 a month.

4. Shotcut

Compatibility: Windows, Mac, and Linux.

Shotcut is a free, open-source video editing software, packed with ample features with wide range video formats support, timeline editing, 4K HD resolution support, and have several tutorials video.

filmora box

Wondershare Filmora Video Editor

Filmora - No Watermark Video Editing Software

• Easily edit and export video files without watermark

• offers popular effects and filters for making your video professional

• Cross-platform supported - (Windows, Mac, iOS, Android)

Try Video Editor without Watermark Try Video Editor without Watermark Try Video Editor without Watermark Learn More >

5. VSDC

Compatibility: Windows

VSDC, an easy video editing software for windows, is a free video editing software, having an easy-to-learn powerful suite of features including audio editing and color correction. Although a paid version, pro, costs $19.99, having visual waveform, image stabilization and voice over support.

6. Machete Lite

Compatibility: Windows

Machete Lite is a free yet the simplest video editing software perfect for simple editing tasks. Only AVI and WMV files are supported in its free version. Its full version costs $19.95 having audio editing and more file type support, unlike the free version.

7. Avidemux

Compatibility: Windows, Mac, and Linux

Avoided is the simplest video editing software, perfect for beginners. It allows performing simple editing features like Encoding, simple cutting, and filtering with an easy-to-use interface.

8. Hitfilm Express

Compatibility: Windows and Mac

HitFilm Express is a free video editing software with features ranging from basic editing features like trimming, audio editing, and slicing to advance tools and features. Its free version supports over 180 special effects. There’s a built-in YouTube uploading.

Finding a Way to Edit Video for Free? Try This Out!

Filmora Video Editor brings you all the convenience of editing videos with handy functions. You can make your creative ideas into realize! More importantly, your edited video can export without a watermark!

Try It Free Try It Free Try It Free Learn More >

9. iMovie

Compatibility: Mac

If you are a beginner and searching for a good video editing software to get your hands clean on editing then iMovie editor is perfect for you. It is an easy video editing software for mac having an easy drag and drop interface. Features like Video trimming, split-screen, audio editing, pre-made transitions library, and 4K resolution support.

10. Openshot

Compatibility: Windows, Mac, and Linux

It is a free open source video editing software with an easy-to-use interface. Features like unlimited layers and tracks, time-mapping, real-time previews, trimming, snapping, clip resizing, curve-based keyframe animations etc. It offers more than enough features for free software.

11. Movie Maker

Compatibility: Windows

It is an easy video maker and editing software for beginners which can be downloaded from any third-party and use it to make and share high-quality movies.

12. Lumen5

Compatibility: Windows and Mac

It’s a perfect web-based video editing tool, best for Social Media promotion Campaigns with an easy drag-and-drop interface.

filmora logo

A cross-platform for making videos anywhere for all creators

filmora-02

Why your video editing isn’t good enough? How about some creative inspo?

  • 100 Million+ Users
  • 150+ Countries and Regions
  • 4 Million+ Social Media Followers
  • 5 Million+ Stock Media for Use

Try It Free Try It Free

Try It Free

Try It Free

* Secure Download

filmora12

13. Adobe Spark

Compatibility: Windows and Mac

Adobe Sparks is also a web-based easy video editor, similar to Lumen5. It offers an easy user interface but is a little restricted when it comes to offering a bank of images and footage to use.

14. Videopad

Compatibility: Windows

VideoPad is a simple video editing software for beginners, maybe not suitable for professional use. It has features like 3D Video Editing, Sound Effects and pre-made transitions Library, Reduce Camera Shakes and Multiple Resolutions export support.

15. Freemake

Compatibility: Windows

Freemake is a free video converter that is used to convert and alter videos that can modify and convert videos, embed videos to websites, and extract audio from video clips simply and fast. It supports above 500 video file formats and is compatible with multiple audio and image file formats for slideshows and video clip creation.

Basic Features You Need in an Easy Video Editing Software

A software having:

  • Easy montage maker
  • Easy video cutter
  • Easy video joiner
  • Compositing multiple elements together
  • Color grading
  • Motion tracking
  • Stabilization
  • Titles
  • Background replacement
  • Basic color correction
  • Cross dissolves and fade-to-black transitions
  • Audio crossfades
  • Audio level adjustment using keyframes
  • Auto synchronization of additional audio tracks
  • Image position adjustment using keyframes
  • Footage speed adjustments
  • Basic color correction
  • Footage bins for roughly organizing imported footage

Why Video Editing Matters Nowadays?

If videos aren’t a primary focus of your content marketing plan, the probability is it’s soon going to be certain! Every next production is turning into video-based content, be it content marketers or SEOs.

Around 50% of the content marketers are using Facebook and YouTube channels for the sake of video distribution since online activity spent on watching videos is 50%.

Moreover, by 2021, video is going to be projected to account for more than 80% out of all internet traffic.

Therefore, it has become a need to focus on video content if you are looking to grow the organic traffic of your publications.

filmora box

Filmora Free Video Editor

Create AI-Generated Video with Filmora

Filmora Free video editor offers a ChatGPT plug-in and AI tools to enhance your creative vision. Make your idea into reality.

Try It Free Try It Free Try It Free Learn More >

Basic Video Editing Terms You Should Know

Below are some of the important yet basic terms that you should know related to videography in general and video editing in specific as well, whether you are a beginner or professional.

Aspect ratio:

The aspect ratio is the ratio of width and height of a video. Examples of the most used aspect ratios are: 4:3, 16:9, 1.85:1.

Refer to the image given below for a better understanding.

aspec ratio

B-roll:

B-roll facilities one with the flexibility, when editing, to the video editing rules as it is an add-on picture that makes a previously incoherent scene seamless.

As shown in the image below, B-roll is used to insert which can make the transition easy to look on the eyes.

Bit rate:

Bit rate, also known as data rate, refers to the amount of data used for every second within the video. It is most commonly expressed in kilobits per second (kbps).

Close up:

Close-up refers to the shots that frame to subject tightly.

For instance, if it is a person, then the close-up covers solely his face.

Color temperature:

Color temperature refers to the light visibility in a shot. Color temperature is expressed in Kelvin. The scale of color temperature ranges from cool to warm.

color temperature

Composition:

Composition entails the process of combining multiple footages using video editing software.

Compression:

Compression is the process of minimizing the quantity of data utilized in a video file. It helps make in the process of uploading and downloading quite faster. This also leaves you with ample space for more of your publications.

Crop factor:

Crop factor refers to a number that expresses the ratio of the imaging area of a sensor to a full-frame sensor. It typically ranges from 1.3 to 2.0.

Cut-in

Cut-in refers to showing a specific part of a subject in order to emphasize a certain aspect or emotion. For instance, hand gestures may show nervousness, enthusiasm, agitation, etc.

Foley:

Often times the original sound of the scene captured in the video is not captured as naturally as they were supposed to sound like in reality. Hence, Foley is when you reproduce those sounds for that video.

Frame rate:

Frame rate refers to the video capturing by a shutter in a second or shutter cycling rate through opening and closing. Some of the common frame rates are 24, 25, 29.97, 30, etc. The frame rate is expressed in frames per second (fps).

High definition media interface:

HDMI is the connectors that digitally transfer audio and HD video to a television. This is helpful if you intend to work on a bigger screen or wish to share some of your productions.

Resolution:

Resolution refers to the horizontal and vertical pixels of your video. For instance 640×480 for SD and 1280×720 for HD. Sometimes resolution refers only to the number of pixels that paper vertically. For example 480p, 720p, and 1080p respectively.

resolution

J-Cut:

J-cut refers to the editing technique in which the audio from a next scene is overlapped with the image from the previous scene, such that the audio segment of the next scene begins playing prior to its picture.

Jumpcut:

Jumpcut editing techniques refer to an abrupt transition between the two consecutive frames. The entity in the video containing jump cuts appears to jump along with the scene from one place to another. This looks disruptive to the audience.

L-Cut:

L-cut is exactly opposite to J-cut where the audio from the next scene overlays the image from the next scene to play the audio after an image has been displayed in the video.

Lower third:

As the name suggests, the lower third is derived from the rule of third which refers to the type of title, mostly used by vloggers, broadcasters, interviewers, and you tubers.

Memory bank:

You can understand the term by thinking of a memory box where we keep certain things as a memory of the events in someone’s life. Memory bank serves the same purpose through the use of video. It often uses natural sounds, document travel or merely store moments in routine life.

Press kit:

Press kit is used to provide information regarding your productions to the press for promotional purposes. Such information is often background including synopsis, crew, cast’s bios Q&A with the director, production stills and its reviews.

Shot list:

The shot list refers to the checklist related to the shots that a videographer plans to include in his/her content. This may help you save time and gear with efficient planning and handling. This gives a sense of direction to your production.

Storyboard:

A storyboard is a drawing to illustrate the scenes in the video. This gives a direct and organized way to visualize the needs for the shots or animation.

storyboard

Sync:

Synchronization, aka sync, refers to the alignment of audio with video imaging.

Rule of thirds:

The rule of third is a grid that helps you to compose interesting and balanced shots to make your productions aesthetically pleasing. The grid is similar to a tic-tac-toe board since it segregates the picture into 9 segments. It helps bring points of interest to be aligned with the lines or intersection given in the grid.

rule of thirds

Three-point lighting:

This helps one to diminish the shadows for image balancing and provides an appealing contrast. These three lights are commonly known as fill, key, and backlight.

three point lighting

Tilts:

Tilts refer to the vertical transitions that your camera. This is the opposite of pans.

tilts

Pans:

Pans refer to the horizontal movements of your camera. This is exactly contrary to tilts.

White balance:

White balance refers to the process where the unrealistic color casts are removed in order to render a white object to be actually white in your photo, and not have other tints.

white balance

Wide-angle:

A wide-angel lens refers to a short focal length of a lens. This brings more of a subject rather than a subject being captured by a normal lens at equal distances.

wide angle

Non-linear editing:

NLEs is a non-destructive editing technique that allows one to access any frame in a video clip regardless of the sequence in the clip. It gives you the freedom to easily include effects, transitions, fades, etc. which cannot be achieved with linear editing

Pixel aspect ratio:

Pixels are several tiny squares that build up an image in a video. Whereas, aspect ratio refers to the ratio of width to height of a video. Hence, the pixel aspect ratio (PAR) is the ratio of width to height of the pixels.

Conclusion

Be it Instagram stories, YouTube product testimonials, or Facebook ads, using these easy-to-use video editing software will elevate your content into a professional and slick look.

So, I hope you are now ready to get started.

Lights, camera, action!

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

If you are not a video-making expert, own a video studio, or have a video specialist to trim and shoot video features, then don’t worry!

We are here to take you on the tour of the easiest video editing software that would promise a professional-looking end-product despite being absolutely inexperienced!

In my opinion, an ideal video editing software should be easy for everyone to get started. It could be simple video editing software, but it at least contains all the basic features you want. My recommendation is Wondershare Filmora, which compromises usability and capability to the best. It not only comes with all common video editing tools at your fingertips but also features you may need to bring your videos to the next level.

Watch Video to Take a Quick View of the 18 Best Video Editors

Filmora Video Editor is an expert in creating and editing videos with outstanding functions and features. The easy-to-use interface will help you much! It offers versions for Windows, Mac, Android and iOS! Worth to have a try!

Try Free Video Editor Try Free Video Editor Try Free Video Editor Learn More >


15 Best Easy Video Editing Software

Below are the brief detail of easy video editors for PC, giving you more editing scalability than mobile-based editing apps. So if you are seeking easy video editing software for YouTube or website then look no further!

1 - Wondershare Filmora 2 - Blender 3 - Lightworks
4 - Shotcut 5 - VSDC 6 - Machete Lite
7 - Avidemux 8 - Hitfilm Express 9 - iMovie
10 - Openshot 11 - Movie Maker 12 - Lumen5
13 - Adobe Spark 14 - Videopad 15 - Freemake

1. Wondershare Filmora - Easy Video Editing Software, Unlimited Video Sharing

Compatibility: Windows, Mac, Android, iPhone and iPad.

Wondershare Filmora paves the way to share videos instantly with family and friends, whatever it’s on YouTube, computer, mobile devices, or TV, you’ll choose your way.

Edit Video for Free

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Edit Video for Free

For macOS 10.14 or later

Filmora secure download Secure Download

You can directly upload the video to YouTube, as well as an optional message sending to Facebook and Twitter.

Preset profiles are included in output videos for playing on mobile devices like iPhone, iPad, iPod, PSP, etc. No further conversion required. A build-in DVD tool allows you to burn video to a high-quality DVD for watching on TV with your home DVD player.

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-tutorial?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Download the free trial version of Wondershare Filmora for your Mac/Windows version below, start to make your stunning home movies today!

2. Blender

Compatibility: Windows, Mac, and Linux.

This is free and open-source software, originally designed as a 3D animation suite but also has a use video editor. This editor lets you carry out basic actions like video cutting and video splicing. Hence, it is an easy video cutter and easy video joiner. It can also perform more advanced tasks such as video masking.

3. Lightworks

Compatibility: Windows, Mac, and Linux.

Lightworks is a free easy to use video editing software that comes with High precision video trimming, 720p video export for YouTube, Multicam support, and support of a large range of video formats. Its free version has ample features enough for most of the users. Although the paid pro version costs $25 a month.

4. Shotcut

Compatibility: Windows, Mac, and Linux.

Shotcut is a free, open-source video editing software, packed with ample features with wide range video formats support, timeline editing, 4K HD resolution support, and have several tutorials video.

filmora box

Wondershare Filmora Video Editor

Filmora - No Watermark Video Editing Software

• Easily edit and export video files without watermark

• offers popular effects and filters for making your video professional

• Cross-platform supported - (Windows, Mac, iOS, Android)

Try Video Editor without Watermark Try Video Editor without Watermark Try Video Editor without Watermark Learn More >

5. VSDC

Compatibility: Windows

VSDC, an easy video editing software for windows, is a free video editing software, having an easy-to-learn powerful suite of features including audio editing and color correction. Although a paid version, pro, costs $19.99, having visual waveform, image stabilization and voice over support.

6. Machete Lite

Compatibility: Windows

Machete Lite is a free yet the simplest video editing software perfect for simple editing tasks. Only AVI and WMV files are supported in its free version. Its full version costs $19.95 having audio editing and more file type support, unlike the free version.

7. Avidemux

Compatibility: Windows, Mac, and Linux

Avoided is the simplest video editing software, perfect for beginners. It allows performing simple editing features like Encoding, simple cutting, and filtering with an easy-to-use interface.

8. Hitfilm Express

Compatibility: Windows and Mac

HitFilm Express is a free video editing software with features ranging from basic editing features like trimming, audio editing, and slicing to advance tools and features. Its free version supports over 180 special effects. There’s a built-in YouTube uploading.

Finding a Way to Edit Video for Free? Try This Out!

Filmora Video Editor brings you all the convenience of editing videos with handy functions. You can make your creative ideas into realize! More importantly, your edited video can export without a watermark!

Try It Free Try It Free Try It Free Learn More >

9. iMovie

Compatibility: Mac

If you are a beginner and searching for a good video editing software to get your hands clean on editing then iMovie editor is perfect for you. It is an easy video editing software for mac having an easy drag and drop interface. Features like Video trimming, split-screen, audio editing, pre-made transitions library, and 4K resolution support.

10. Openshot

Compatibility: Windows, Mac, and Linux

It is a free open source video editing software with an easy-to-use interface. Features like unlimited layers and tracks, time-mapping, real-time previews, trimming, snapping, clip resizing, curve-based keyframe animations etc. It offers more than enough features for free software.

11. Movie Maker

Compatibility: Windows

It is an easy video maker and editing software for beginners which can be downloaded from any third-party and use it to make and share high-quality movies.

12. Lumen5

Compatibility: Windows and Mac

It’s a perfect web-based video editing tool, best for Social Media promotion Campaigns with an easy drag-and-drop interface.

filmora logo

A cross-platform for making videos anywhere for all creators

filmora-02

Why your video editing isn’t good enough? How about some creative inspo?

  • 100 Million+ Users
  • 150+ Countries and Regions
  • 4 Million+ Social Media Followers
  • 5 Million+ Stock Media for Use

Try It Free Try It Free

Try It Free

Try It Free

* Secure Download

filmora12

13. Adobe Spark

Compatibility: Windows and Mac

Adobe Sparks is also a web-based easy video editor, similar to Lumen5. It offers an easy user interface but is a little restricted when it comes to offering a bank of images and footage to use.

14. Videopad

Compatibility: Windows

VideoPad is a simple video editing software for beginners, maybe not suitable for professional use. It has features like 3D Video Editing, Sound Effects and pre-made transitions Library, Reduce Camera Shakes and Multiple Resolutions export support.

15. Freemake

Compatibility: Windows

Freemake is a free video converter that is used to convert and alter videos that can modify and convert videos, embed videos to websites, and extract audio from video clips simply and fast. It supports above 500 video file formats and is compatible with multiple audio and image file formats for slideshows and video clip creation.

Basic Features You Need in an Easy Video Editing Software

A software having:

  • Easy montage maker
  • Easy video cutter
  • Easy video joiner
  • Compositing multiple elements together
  • Color grading
  • Motion tracking
  • Stabilization
  • Titles
  • Background replacement
  • Basic color correction
  • Cross dissolves and fade-to-black transitions
  • Audio crossfades
  • Audio level adjustment using keyframes
  • Auto synchronization of additional audio tracks
  • Image position adjustment using keyframes
  • Footage speed adjustments
  • Basic color correction
  • Footage bins for roughly organizing imported footage

Why Video Editing Matters Nowadays?

If videos aren’t a primary focus of your content marketing plan, the probability is it’s soon going to be certain! Every next production is turning into video-based content, be it content marketers or SEOs.

Around 50% of the content marketers are using Facebook and YouTube channels for the sake of video distribution since online activity spent on watching videos is 50%.

Moreover, by 2021, video is going to be projected to account for more than 80% out of all internet traffic.

Therefore, it has become a need to focus on video content if you are looking to grow the organic traffic of your publications.

filmora box

Filmora Free Video Editor

Create AI-Generated Video with Filmora

Filmora Free video editor offers a ChatGPT plug-in and AI tools to enhance your creative vision. Make your idea into reality.

Try It Free Try It Free Try It Free Learn More >

Basic Video Editing Terms You Should Know

Below are some of the important yet basic terms that you should know related to videography in general and video editing in specific as well, whether you are a beginner or professional.

Aspect ratio:

The aspect ratio is the ratio of width and height of a video. Examples of the most used aspect ratios are: 4:3, 16:9, 1.85:1.

Refer to the image given below for a better understanding.

aspec ratio

B-roll:

B-roll facilities one with the flexibility, when editing, to the video editing rules as it is an add-on picture that makes a previously incoherent scene seamless.

As shown in the image below, B-roll is used to insert which can make the transition easy to look on the eyes.

Bit rate:

Bit rate, also known as data rate, refers to the amount of data used for every second within the video. It is most commonly expressed in kilobits per second (kbps).

Close up:

Close-up refers to the shots that frame to subject tightly.

For instance, if it is a person, then the close-up covers solely his face.

Color temperature:

Color temperature refers to the light visibility in a shot. Color temperature is expressed in Kelvin. The scale of color temperature ranges from cool to warm.

color temperature

Composition:

Composition entails the process of combining multiple footages using video editing software.

Compression:

Compression is the process of minimizing the quantity of data utilized in a video file. It helps make in the process of uploading and downloading quite faster. This also leaves you with ample space for more of your publications.

Crop factor:

Crop factor refers to a number that expresses the ratio of the imaging area of a sensor to a full-frame sensor. It typically ranges from 1.3 to 2.0.

Cut-in

Cut-in refers to showing a specific part of a subject in order to emphasize a certain aspect or emotion. For instance, hand gestures may show nervousness, enthusiasm, agitation, etc.

Foley:

Often times the original sound of the scene captured in the video is not captured as naturally as they were supposed to sound like in reality. Hence, Foley is when you reproduce those sounds for that video.

Frame rate:

Frame rate refers to the video capturing by a shutter in a second or shutter cycling rate through opening and closing. Some of the common frame rates are 24, 25, 29.97, 30, etc. The frame rate is expressed in frames per second (fps).

High definition media interface:

HDMI is the connectors that digitally transfer audio and HD video to a television. This is helpful if you intend to work on a bigger screen or wish to share some of your productions.

Resolution:

Resolution refers to the horizontal and vertical pixels of your video. For instance 640×480 for SD and 1280×720 for HD. Sometimes resolution refers only to the number of pixels that paper vertically. For example 480p, 720p, and 1080p respectively.

resolution

J-Cut:

J-cut refers to the editing technique in which the audio from a next scene is overlapped with the image from the previous scene, such that the audio segment of the next scene begins playing prior to its picture.

Jumpcut:

Jumpcut editing techniques refer to an abrupt transition between the two consecutive frames. The entity in the video containing jump cuts appears to jump along with the scene from one place to another. This looks disruptive to the audience.

L-Cut:

L-cut is exactly opposite to J-cut where the audio from the next scene overlays the image from the next scene to play the audio after an image has been displayed in the video.

Lower third:

As the name suggests, the lower third is derived from the rule of third which refers to the type of title, mostly used by vloggers, broadcasters, interviewers, and you tubers.

Memory bank:

You can understand the term by thinking of a memory box where we keep certain things as a memory of the events in someone’s life. Memory bank serves the same purpose through the use of video. It often uses natural sounds, document travel or merely store moments in routine life.

Press kit:

Press kit is used to provide information regarding your productions to the press for promotional purposes. Such information is often background including synopsis, crew, cast’s bios Q&A with the director, production stills and its reviews.

Shot list:

The shot list refers to the checklist related to the shots that a videographer plans to include in his/her content. This may help you save time and gear with efficient planning and handling. This gives a sense of direction to your production.

Storyboard:

A storyboard is a drawing to illustrate the scenes in the video. This gives a direct and organized way to visualize the needs for the shots or animation.

storyboard

Sync:

Synchronization, aka sync, refers to the alignment of audio with video imaging.

Rule of thirds:

The rule of third is a grid that helps you to compose interesting and balanced shots to make your productions aesthetically pleasing. The grid is similar to a tic-tac-toe board since it segregates the picture into 9 segments. It helps bring points of interest to be aligned with the lines or intersection given in the grid.

rule of thirds

Three-point lighting:

This helps one to diminish the shadows for image balancing and provides an appealing contrast. These three lights are commonly known as fill, key, and backlight.

three point lighting

Tilts:

Tilts refer to the vertical transitions that your camera. This is the opposite of pans.

tilts

Pans:

Pans refer to the horizontal movements of your camera. This is exactly contrary to tilts.

White balance:

White balance refers to the process where the unrealistic color casts are removed in order to render a white object to be actually white in your photo, and not have other tints.

white balance

Wide-angle:

A wide-angel lens refers to a short focal length of a lens. This brings more of a subject rather than a subject being captured by a normal lens at equal distances.

wide angle

Non-linear editing:

NLEs is a non-destructive editing technique that allows one to access any frame in a video clip regardless of the sequence in the clip. It gives you the freedom to easily include effects, transitions, fades, etc. which cannot be achieved with linear editing

Pixel aspect ratio:

Pixels are several tiny squares that build up an image in a video. Whereas, aspect ratio refers to the ratio of width to height of a video. Hence, the pixel aspect ratio (PAR) is the ratio of width to height of the pixels.

Conclusion

Be it Instagram stories, YouTube product testimonials, or Facebook ads, using these easy-to-use video editing software will elevate your content into a professional and slick look.

So, I hope you are now ready to get started.

Lights, camera, action!

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

If you are not a video-making expert, own a video studio, or have a video specialist to trim and shoot video features, then don’t worry!

We are here to take you on the tour of the easiest video editing software that would promise a professional-looking end-product despite being absolutely inexperienced!

In my opinion, an ideal video editing software should be easy for everyone to get started. It could be simple video editing software, but it at least contains all the basic features you want. My recommendation is Wondershare Filmora, which compromises usability and capability to the best. It not only comes with all common video editing tools at your fingertips but also features you may need to bring your videos to the next level.

Watch Video to Take a Quick View of the 18 Best Video Editors

Filmora Video Editor is an expert in creating and editing videos with outstanding functions and features. The easy-to-use interface will help you much! It offers versions for Windows, Mac, Android and iOS! Worth to have a try!

Try Free Video Editor Try Free Video Editor Try Free Video Editor Learn More >


15 Best Easy Video Editing Software

Below are the brief detail of easy video editors for PC, giving you more editing scalability than mobile-based editing apps. So if you are seeking easy video editing software for YouTube or website then look no further!

1 - Wondershare Filmora 2 - Blender 3 - Lightworks
4 - Shotcut 5 - VSDC 6 - Machete Lite
7 - Avidemux 8 - Hitfilm Express 9 - iMovie
10 - Openshot 11 - Movie Maker 12 - Lumen5
13 - Adobe Spark 14 - Videopad 15 - Freemake

1. Wondershare Filmora - Easy Video Editing Software, Unlimited Video Sharing

Compatibility: Windows, Mac, Android, iPhone and iPad.

Wondershare Filmora paves the way to share videos instantly with family and friends, whatever it’s on YouTube, computer, mobile devices, or TV, you’ll choose your way.

Edit Video for Free

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Edit Video for Free

For macOS 10.14 or later

Filmora secure download Secure Download

You can directly upload the video to YouTube, as well as an optional message sending to Facebook and Twitter.

Preset profiles are included in output videos for playing on mobile devices like iPhone, iPad, iPod, PSP, etc. No further conversion required. A build-in DVD tool allows you to burn video to a high-quality DVD for watching on TV with your home DVD player.

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-tutorial?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Download the free trial version of Wondershare Filmora for your Mac/Windows version below, start to make your stunning home movies today!

2. Blender

Compatibility: Windows, Mac, and Linux.

This is free and open-source software, originally designed as a 3D animation suite but also has a use video editor. This editor lets you carry out basic actions like video cutting and video splicing. Hence, it is an easy video cutter and easy video joiner. It can also perform more advanced tasks such as video masking.

3. Lightworks

Compatibility: Windows, Mac, and Linux.

Lightworks is a free easy to use video editing software that comes with High precision video trimming, 720p video export for YouTube, Multicam support, and support of a large range of video formats. Its free version has ample features enough for most of the users. Although the paid pro version costs $25 a month.

4. Shotcut

Compatibility: Windows, Mac, and Linux.

Shotcut is a free, open-source video editing software, packed with ample features with wide range video formats support, timeline editing, 4K HD resolution support, and have several tutorials video.

filmora box

Wondershare Filmora Video Editor

Filmora - No Watermark Video Editing Software

• Easily edit and export video files without watermark

• offers popular effects and filters for making your video professional

• Cross-platform supported - (Windows, Mac, iOS, Android)

Try Video Editor without Watermark Try Video Editor without Watermark Try Video Editor without Watermark Learn More >

5. VSDC

Compatibility: Windows

VSDC, an easy video editing software for windows, is a free video editing software, having an easy-to-learn powerful suite of features including audio editing and color correction. Although a paid version, pro, costs $19.99, having visual waveform, image stabilization and voice over support.

6. Machete Lite

Compatibility: Windows

Machete Lite is a free yet the simplest video editing software perfect for simple editing tasks. Only AVI and WMV files are supported in its free version. Its full version costs $19.95 having audio editing and more file type support, unlike the free version.

7. Avidemux

Compatibility: Windows, Mac, and Linux

Avoided is the simplest video editing software, perfect for beginners. It allows performing simple editing features like Encoding, simple cutting, and filtering with an easy-to-use interface.

8. Hitfilm Express

Compatibility: Windows and Mac

HitFilm Express is a free video editing software with features ranging from basic editing features like trimming, audio editing, and slicing to advance tools and features. Its free version supports over 180 special effects. There’s a built-in YouTube uploading.

Finding a Way to Edit Video for Free? Try This Out!

Filmora Video Editor brings you all the convenience of editing videos with handy functions. You can make your creative ideas into realize! More importantly, your edited video can export without a watermark!

Try It Free Try It Free Try It Free Learn More >

9. iMovie

Compatibility: Mac

If you are a beginner and searching for a good video editing software to get your hands clean on editing then iMovie editor is perfect for you. It is an easy video editing software for mac having an easy drag and drop interface. Features like Video trimming, split-screen, audio editing, pre-made transitions library, and 4K resolution support.

10. Openshot

Compatibility: Windows, Mac, and Linux

It is a free open source video editing software with an easy-to-use interface. Features like unlimited layers and tracks, time-mapping, real-time previews, trimming, snapping, clip resizing, curve-based keyframe animations etc. It offers more than enough features for free software.

11. Movie Maker

Compatibility: Windows

It is an easy video maker and editing software for beginners which can be downloaded from any third-party and use it to make and share high-quality movies.

12. Lumen5

Compatibility: Windows and Mac

It’s a perfect web-based video editing tool, best for Social Media promotion Campaigns with an easy drag-and-drop interface.

filmora logo

A cross-platform for making videos anywhere for all creators

filmora-02

Why your video editing isn’t good enough? How about some creative inspo?

  • 100 Million+ Users
  • 150+ Countries and Regions
  • 4 Million+ Social Media Followers
  • 5 Million+ Stock Media for Use

Try It Free Try It Free

Try It Free

Try It Free

* Secure Download

filmora12

13. Adobe Spark

Compatibility: Windows and Mac

Adobe Sparks is also a web-based easy video editor, similar to Lumen5. It offers an easy user interface but is a little restricted when it comes to offering a bank of images and footage to use.

14. Videopad

Compatibility: Windows

VideoPad is a simple video editing software for beginners, maybe not suitable for professional use. It has features like 3D Video Editing, Sound Effects and pre-made transitions Library, Reduce Camera Shakes and Multiple Resolutions export support.

15. Freemake

Compatibility: Windows

Freemake is a free video converter that is used to convert and alter videos that can modify and convert videos, embed videos to websites, and extract audio from video clips simply and fast. It supports above 500 video file formats and is compatible with multiple audio and image file formats for slideshows and video clip creation.

Basic Features You Need in an Easy Video Editing Software

A software having:

  • Easy montage maker
  • Easy video cutter
  • Easy video joiner
  • Compositing multiple elements together
  • Color grading
  • Motion tracking
  • Stabilization
  • Titles
  • Background replacement
  • Basic color correction
  • Cross dissolves and fade-to-black transitions
  • Audio crossfades
  • Audio level adjustment using keyframes
  • Auto synchronization of additional audio tracks
  • Image position adjustment using keyframes
  • Footage speed adjustments
  • Basic color correction
  • Footage bins for roughly organizing imported footage

Why Video Editing Matters Nowadays?

If videos aren’t a primary focus of your content marketing plan, the probability is it’s soon going to be certain! Every next production is turning into video-based content, be it content marketers or SEOs.

Around 50% of the content marketers are using Facebook and YouTube channels for the sake of video distribution since online activity spent on watching videos is 50%.

Moreover, by 2021, video is going to be projected to account for more than 80% out of all internet traffic.

Therefore, it has become a need to focus on video content if you are looking to grow the organic traffic of your publications.

filmora box

Filmora Free Video Editor

Create AI-Generated Video with Filmora

Filmora Free video editor offers a ChatGPT plug-in and AI tools to enhance your creative vision. Make your idea into reality.

Try It Free Try It Free Try It Free Learn More >

Basic Video Editing Terms You Should Know

Below are some of the important yet basic terms that you should know related to videography in general and video editing in specific as well, whether you are a beginner or professional.

Aspect ratio:

The aspect ratio is the ratio of width and height of a video. Examples of the most used aspect ratios are: 4:3, 16:9, 1.85:1.

Refer to the image given below for a better understanding.

aspec ratio

B-roll:

B-roll facilities one with the flexibility, when editing, to the video editing rules as it is an add-on picture that makes a previously incoherent scene seamless.

As shown in the image below, B-roll is used to insert which can make the transition easy to look on the eyes.

Bit rate:

Bit rate, also known as data rate, refers to the amount of data used for every second within the video. It is most commonly expressed in kilobits per second (kbps).

Close up:

Close-up refers to the shots that frame to subject tightly.

For instance, if it is a person, then the close-up covers solely his face.

Color temperature:

Color temperature refers to the light visibility in a shot. Color temperature is expressed in Kelvin. The scale of color temperature ranges from cool to warm.

color temperature

Composition:

Composition entails the process of combining multiple footages using video editing software.

Compression:

Compression is the process of minimizing the quantity of data utilized in a video file. It helps make in the process of uploading and downloading quite faster. This also leaves you with ample space for more of your publications.

Crop factor:

Crop factor refers to a number that expresses the ratio of the imaging area of a sensor to a full-frame sensor. It typically ranges from 1.3 to 2.0.

Cut-in

Cut-in refers to showing a specific part of a subject in order to emphasize a certain aspect or emotion. For instance, hand gestures may show nervousness, enthusiasm, agitation, etc.

Foley:

Often times the original sound of the scene captured in the video is not captured as naturally as they were supposed to sound like in reality. Hence, Foley is when you reproduce those sounds for that video.

Frame rate:

Frame rate refers to the video capturing by a shutter in a second or shutter cycling rate through opening and closing. Some of the common frame rates are 24, 25, 29.97, 30, etc. The frame rate is expressed in frames per second (fps).

High definition media interface:

HDMI is the connectors that digitally transfer audio and HD video to a television. This is helpful if you intend to work on a bigger screen or wish to share some of your productions.

Resolution:

Resolution refers to the horizontal and vertical pixels of your video. For instance 640×480 for SD and 1280×720 for HD. Sometimes resolution refers only to the number of pixels that paper vertically. For example 480p, 720p, and 1080p respectively.

resolution

J-Cut:

J-cut refers to the editing technique in which the audio from a next scene is overlapped with the image from the previous scene, such that the audio segment of the next scene begins playing prior to its picture.

Jumpcut:

Jumpcut editing techniques refer to an abrupt transition between the two consecutive frames. The entity in the video containing jump cuts appears to jump along with the scene from one place to another. This looks disruptive to the audience.

L-Cut:

L-cut is exactly opposite to J-cut where the audio from the next scene overlays the image from the next scene to play the audio after an image has been displayed in the video.

Lower third:

As the name suggests, the lower third is derived from the rule of third which refers to the type of title, mostly used by vloggers, broadcasters, interviewers, and you tubers.

Memory bank:

You can understand the term by thinking of a memory box where we keep certain things as a memory of the events in someone’s life. Memory bank serves the same purpose through the use of video. It often uses natural sounds, document travel or merely store moments in routine life.

Press kit:

Press kit is used to provide information regarding your productions to the press for promotional purposes. Such information is often background including synopsis, crew, cast’s bios Q&A with the director, production stills and its reviews.

Shot list:

The shot list refers to the checklist related to the shots that a videographer plans to include in his/her content. This may help you save time and gear with efficient planning and handling. This gives a sense of direction to your production.

Storyboard:

A storyboard is a drawing to illustrate the scenes in the video. This gives a direct and organized way to visualize the needs for the shots or animation.

storyboard

Sync:

Synchronization, aka sync, refers to the alignment of audio with video imaging.

Rule of thirds:

The rule of third is a grid that helps you to compose interesting and balanced shots to make your productions aesthetically pleasing. The grid is similar to a tic-tac-toe board since it segregates the picture into 9 segments. It helps bring points of interest to be aligned with the lines or intersection given in the grid.

rule of thirds

Three-point lighting:

This helps one to diminish the shadows for image balancing and provides an appealing contrast. These three lights are commonly known as fill, key, and backlight.

three point lighting

Tilts:

Tilts refer to the vertical transitions that your camera. This is the opposite of pans.

tilts

Pans:

Pans refer to the horizontal movements of your camera. This is exactly contrary to tilts.

White balance:

White balance refers to the process where the unrealistic color casts are removed in order to render a white object to be actually white in your photo, and not have other tints.

white balance

Wide-angle:

A wide-angel lens refers to a short focal length of a lens. This brings more of a subject rather than a subject being captured by a normal lens at equal distances.

wide angle

Non-linear editing:

NLEs is a non-destructive editing technique that allows one to access any frame in a video clip regardless of the sequence in the clip. It gives you the freedom to easily include effects, transitions, fades, etc. which cannot be achieved with linear editing

Pixel aspect ratio:

Pixels are several tiny squares that build up an image in a video. Whereas, aspect ratio refers to the ratio of width to height of a video. Hence, the pixel aspect ratio (PAR) is the ratio of width to height of the pixels.

Conclusion

Be it Instagram stories, YouTube product testimonials, or Facebook ads, using these easy-to-use video editing software will elevate your content into a professional and slick look.

So, I hope you are now ready to get started.

Lights, camera, action!

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

download filmora app for ios ](https://app.adjust.com/b0k9hf2%5F4bsu85t ) download filmora app for android ](https://app.adjust.com/b0k9hf2%5F4bsu85t )

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

If you are not a video-making expert, own a video studio, or have a video specialist to trim and shoot video features, then don’t worry!

We are here to take you on the tour of the easiest video editing software that would promise a professional-looking end-product despite being absolutely inexperienced!

In my opinion, an ideal video editing software should be easy for everyone to get started. It could be simple video editing software, but it at least contains all the basic features you want. My recommendation is Wondershare Filmora, which compromises usability and capability to the best. It not only comes with all common video editing tools at your fingertips but also features you may need to bring your videos to the next level.

Watch Video to Take a Quick View of the 18 Best Video Editors

Filmora Video Editor is an expert in creating and editing videos with outstanding functions and features. The easy-to-use interface will help you much! It offers versions for Windows, Mac, Android and iOS! Worth to have a try!

Try Free Video Editor Try Free Video Editor Try Free Video Editor Learn More >


15 Best Easy Video Editing Software

Below are the brief detail of easy video editors for PC, giving you more editing scalability than mobile-based editing apps. So if you are seeking easy video editing software for YouTube or website then look no further!

1 - Wondershare Filmora 2 - Blender 3 - Lightworks
4 - Shotcut 5 - VSDC 6 - Machete Lite
7 - Avidemux 8 - Hitfilm Express 9 - iMovie
10 - Openshot 11 - Movie Maker 12 - Lumen5
13 - Adobe Spark 14 - Videopad 15 - Freemake

1. Wondershare Filmora - Easy Video Editing Software, Unlimited Video Sharing

Compatibility: Windows, Mac, Android, iPhone and iPad.

Wondershare Filmora paves the way to share videos instantly with family and friends, whatever it’s on YouTube, computer, mobile devices, or TV, you’ll choose your way.

Edit Video for Free

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Edit Video for Free

For macOS 10.14 or later

Filmora secure download Secure Download

You can directly upload the video to YouTube, as well as an optional message sending to Facebook and Twitter.

Preset profiles are included in output videos for playing on mobile devices like iPhone, iPad, iPod, PSP, etc. No further conversion required. A build-in DVD tool allows you to burn video to a high-quality DVD for watching on TV with your home DVD player.

Filmstock Stock Media Library ](https://filmstock.wondershare.com/creative-theme-tutorial?spm=rs.filmora%5Fweb&source%5Fchannel=seo%5Farticle )

Download the free trial version of Wondershare Filmora for your Mac/Windows version below, start to make your stunning home movies today!

2. Blender

Compatibility: Windows, Mac, and Linux.

This is free and open-source software, originally designed as a 3D animation suite but also has a use video editor. This editor lets you carry out basic actions like video cutting and video splicing. Hence, it is an easy video cutter and easy video joiner. It can also perform more advanced tasks such as video masking.

3. Lightworks

Compatibility: Windows, Mac, and Linux.

Lightworks is a free easy to use video editing software that comes with High precision video trimming, 720p video export for YouTube, Multicam support, and support of a large range of video formats. Its free version has ample features enough for most of the users. Although the paid pro version costs $25 a month.

4. Shotcut

Compatibility: Windows, Mac, and Linux.

Shotcut is a free, open-source video editing software, packed with ample features with wide range video formats support, timeline editing, 4K HD resolution support, and have several tutorials video.

filmora box

Wondershare Filmora Video Editor

Filmora - No Watermark Video Editing Software

• Easily edit and export video files without watermark

• offers popular effects and filters for making your video professional

• Cross-platform supported - (Windows, Mac, iOS, Android)

Try Video Editor without Watermark Try Video Editor without Watermark Try Video Editor without Watermark Learn More >

5. VSDC

Compatibility: Windows

VSDC, an easy video editing software for windows, is a free video editing software, having an easy-to-learn powerful suite of features including audio editing and color correction. Although a paid version, pro, costs $19.99, having visual waveform, image stabilization and voice over support.

6. Machete Lite

Compatibility: Windows

Machete Lite is a free yet the simplest video editing software perfect for simple editing tasks. Only AVI and WMV files are supported in its free version. Its full version costs $19.95 having audio editing and more file type support, unlike the free version.

7. Avidemux

Compatibility: Windows, Mac, and Linux

Avoided is the simplest video editing software, perfect for beginners. It allows performing simple editing features like Encoding, simple cutting, and filtering with an easy-to-use interface.

8. Hitfilm Express

Compatibility: Windows and Mac

HitFilm Express is a free video editing software with features ranging from basic editing features like trimming, audio editing, and slicing to advance tools and features. Its free version supports over 180 special effects. There’s a built-in YouTube uploading.

Finding a Way to Edit Video for Free? Try This Out!

Filmora Video Editor brings you all the convenience of editing videos with handy functions. You can make your creative ideas into realize! More importantly, your edited video can export without a watermark!

Try It Free Try It Free Try It Free Learn More >

9. iMovie

Compatibility: Mac

If you are a beginner and searching for a good video editing software to get your hands clean on editing then iMovie editor is perfect for you. It is an easy video editing software for mac having an easy drag and drop interface. Features like Video trimming, split-screen, audio editing, pre-made transitions library, and 4K resolution support.

10. Openshot

Compatibility: Windows, Mac, and Linux

It is a free open source video editing software with an easy-to-use interface. Features like unlimited layers and tracks, time-mapping, real-time previews, trimming, snapping, clip resizing, curve-based keyframe animations etc. It offers more than enough features for free software.

11. Movie Maker

Compatibility: Windows

It is an easy video maker and editing software for beginners which can be downloaded from any third-party and use it to make and share high-quality movies.

12. Lumen5

Compatibility: Windows and Mac

It’s a perfect web-based video editing tool, best for Social Media promotion Campaigns with an easy drag-and-drop interface.

filmora logo

A cross-platform for making videos anywhere for all creators

filmora-02

Why your video editing isn’t good enough? How about some creative inspo?

  • 100 Million+ Users
  • 150+ Countries and Regions
  • 4 Million+ Social Media Followers
  • 5 Million+ Stock Media for Use

Try It Free Try It Free

Try It Free

Try It Free

* Secure Download

filmora12

13. Adobe Spark

Compatibility: Windows and Mac

Adobe Sparks is also a web-based easy video editor, similar to Lumen5. It offers an easy user interface but is a little restricted when it comes to offering a bank of images and footage to use.

14. Videopad

Compatibility: Windows

VideoPad is a simple video editing software for beginners, maybe not suitable for professional use. It has features like 3D Video Editing, Sound Effects and pre-made transitions Library, Reduce Camera Shakes and Multiple Resolutions export support.

15. Freemake

Compatibility: Windows

Freemake is a free video converter that is used to convert and alter videos that can modify and convert videos, embed videos to websites, and extract audio from video clips simply and fast. It supports above 500 video file formats and is compatible with multiple audio and image file formats for slideshows and video clip creation.

Basic Features You Need in an Easy Video Editing Software

A software having:

  • Easy montage maker
  • Easy video cutter
  • Easy video joiner
  • Compositing multiple elements together
  • Color grading
  • Motion tracking
  • Stabilization
  • Titles
  • Background replacement
  • Basic color correction
  • Cross dissolves and fade-to-black transitions
  • Audio crossfades
  • Audio level adjustment using keyframes
  • Auto synchronization of additional audio tracks
  • Image position adjustment using keyframes
  • Footage speed adjustments
  • Basic color correction
  • Footage bins for roughly organizing imported footage

Why Video Editing Matters Nowadays?

If videos aren’t a primary focus of your content marketing plan, the probability is it’s soon going to be certain! Every next production is turning into video-based content, be it content marketers or SEOs.

Around 50% of the content marketers are using Facebook and YouTube channels for the sake of video distribution since online activity spent on watching videos is 50%.

Moreover, by 2021, video is going to be projected to account for more than 80% out of all internet traffic.

Therefore, it has become a need to focus on video content if you are looking to grow the organic traffic of your publications.

filmora box

Filmora Free Video Editor

Create AI-Generated Video with Filmora

Filmora Free video editor offers a ChatGPT plug-in and AI tools to enhance your creative vision. Make your idea into reality.

Try It Free Try It Free Try It Free Learn More >

Basic Video Editing Terms You Should Know

Below are some of the important yet basic terms that you should know related to videography in general and video editing in specific as well, whether you are a beginner or professional.

Aspect ratio:

The aspect ratio is the ratio of width and height of a video. Examples of the most used aspect ratios are: 4:3, 16:9, 1.85:1.

Refer to the image given below for a better understanding.

aspec ratio

B-roll:

B-roll facilities one with the flexibility, when editing, to the video editing rules as it is an add-on picture that makes a previously incoherent scene seamless.

As shown in the image below, B-roll is used to insert which can make the transition easy to look on the eyes.

Bit rate:

Bit rate, also known as data rate, refers to the amount of data used for every second within the video. It is most commonly expressed in kilobits per second (kbps).

Close up:

Close-up refers to the shots that frame to subject tightly.

For instance, if it is a person, then the close-up covers solely his face.

Color temperature:

Color temperature refers to the light visibility in a shot. Color temperature is expressed in Kelvin. The scale of color temperature ranges from cool to warm.

color temperature

Composition:

Composition entails the process of combining multiple footages using video editing software.

Compression:

Compression is the process of minimizing the quantity of data utilized in a video file. It helps make in the process of uploading and downloading quite faster. This also leaves you with ample space for more of your publications.

Crop factor:

Crop factor refers to a number that expresses the ratio of the imaging area of a sensor to a full-frame sensor. It typically ranges from 1.3 to 2.0.

Cut-in

Cut-in refers to showing a specific part of a subject in order to emphasize a certain aspect or emotion. For instance, hand gestures may show nervousness, enthusiasm, agitation, etc.

Foley:

Often times the original sound of the scene captured in the video is not captured as naturally as they were supposed to sound like in reality. Hence, Foley is when you reproduce those sounds for that video.

Frame rate:

Frame rate refers to the video capturing by a shutter in a second or shutter cycling rate through opening and closing. Some of the common frame rates are 24, 25, 29.97, 30, etc. The frame rate is expressed in frames per second (fps).

High definition media interface:

HDMI is the connectors that digitally transfer audio and HD video to a television. This is helpful if you intend to work on a bigger screen or wish to share some of your productions.

Resolution:

Resolution refers to the horizontal and vertical pixels of your video. For instance 640×480 for SD and 1280×720 for HD. Sometimes resolution refers only to the number of pixels that paper vertically. For example 480p, 720p, and 1080p respectively.

resolution

J-Cut:

J-cut refers to the editing technique in which the audio from a next scene is overlapped with the image from the previous scene, such that the audio segment of the next scene begins playing prior to its picture.

Jumpcut:

Jumpcut editing techniques refer to an abrupt transition between the two consecutive frames. The entity in the video containing jump cuts appears to jump along with the scene from one place to another. This looks disruptive to the audience.

L-Cut:

L-cut is exactly opposite to J-cut where the audio from the next scene overlays the image from the next scene to play the audio after an image has been displayed in the video.

Lower third:

As the name suggests, the lower third is derived from the rule of third which refers to the type of title, mostly used by vloggers, broadcasters, interviewers, and you tubers.

Memory bank:

You can understand the term by thinking of a memory box where we keep certain things as a memory of the events in someone’s life. Memory bank serves the same purpose through the use of video. It often uses natural sounds, document travel or merely store moments in routine life.

Press kit:

Press kit is used to provide information regarding your productions to the press for promotional purposes. Such information is often background including synopsis, crew, cast’s bios Q&A with the director, production stills and its reviews.

Shot list:

The shot list refers to the checklist related to the shots that a videographer plans to include in his/her content. This may help you save time and gear with efficient planning and handling. This gives a sense of direction to your production.

Storyboard:

A storyboard is a drawing to illustrate the scenes in the video. This gives a direct and organized way to visualize the needs for the shots or animation.

storyboard

Sync:

Synchronization, aka sync, refers to the alignment of audio with video imaging.

Rule of thirds:

The rule of third is a grid that helps you to compose interesting and balanced shots to make your productions aesthetically pleasing. The grid is similar to a tic-tac-toe board since it segregates the picture into 9 segments. It helps bring points of interest to be aligned with the lines or intersection given in the grid.

rule of thirds

Three-point lighting:

This helps one to diminish the shadows for image balancing and provides an appealing contrast. These three lights are commonly known as fill, key, and backlight.

three point lighting

Tilts:

Tilts refer to the vertical transitions that your camera. This is the opposite of pans.

tilts

Pans:

Pans refer to the horizontal movements of your camera. This is exactly contrary to tilts.

White balance:

White balance refers to the process where the unrealistic color casts are removed in order to render a white object to be actually white in your photo, and not have other tints.

white balance

Wide-angle:

A wide-angel lens refers to a short focal length of a lens. This brings more of a subject rather than a subject being captured by a normal lens at equal distances.

wide angle

Non-linear editing:

NLEs is a non-destructive editing technique that allows one to access any frame in a video clip regardless of the sequence in the clip. It gives you the freedom to easily include effects, transitions, fades, etc. which cannot be achieved with linear editing

Pixel aspect ratio:

Pixels are several tiny squares that build up an image in a video. Whereas, aspect ratio refers to the ratio of width to height of a video. Hence, the pixel aspect ratio (PAR) is the ratio of width to height of the pixels.

Conclusion

Be it Instagram stories, YouTube product testimonials, or Facebook ads, using these easy-to-use video editing software will elevate your content into a professional and slick look.

So, I hope you are now ready to get started.

Lights, camera, action!

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.14 or later

Filmora secure download Secure Download

Click here to get Filmora for PC by email
or Try Filmora App for mobile >>>

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Ollie Mattison

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Twitter is popular application used by number of users. As its popularity the way its technical requirements are. Here is all you need to know about the aspect ratio of Twitter videos and images.

In this article

01 [What Ratio Are Twitter Videos?](#Part 1)

02 [What Are the Different Ways to Share Videos on Twitter?](#Part 2)

03 [What Types of Twitter Videos Get the Most Views?](#Part 3)

04 [Best 5 Practices to Increase Engagement for Twitter Videos](#Part 4)

Part 1 What Ratio Are Twitter Videos?

aspect ratios accepted on twitter

01What dimensions is a Twitter video?

When you talk about the dimensions of Twitter videos then they remain to be at best having the resolution and dimension of 1280 by 720px. Many dimensions are accepted for Twitter videos like 720 by 720px, 720 by 1280px, etc.

Dimensions for twitter in feed video

02Can you post 16x9 on Twitter?

Yes, videos having aspect ratio of 16:9 can easily be posted on Twitter as this is considered to be the best dimension and aspect ratio to get the best quality of your videos.

03What size are Twitter posts & images?

When you are posting images on Twitter then it is a matter of fact to consider several things for getting them uploaded. Here the most important thing to consider is how many images you are posting and what the aspect ratio of those images is. However 1024 by 512px is the most recommended size for posting images on Twitter.

Part 2 What Are the Different Ways to Share Videos on Twitter?

There are three different ways in which you can upload your videos on twitter. Here mentioned are those ways:

Record your videos: On twitter app, you can get the feature of editing and recording videos directly from the application.

Go live: Here you can make live interactions with your audience or interested guests using the amazing features.

Import your videos: On twitter you also get the option of importing videos from your device to upload it there.

Part 3 What Types of Twitter Videos Get the Most Views?

01What is the best video format for Twitter?

According to the recommendations of Twitter, the most suitable video format to post videos on Twitter is to post them in the MP4 format of file. Both these codec provide you with the best quality. Twitter also allows MOV file format to upload the videos. Users mostly opt for MP4 format as it can be used for nay social media platform. It is also suitable to save your energy and time.

02What is the best aspect ratio for Twitter videos?

As far as the Twitter Video Aspect Ratiois concerned, it must range between 1:2.39 and 2.39:1. It is also worth considering the higher aspect ratio you will use the better your video will be. It is so because your video will take more space and it can also get better engagement of audience. Higher aspect ratio can also boost the visibility of your video. Twitter also recommends that if your video is in the portrait or landscape mode then it must be in the aspect ratio of 16:9 and if you are creating the videos in square mode then it should be in 1:1 aspect ratio. By using these video aspect ratios you can boost the experience while watching the videos.

Twitter video aspect ratios

03Twitter video upload requirements

There are several other factors to consider before making and uploading the Twitter videos. Here mentioned are some of the major ones:

File size of the Twitter video - You can upload videos of maximum file size of 512 MB. You can even post videos of higher file size but it must be trimmed into 2 minutes and 20 seconds.

Resolution of Twitter video - If you are uploading videos on Twitter web then it must have the minimum resolution of 32 by 32 and the maximum resolution should be 1280 by 1024. This also depends on the orientation of your videos. Besides these resolutions, Twitter also allows some other resolutions. If you are creating videos in landscape mode then the resolution must be 1280 by 720p. For portrait videos this becomes 720 by 1080p and for square videos are 720 by 720p.

Frame rate - The term frame rate for any video means that the speed at which images are going to run in a video. For Twitter, it is good to use the maximum frame rate of 60 FPS and the minimum frame rate of 30 FPS.

Time duration of the Twitter Video - You can upload video of maximum 2 minutes and 20 seconds that is approx. 140 seconds on Twitter. The least time duration of video post is 0.5 seconds. In case you want to upload videos of longer duration then you will need to seek permission from the media studio of Twitter.

04Twitter Video Ad Specifications and Video Formats

There are different types of twitter video ads that require different specifications. Mentioned here are the types and their video ad specifications:

Promoted Video ads

By using these ad videos you can directly promote your brand making them appear on the user’s timeline.

The file size must not be more than 1 GB but it is recommended to keep the size under 30 MB.

The video length should also not exceed 2 minutes and 20 seconds and the minimum length can be less than 15 seconds.

The recommended frame rate is 30 fps and the file type must be MP4 and MOV.

Video aspect ratios that are recommended are 1:1 and 16:9.

Promoted video ads on Twitter

Trend takeover ads

These video ads work like mass-awareness and campaigns that promote your business and brands. Under these campaigns your ads are the first ads that a person sees as soon he opens the Twitter for first time at any random day.

The length of these ads must not exceed 6 seconds and must be in Gif format.

Whether you are uploading image or Gif the aspect ratio must be 16:9.

The file sizes for images and Gifs are 5 and 15 MB respectively.

Trend takeover ads on twitter

Amplify pre-roll video ads

These ads are appeared on the content that is a user already watching. These are the best source to boost branding and promotion of your brand and product.

The videos must not be more than 1 GB in size.

The maximum and minimum lengths for the videos are 140 seconds and less than 15 seconds respectively.

These videos also contain a skip option after 6 seconds so that the user can skip the video ad if he wants to.

The recommended aspect ratio for these video ads is 1:1.

File type can be MOV or MP4 and the frame rate is recommended to be 30 fps but higher is also accepted.

Pre-roll ad videos

Part 1 Best 5 Practices to Increase Engagement for Twitter Videos

As Twitter videos are gaining a larger audience and it has become a great source to promote your brand, it is essential to focus a bit more on making them more engaging. Here are some of the best practices that you can opt for increasing the engagement for your Twitter videos:

Use of hash tags - On the social media platforms, it is common to use the hash tags to make a better reach for your videos. You may see people sometimes use a lot of hash tags but in the case of Twitter, less hash tags can do the most effective work. The only thing to keep in mind is that they should be completely relevant to the topic and content.

Simple and short - In today’s world, as all the people are so busy in their works and daily schedules they can easily get distracted by the things. If this is the case so it is not a good idea to make longer videos. This means that if your videos will be short and simple then they can easily get more audience and will also get shared widely. You should keep the first few moments of your video so engaging and interesting so that the viewer can stick back till the end. This is very important to leave a positive impact of your brand on your audience and targeted users.

Captions - Adding captions is another amazing way to increase the reach and boost engagement on your videos. You must be aware of the fact that nowadays the users prefer to use these apps through mobile phones and there they can even turn the sound off. So you will need to have a strategy so that you can keep the viewer engaged. This is the reason why captions are necessary. Also the captions that you are adding on your video must be of high quality and must catch the attention of your audience.

Add the logo: Twitter also suggests its users to add their logo in the frame of their videos. By logo, people can easily recognize your brand and they will also know about you via that logo. They will also be able to contact you further. The only worth considering thing is that the logo which you are adding must be engaging and eye-catching.

Use the correct tools - Using the correct tools cannot be neglected. If the tools that you are using will not be appropriate then they can lessen the quality of your videos. Many tools are available to the editing and video creation. Wondershare Filmora Video Editor is one of the most high quality tools for your work. Also it is worth considering that Filmora pro is the updated and latest version of the Filmora tool. In this tool, you can make the use of 100 media layers, different formats, and a lot more. Also here you get the features of self and automatic editing. Also you will get a proper storage for your videos. You can create your videos in the highest resolutions and they can easily give you the best quality possible.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms have gained an immense popularity amongst the people over the recent years. Twitter has also gained the same popularity and became the first choice of some users to promote themselves.

However, if your videos will not up to the mark or if they will not meet the technical requirements then it is possible that you cannot get the desired audience. Keep in mind about the resolutions, dimensions, file size, formats, aspect ratios, etc. before you post the videos on Twitter.

Also it is essential to work on your videos properly so that they can perform well. For this you can make the use of many latest tools like Filmora and Filmora Pro. These tools are laced with all the extraordinary features to make your video more engaging and impressive.

Try It Free Try It Free

Twitter is popular application used by number of users. As its popularity the way its technical requirements are. Here is all you need to know about the aspect ratio of Twitter videos and images.

In this article

01 [What Ratio Are Twitter Videos?](#Part 1)

02 [What Are the Different Ways to Share Videos on Twitter?](#Part 2)

03 [What Types of Twitter Videos Get the Most Views?](#Part 3)

04 [Best 5 Practices to Increase Engagement for Twitter Videos](#Part 4)

Part 1 What Ratio Are Twitter Videos?

aspect ratios accepted on twitter

01What dimensions is a Twitter video?

When you talk about the dimensions of Twitter videos then they remain to be at best having the resolution and dimension of 1280 by 720px. Many dimensions are accepted for Twitter videos like 720 by 720px, 720 by 1280px, etc.

Dimensions for twitter in feed video

02Can you post 16x9 on Twitter?

Yes, videos having aspect ratio of 16:9 can easily be posted on Twitter as this is considered to be the best dimension and aspect ratio to get the best quality of your videos.

03What size are Twitter posts & images?

When you are posting images on Twitter then it is a matter of fact to consider several things for getting them uploaded. Here the most important thing to consider is how many images you are posting and what the aspect ratio of those images is. However 1024 by 512px is the most recommended size for posting images on Twitter.

Part 2 What Are the Different Ways to Share Videos on Twitter?

There are three different ways in which you can upload your videos on twitter. Here mentioned are those ways:

Record your videos: On twitter app, you can get the feature of editing and recording videos directly from the application.

Go live: Here you can make live interactions with your audience or interested guests using the amazing features.

Import your videos: On twitter you also get the option of importing videos from your device to upload it there.

Part 3 What Types of Twitter Videos Get the Most Views?

01What is the best video format for Twitter?

According to the recommendations of Twitter, the most suitable video format to post videos on Twitter is to post them in the MP4 format of file. Both these codec provide you with the best quality. Twitter also allows MOV file format to upload the videos. Users mostly opt for MP4 format as it can be used for nay social media platform. It is also suitable to save your energy and time.

02What is the best aspect ratio for Twitter videos?

As far as the Twitter Video Aspect Ratiois concerned, it must range between 1:2.39 and 2.39:1. It is also worth considering the higher aspect ratio you will use the better your video will be. It is so because your video will take more space and it can also get better engagement of audience. Higher aspect ratio can also boost the visibility of your video. Twitter also recommends that if your video is in the portrait or landscape mode then it must be in the aspect ratio of 16:9 and if you are creating the videos in square mode then it should be in 1:1 aspect ratio. By using these video aspect ratios you can boost the experience while watching the videos.

Twitter video aspect ratios

03Twitter video upload requirements

There are several other factors to consider before making and uploading the Twitter videos. Here mentioned are some of the major ones:

File size of the Twitter video - You can upload videos of maximum file size of 512 MB. You can even post videos of higher file size but it must be trimmed into 2 minutes and 20 seconds.

Resolution of Twitter video - If you are uploading videos on Twitter web then it must have the minimum resolution of 32 by 32 and the maximum resolution should be 1280 by 1024. This also depends on the orientation of your videos. Besides these resolutions, Twitter also allows some other resolutions. If you are creating videos in landscape mode then the resolution must be 1280 by 720p. For portrait videos this becomes 720 by 1080p and for square videos are 720 by 720p.

Frame rate - The term frame rate for any video means that the speed at which images are going to run in a video. For Twitter, it is good to use the maximum frame rate of 60 FPS and the minimum frame rate of 30 FPS.

Time duration of the Twitter Video - You can upload video of maximum 2 minutes and 20 seconds that is approx. 140 seconds on Twitter. The least time duration of video post is 0.5 seconds. In case you want to upload videos of longer duration then you will need to seek permission from the media studio of Twitter.

04Twitter Video Ad Specifications and Video Formats

There are different types of twitter video ads that require different specifications. Mentioned here are the types and their video ad specifications:

Promoted Video ads

By using these ad videos you can directly promote your brand making them appear on the user’s timeline.

The file size must not be more than 1 GB but it is recommended to keep the size under 30 MB.

The video length should also not exceed 2 minutes and 20 seconds and the minimum length can be less than 15 seconds.

The recommended frame rate is 30 fps and the file type must be MP4 and MOV.

Video aspect ratios that are recommended are 1:1 and 16:9.

Promoted video ads on Twitter

Trend takeover ads

These video ads work like mass-awareness and campaigns that promote your business and brands. Under these campaigns your ads are the first ads that a person sees as soon he opens the Twitter for first time at any random day.

The length of these ads must not exceed 6 seconds and must be in Gif format.

Whether you are uploading image or Gif the aspect ratio must be 16:9.

The file sizes for images and Gifs are 5 and 15 MB respectively.

Trend takeover ads on twitter

Amplify pre-roll video ads

These ads are appeared on the content that is a user already watching. These are the best source to boost branding and promotion of your brand and product.

The videos must not be more than 1 GB in size.

The maximum and minimum lengths for the videos are 140 seconds and less than 15 seconds respectively.

These videos also contain a skip option after 6 seconds so that the user can skip the video ad if he wants to.

The recommended aspect ratio for these video ads is 1:1.

File type can be MOV or MP4 and the frame rate is recommended to be 30 fps but higher is also accepted.

Pre-roll ad videos

Part 1 Best 5 Practices to Increase Engagement for Twitter Videos

As Twitter videos are gaining a larger audience and it has become a great source to promote your brand, it is essential to focus a bit more on making them more engaging. Here are some of the best practices that you can opt for increasing the engagement for your Twitter videos:

Use of hash tags - On the social media platforms, it is common to use the hash tags to make a better reach for your videos. You may see people sometimes use a lot of hash tags but in the case of Twitter, less hash tags can do the most effective work. The only thing to keep in mind is that they should be completely relevant to the topic and content.

Simple and short - In today’s world, as all the people are so busy in their works and daily schedules they can easily get distracted by the things. If this is the case so it is not a good idea to make longer videos. This means that if your videos will be short and simple then they can easily get more audience and will also get shared widely. You should keep the first few moments of your video so engaging and interesting so that the viewer can stick back till the end. This is very important to leave a positive impact of your brand on your audience and targeted users.

Captions - Adding captions is another amazing way to increase the reach and boost engagement on your videos. You must be aware of the fact that nowadays the users prefer to use these apps through mobile phones and there they can even turn the sound off. So you will need to have a strategy so that you can keep the viewer engaged. This is the reason why captions are necessary. Also the captions that you are adding on your video must be of high quality and must catch the attention of your audience.

Add the logo: Twitter also suggests its users to add their logo in the frame of their videos. By logo, people can easily recognize your brand and they will also know about you via that logo. They will also be able to contact you further. The only worth considering thing is that the logo which you are adding must be engaging and eye-catching.

Use the correct tools - Using the correct tools cannot be neglected. If the tools that you are using will not be appropriate then they can lessen the quality of your videos. Many tools are available to the editing and video creation. Wondershare Filmora Video Editor is one of the most high quality tools for your work. Also it is worth considering that Filmora pro is the updated and latest version of the Filmora tool. In this tool, you can make the use of 100 media layers, different formats, and a lot more. Also here you get the features of self and automatic editing. Also you will get a proper storage for your videos. You can create your videos in the highest resolutions and they can easily give you the best quality possible.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms have gained an immense popularity amongst the people over the recent years. Twitter has also gained the same popularity and became the first choice of some users to promote themselves.

However, if your videos will not up to the mark or if they will not meet the technical requirements then it is possible that you cannot get the desired audience. Keep in mind about the resolutions, dimensions, file size, formats, aspect ratios, etc. before you post the videos on Twitter.

Also it is essential to work on your videos properly so that they can perform well. For this you can make the use of many latest tools like Filmora and Filmora Pro. These tools are laced with all the extraordinary features to make your video more engaging and impressive.

Try It Free Try It Free

Twitter is popular application used by number of users. As its popularity the way its technical requirements are. Here is all you need to know about the aspect ratio of Twitter videos and images.

In this article

01 [What Ratio Are Twitter Videos?](#Part 1)

02 [What Are the Different Ways to Share Videos on Twitter?](#Part 2)

03 [What Types of Twitter Videos Get the Most Views?](#Part 3)

04 [Best 5 Practices to Increase Engagement for Twitter Videos](#Part 4)

Part 1 What Ratio Are Twitter Videos?

aspect ratios accepted on twitter

01What dimensions is a Twitter video?

When you talk about the dimensions of Twitter videos then they remain to be at best having the resolution and dimension of 1280 by 720px. Many dimensions are accepted for Twitter videos like 720 by 720px, 720 by 1280px, etc.

Dimensions for twitter in feed video

02Can you post 16x9 on Twitter?

Yes, videos having aspect ratio of 16:9 can easily be posted on Twitter as this is considered to be the best dimension and aspect ratio to get the best quality of your videos.

03What size are Twitter posts & images?

When you are posting images on Twitter then it is a matter of fact to consider several things for getting them uploaded. Here the most important thing to consider is how many images you are posting and what the aspect ratio of those images is. However 1024 by 512px is the most recommended size for posting images on Twitter.

Part 2 What Are the Different Ways to Share Videos on Twitter?

There are three different ways in which you can upload your videos on twitter. Here mentioned are those ways:

Record your videos: On twitter app, you can get the feature of editing and recording videos directly from the application.

Go live: Here you can make live interactions with your audience or interested guests using the amazing features.

Import your videos: On twitter you also get the option of importing videos from your device to upload it there.

Part 3 What Types of Twitter Videos Get the Most Views?

01What is the best video format for Twitter?

According to the recommendations of Twitter, the most suitable video format to post videos on Twitter is to post them in the MP4 format of file. Both these codec provide you with the best quality. Twitter also allows MOV file format to upload the videos. Users mostly opt for MP4 format as it can be used for nay social media platform. It is also suitable to save your energy and time.

02What is the best aspect ratio for Twitter videos?

As far as the Twitter Video Aspect Ratiois concerned, it must range between 1:2.39 and 2.39:1. It is also worth considering the higher aspect ratio you will use the better your video will be. It is so because your video will take more space and it can also get better engagement of audience. Higher aspect ratio can also boost the visibility of your video. Twitter also recommends that if your video is in the portrait or landscape mode then it must be in the aspect ratio of 16:9 and if you are creating the videos in square mode then it should be in 1:1 aspect ratio. By using these video aspect ratios you can boost the experience while watching the videos.

Twitter video aspect ratios

03Twitter video upload requirements

There are several other factors to consider before making and uploading the Twitter videos. Here mentioned are some of the major ones:

File size of the Twitter video - You can upload videos of maximum file size of 512 MB. You can even post videos of higher file size but it must be trimmed into 2 minutes and 20 seconds.

Resolution of Twitter video - If you are uploading videos on Twitter web then it must have the minimum resolution of 32 by 32 and the maximum resolution should be 1280 by 1024. This also depends on the orientation of your videos. Besides these resolutions, Twitter also allows some other resolutions. If you are creating videos in landscape mode then the resolution must be 1280 by 720p. For portrait videos this becomes 720 by 1080p and for square videos are 720 by 720p.

Frame rate - The term frame rate for any video means that the speed at which images are going to run in a video. For Twitter, it is good to use the maximum frame rate of 60 FPS and the minimum frame rate of 30 FPS.

Time duration of the Twitter Video - You can upload video of maximum 2 minutes and 20 seconds that is approx. 140 seconds on Twitter. The least time duration of video post is 0.5 seconds. In case you want to upload videos of longer duration then you will need to seek permission from the media studio of Twitter.

04Twitter Video Ad Specifications and Video Formats

There are different types of twitter video ads that require different specifications. Mentioned here are the types and their video ad specifications:

Promoted Video ads

By using these ad videos you can directly promote your brand making them appear on the user’s timeline.

The file size must not be more than 1 GB but it is recommended to keep the size under 30 MB.

The video length should also not exceed 2 minutes and 20 seconds and the minimum length can be less than 15 seconds.

The recommended frame rate is 30 fps and the file type must be MP4 and MOV.

Video aspect ratios that are recommended are 1:1 and 16:9.

Promoted video ads on Twitter

Trend takeover ads

These video ads work like mass-awareness and campaigns that promote your business and brands. Under these campaigns your ads are the first ads that a person sees as soon he opens the Twitter for first time at any random day.

The length of these ads must not exceed 6 seconds and must be in Gif format.

Whether you are uploading image or Gif the aspect ratio must be 16:9.

The file sizes for images and Gifs are 5 and 15 MB respectively.

Trend takeover ads on twitter

Amplify pre-roll video ads

These ads are appeared on the content that is a user already watching. These are the best source to boost branding and promotion of your brand and product.

The videos must not be more than 1 GB in size.

The maximum and minimum lengths for the videos are 140 seconds and less than 15 seconds respectively.

These videos also contain a skip option after 6 seconds so that the user can skip the video ad if he wants to.

The recommended aspect ratio for these video ads is 1:1.

File type can be MOV or MP4 and the frame rate is recommended to be 30 fps but higher is also accepted.

Pre-roll ad videos

Part 1 Best 5 Practices to Increase Engagement for Twitter Videos

As Twitter videos are gaining a larger audience and it has become a great source to promote your brand, it is essential to focus a bit more on making them more engaging. Here are some of the best practices that you can opt for increasing the engagement for your Twitter videos:

Use of hash tags - On the social media platforms, it is common to use the hash tags to make a better reach for your videos. You may see people sometimes use a lot of hash tags but in the case of Twitter, less hash tags can do the most effective work. The only thing to keep in mind is that they should be completely relevant to the topic and content.

Simple and short - In today’s world, as all the people are so busy in their works and daily schedules they can easily get distracted by the things. If this is the case so it is not a good idea to make longer videos. This means that if your videos will be short and simple then they can easily get more audience and will also get shared widely. You should keep the first few moments of your video so engaging and interesting so that the viewer can stick back till the end. This is very important to leave a positive impact of your brand on your audience and targeted users.

Captions - Adding captions is another amazing way to increase the reach and boost engagement on your videos. You must be aware of the fact that nowadays the users prefer to use these apps through mobile phones and there they can even turn the sound off. So you will need to have a strategy so that you can keep the viewer engaged. This is the reason why captions are necessary. Also the captions that you are adding on your video must be of high quality and must catch the attention of your audience.

Add the logo: Twitter also suggests its users to add their logo in the frame of their videos. By logo, people can easily recognize your brand and they will also know about you via that logo. They will also be able to contact you further. The only worth considering thing is that the logo which you are adding must be engaging and eye-catching.

Use the correct tools - Using the correct tools cannot be neglected. If the tools that you are using will not be appropriate then they can lessen the quality of your videos. Many tools are available to the editing and video creation. Wondershare Filmora Video Editor is one of the most high quality tools for your work. Also it is worth considering that Filmora pro is the updated and latest version of the Filmora tool. In this tool, you can make the use of 100 media layers, different formats, and a lot more. Also here you get the features of self and automatic editing. Also you will get a proper storage for your videos. You can create your videos in the highest resolutions and they can easily give you the best quality possible.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms have gained an immense popularity amongst the people over the recent years. Twitter has also gained the same popularity and became the first choice of some users to promote themselves.

However, if your videos will not up to the mark or if they will not meet the technical requirements then it is possible that you cannot get the desired audience. Keep in mind about the resolutions, dimensions, file size, formats, aspect ratios, etc. before you post the videos on Twitter.

Also it is essential to work on your videos properly so that they can perform well. For this you can make the use of many latest tools like Filmora and Filmora Pro. These tools are laced with all the extraordinary features to make your video more engaging and impressive.

Try It Free Try It Free

Twitter is popular application used by number of users. As its popularity the way its technical requirements are. Here is all you need to know about the aspect ratio of Twitter videos and images.

In this article

01 [What Ratio Are Twitter Videos?](#Part 1)

02 [What Are the Different Ways to Share Videos on Twitter?](#Part 2)

03 [What Types of Twitter Videos Get the Most Views?](#Part 3)

04 [Best 5 Practices to Increase Engagement for Twitter Videos](#Part 4)

Part 1 What Ratio Are Twitter Videos?

aspect ratios accepted on twitter

01What dimensions is a Twitter video?

When you talk about the dimensions of Twitter videos then they remain to be at best having the resolution and dimension of 1280 by 720px. Many dimensions are accepted for Twitter videos like 720 by 720px, 720 by 1280px, etc.

Dimensions for twitter in feed video

02Can you post 16x9 on Twitter?

Yes, videos having aspect ratio of 16:9 can easily be posted on Twitter as this is considered to be the best dimension and aspect ratio to get the best quality of your videos.

03What size are Twitter posts & images?

When you are posting images on Twitter then it is a matter of fact to consider several things for getting them uploaded. Here the most important thing to consider is how many images you are posting and what the aspect ratio of those images is. However 1024 by 512px is the most recommended size for posting images on Twitter.

Part 2 What Are the Different Ways to Share Videos on Twitter?

There are three different ways in which you can upload your videos on twitter. Here mentioned are those ways:

Record your videos: On twitter app, you can get the feature of editing and recording videos directly from the application.

Go live: Here you can make live interactions with your audience or interested guests using the amazing features.

Import your videos: On twitter you also get the option of importing videos from your device to upload it there.

Part 3 What Types of Twitter Videos Get the Most Views?

01What is the best video format for Twitter?

According to the recommendations of Twitter, the most suitable video format to post videos on Twitter is to post them in the MP4 format of file. Both these codec provide you with the best quality. Twitter also allows MOV file format to upload the videos. Users mostly opt for MP4 format as it can be used for nay social media platform. It is also suitable to save your energy and time.

02What is the best aspect ratio for Twitter videos?

As far as the Twitter Video Aspect Ratiois concerned, it must range between 1:2.39 and 2.39:1. It is also worth considering the higher aspect ratio you will use the better your video will be. It is so because your video will take more space and it can also get better engagement of audience. Higher aspect ratio can also boost the visibility of your video. Twitter also recommends that if your video is in the portrait or landscape mode then it must be in the aspect ratio of 16:9 and if you are creating the videos in square mode then it should be in 1:1 aspect ratio. By using these video aspect ratios you can boost the experience while watching the videos.

Twitter video aspect ratios

03Twitter video upload requirements

There are several other factors to consider before making and uploading the Twitter videos. Here mentioned are some of the major ones:

File size of the Twitter video - You can upload videos of maximum file size of 512 MB. You can even post videos of higher file size but it must be trimmed into 2 minutes and 20 seconds.

Resolution of Twitter video - If you are uploading videos on Twitter web then it must have the minimum resolution of 32 by 32 and the maximum resolution should be 1280 by 1024. This also depends on the orientation of your videos. Besides these resolutions, Twitter also allows some other resolutions. If you are creating videos in landscape mode then the resolution must be 1280 by 720p. For portrait videos this becomes 720 by 1080p and for square videos are 720 by 720p.

Frame rate - The term frame rate for any video means that the speed at which images are going to run in a video. For Twitter, it is good to use the maximum frame rate of 60 FPS and the minimum frame rate of 30 FPS.

Time duration of the Twitter Video - You can upload video of maximum 2 minutes and 20 seconds that is approx. 140 seconds on Twitter. The least time duration of video post is 0.5 seconds. In case you want to upload videos of longer duration then you will need to seek permission from the media studio of Twitter.

04Twitter Video Ad Specifications and Video Formats

There are different types of twitter video ads that require different specifications. Mentioned here are the types and their video ad specifications:

Promoted Video ads

By using these ad videos you can directly promote your brand making them appear on the user’s timeline.

The file size must not be more than 1 GB but it is recommended to keep the size under 30 MB.

The video length should also not exceed 2 minutes and 20 seconds and the minimum length can be less than 15 seconds.

The recommended frame rate is 30 fps and the file type must be MP4 and MOV.

Video aspect ratios that are recommended are 1:1 and 16:9.

Promoted video ads on Twitter

Trend takeover ads

These video ads work like mass-awareness and campaigns that promote your business and brands. Under these campaigns your ads are the first ads that a person sees as soon he opens the Twitter for first time at any random day.

The length of these ads must not exceed 6 seconds and must be in Gif format.

Whether you are uploading image or Gif the aspect ratio must be 16:9.

The file sizes for images and Gifs are 5 and 15 MB respectively.

Trend takeover ads on twitter

Amplify pre-roll video ads

These ads are appeared on the content that is a user already watching. These are the best source to boost branding and promotion of your brand and product.

The videos must not be more than 1 GB in size.

The maximum and minimum lengths for the videos are 140 seconds and less than 15 seconds respectively.

These videos also contain a skip option after 6 seconds so that the user can skip the video ad if he wants to.

The recommended aspect ratio for these video ads is 1:1.

File type can be MOV or MP4 and the frame rate is recommended to be 30 fps but higher is also accepted.

Pre-roll ad videos

Part 1 Best 5 Practices to Increase Engagement for Twitter Videos

As Twitter videos are gaining a larger audience and it has become a great source to promote your brand, it is essential to focus a bit more on making them more engaging. Here are some of the best practices that you can opt for increasing the engagement for your Twitter videos:

Use of hash tags - On the social media platforms, it is common to use the hash tags to make a better reach for your videos. You may see people sometimes use a lot of hash tags but in the case of Twitter, less hash tags can do the most effective work. The only thing to keep in mind is that they should be completely relevant to the topic and content.

Simple and short - In today’s world, as all the people are so busy in their works and daily schedules they can easily get distracted by the things. If this is the case so it is not a good idea to make longer videos. This means that if your videos will be short and simple then they can easily get more audience and will also get shared widely. You should keep the first few moments of your video so engaging and interesting so that the viewer can stick back till the end. This is very important to leave a positive impact of your brand on your audience and targeted users.

Captions - Adding captions is another amazing way to increase the reach and boost engagement on your videos. You must be aware of the fact that nowadays the users prefer to use these apps through mobile phones and there they can even turn the sound off. So you will need to have a strategy so that you can keep the viewer engaged. This is the reason why captions are necessary. Also the captions that you are adding on your video must be of high quality and must catch the attention of your audience.

Add the logo: Twitter also suggests its users to add their logo in the frame of their videos. By logo, people can easily recognize your brand and they will also know about you via that logo. They will also be able to contact you further. The only worth considering thing is that the logo which you are adding must be engaging and eye-catching.

Use the correct tools - Using the correct tools cannot be neglected. If the tools that you are using will not be appropriate then they can lessen the quality of your videos. Many tools are available to the editing and video creation. Wondershare Filmora Video Editor is one of the most high quality tools for your work. Also it is worth considering that Filmora pro is the updated and latest version of the Filmora tool. In this tool, you can make the use of 100 media layers, different formats, and a lot more. Also here you get the features of self and automatic editing. Also you will get a proper storage for your videos. You can create your videos in the highest resolutions and they can easily give you the best quality possible.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms have gained an immense popularity amongst the people over the recent years. Twitter has also gained the same popularity and became the first choice of some users to promote themselves.

However, if your videos will not up to the mark or if they will not meet the technical requirements then it is possible that you cannot get the desired audience. Keep in mind about the resolutions, dimensions, file size, formats, aspect ratios, etc. before you post the videos on Twitter.

Also it is essential to work on your videos properly so that they can perform well. For this you can make the use of many latest tools like Filmora and Filmora Pro. These tools are laced with all the extraordinary features to make your video more engaging and impressive.

Adding Titles in FCPX: A Beginner’s Guide to Professional Results

How to Add Titles in Final Cut Pro X

author avatar

Benjamin Arango

Mar 27, 2024• Proven solutions

We add text titles to our projects to tell the audience something they can’t figure out on their own, such as the title of our program, the name of the person speaking, or technical details about a subject.


This is a basic tutorial about Apple Final Cut Pro X, professional video editing software. However, if video editing is new to you, consider Wondershare Filmora for Mac . This is a powerful but easy-to-use tool for users just starting out. Download the free trial version below.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


Final Cut Pro X has almost 200 different text effects that we can add, but the process of adding titles is essentially the same. Adding titles is what this article is about.

DEFINITIONS

Just to keep us all on the same page, here are my definitions of key terms related to text:

  • Text or titles. Words placed on the screen. I use these terms interchangeably.
  • Superimpose. Text displayed on the the screen with other video below it. These are also called “supers” or “keys.”
  • Full-screen. Text which occupies the entire screen.
  • Lower-third. Text which fits below a person talking; in the “lower-third” of the screen.
  • Info-graphics. Full-screen text which is superimposed on a graphic, generally used to convey technical information. Typical uses are sports statistics or other information which is easier to convey using text than having someone read the words.

JUST THE BASICS

remote

I’d like to introduce “Yertle,” he’s a sea turtle and the star of this article. (Footage courtesy of Jim Walker and Lobsters Gone Wild Productions.)

At its simplest, we use titles to display his (its?) name.

remote

In the Timeline, put the playhead where you want a title to appear and type Shift+Control+T. This inserts the default lower-third title at the position of the playhead. The title, like almost all titles, has a default duration of 10:00 seconds.

remote

Look at the Browser and see the results of your work. A lower-third title is superimposed over the video in the lower left corner. (I’ll talk about formatting the text in a few paragraphs.)

NOTE: The big limitation of this lower-third title is that it can only be positioned in the left corner. Moving it to the center or right corner requires manual adjustment.

You position or trim a title the same as any video clip: drag the clip to a different location, or drag an edge to change its duration.

Select that title and delete it by pressing the Delete key.

remote

This time, type Control+T and the default full-screen title appears in the center of the screen. Again, this has a default duration of 10 seconds.

remote

If you look right in the center of the screen, you’ll see the word “Title.” Yes, its darn near invisible. And, yes, it looks, um, ugly. However, we have a TON of formatting control to make this look however we want.

Select and delete that full-screen title.

There’s one more way to apply a title: dragging from the Titles Browser.

remote

Click the Title icon in the Toolbar. This displays the contents of the Title Browser. The column on the left displays title categories, the icons on the right indicate individual titles, the search box at the bottom allows you to search for specific titles by name, while the number in the lower right indicates the number of titles currently displayed. (Your number may not match mine because I’ve added a few custom titles to my system.)

remote

Let’s add a totally ridiculous title to our turtle - drag Clouds from the Title Browser and place it above the clip at the point where you want a title to appear.

NOTE: I’m using a marker in the Timeline to help me find the same place in a clip so my screen shots are consistent. Markers are not needed in any way for titles.

remote

Um, yeah. So, some titles look more professional than others… You can delete this title now.

So, we:

  • Add titles using keyboard shortcuts
  • Drag titles from the Title Browser
  • Change position by dragging the title
  • Change duration by dragging the edge of the clip
  • Delete a title by selecting it and pressing the Delete key

CHANGING TEXT

remote

Add a new full-screen title (type Control+T) to the Timeline. To change the text in a title, double-click it in the Viewer. Here, I’ve changed my title to “An Undersea Adventure.”

NOTE: We can also change the text using the Inspector. I’ll show you how in a few paragraphs. Pick whichever method is easiest for you.

All text, in any title, can be changed by double-clicking it in the Viewer to select it, then typing the new text you want to use.

FORMATTING TEXT

remote

You can format any text that you can select. This means that you can format entire phrases, words, or individual letters differently. For this article, I will format everything the same, because once you know how this works, you can experiment on your own.

Here, I selected my entire title and opened the Inspector (shortcut Cmd+4). Click the Text tab at the top. This section of the Inspector allows you to format the text.

NOTE: The text box near the top of the panel is the second place you can select text for formatting.

remote

If you want a fast way to format text, click the word “Normal” at the top. This displays a menu filled with different text formats. Some of these formats look pretty dreadful; the rest look worse.

NOTE: You can create your own text styles. Refer to the Help for information on how.

remote

The Basic section of the Inspector allows you to change fonts, size, alignment… all the standard font settings we see in other programs. Here, I’ve changed the font to Hobo Std, at 167 points.

While many of these settings you already know there are a few you may not:

  • Line spacing. Adjusts the vertical distance between lines within the same paragraph.
  • Tracking. Adjusts the horizontal spacing between letters.
  • Baseline. Adjusts the vertical spacing of text compared to the horizontal line running thru the center of the white circle in the Viewer.

remote

The Face section allows us to change font color, opacity and blue. Outline and Glow allows us to add, not surprisingly, outlines and glows. You can adjust these as you see fit - I tend not to add outlines or glows.

remote

However, I STRONGLY recommend adding drop shadows to all text that you want viewers to read. Video, even HD video, is low resolution compared to print. Drop shadows make your text much easier to read. These are the settings I recommend for drop shadows.

remote

After making a few changes in the Inspector, here’s the final result. Very cool - and very different from where we started!

ACTION SAFE/TITLE SAFE ZONES

Since television was first invented, we needed to compensate for the differences in TV sets by designing graphics to stay within Action Safe and Title Safe boundaries.

While much of today’s video is designed for the web, your titles will look the best if you follow the same guidelines.

Titles015

remote

Go to the Switch in the Viewer and select “Show Action Safe/Title Safe Zones.”

remote

This displays two pale rectangles in the frame. The outer rectangle is called “Action Safe,” the inner one is called “Title Safe.” Action Safe is 5% in from all edges; Title Safe is 10% in from all edges.

When designing text and graphics for the web, keep all essential elements inside the outer rectangle. When designing graphics and text for broadcast or cable, keep all essential elements inside the inner rectangle.

Here, for example, notice that my title is fully contained within Action Safe.

SUMMARY

Titles give our programs character and personality, plus they explain what’s going on to the audience. Final Cut Pro X provides a wealth of formatting options to make our text look great.

author avatar

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

We add text titles to our projects to tell the audience something they can’t figure out on their own, such as the title of our program, the name of the person speaking, or technical details about a subject.


This is a basic tutorial about Apple Final Cut Pro X, professional video editing software. However, if video editing is new to you, consider Wondershare Filmora for Mac . This is a powerful but easy-to-use tool for users just starting out. Download the free trial version below.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


Final Cut Pro X has almost 200 different text effects that we can add, but the process of adding titles is essentially the same. Adding titles is what this article is about.

DEFINITIONS

Just to keep us all on the same page, here are my definitions of key terms related to text:

  • Text or titles. Words placed on the screen. I use these terms interchangeably.
  • Superimpose. Text displayed on the the screen with other video below it. These are also called “supers” or “keys.”
  • Full-screen. Text which occupies the entire screen.
  • Lower-third. Text which fits below a person talking; in the “lower-third” of the screen.
  • Info-graphics. Full-screen text which is superimposed on a graphic, generally used to convey technical information. Typical uses are sports statistics or other information which is easier to convey using text than having someone read the words.

JUST THE BASICS

remote

I’d like to introduce “Yertle,” he’s a sea turtle and the star of this article. (Footage courtesy of Jim Walker and Lobsters Gone Wild Productions.)

At its simplest, we use titles to display his (its?) name.

remote

In the Timeline, put the playhead where you want a title to appear and type Shift+Control+T. This inserts the default lower-third title at the position of the playhead. The title, like almost all titles, has a default duration of 10:00 seconds.

remote

Look at the Browser and see the results of your work. A lower-third title is superimposed over the video in the lower left corner. (I’ll talk about formatting the text in a few paragraphs.)

NOTE: The big limitation of this lower-third title is that it can only be positioned in the left corner. Moving it to the center or right corner requires manual adjustment.

You position or trim a title the same as any video clip: drag the clip to a different location, or drag an edge to change its duration.

Select that title and delete it by pressing the Delete key.

remote

This time, type Control+T and the default full-screen title appears in the center of the screen. Again, this has a default duration of 10 seconds.

remote

If you look right in the center of the screen, you’ll see the word “Title.” Yes, its darn near invisible. And, yes, it looks, um, ugly. However, we have a TON of formatting control to make this look however we want.

Select and delete that full-screen title.

There’s one more way to apply a title: dragging from the Titles Browser.

remote

Click the Title icon in the Toolbar. This displays the contents of the Title Browser. The column on the left displays title categories, the icons on the right indicate individual titles, the search box at the bottom allows you to search for specific titles by name, while the number in the lower right indicates the number of titles currently displayed. (Your number may not match mine because I’ve added a few custom titles to my system.)

remote

Let’s add a totally ridiculous title to our turtle - drag Clouds from the Title Browser and place it above the clip at the point where you want a title to appear.

NOTE: I’m using a marker in the Timeline to help me find the same place in a clip so my screen shots are consistent. Markers are not needed in any way for titles.

remote

Um, yeah. So, some titles look more professional than others… You can delete this title now.

So, we:

  • Add titles using keyboard shortcuts
  • Drag titles from the Title Browser
  • Change position by dragging the title
  • Change duration by dragging the edge of the clip
  • Delete a title by selecting it and pressing the Delete key

CHANGING TEXT

remote

Add a new full-screen title (type Control+T) to the Timeline. To change the text in a title, double-click it in the Viewer. Here, I’ve changed my title to “An Undersea Adventure.”

NOTE: We can also change the text using the Inspector. I’ll show you how in a few paragraphs. Pick whichever method is easiest for you.

All text, in any title, can be changed by double-clicking it in the Viewer to select it, then typing the new text you want to use.

FORMATTING TEXT

remote

You can format any text that you can select. This means that you can format entire phrases, words, or individual letters differently. For this article, I will format everything the same, because once you know how this works, you can experiment on your own.

Here, I selected my entire title and opened the Inspector (shortcut Cmd+4). Click the Text tab at the top. This section of the Inspector allows you to format the text.

NOTE: The text box near the top of the panel is the second place you can select text for formatting.

remote

If you want a fast way to format text, click the word “Normal” at the top. This displays a menu filled with different text formats. Some of these formats look pretty dreadful; the rest look worse.

NOTE: You can create your own text styles. Refer to the Help for information on how.

remote

The Basic section of the Inspector allows you to change fonts, size, alignment… all the standard font settings we see in other programs. Here, I’ve changed the font to Hobo Std, at 167 points.

While many of these settings you already know there are a few you may not:

  • Line spacing. Adjusts the vertical distance between lines within the same paragraph.
  • Tracking. Adjusts the horizontal spacing between letters.
  • Baseline. Adjusts the vertical spacing of text compared to the horizontal line running thru the center of the white circle in the Viewer.

remote

The Face section allows us to change font color, opacity and blue. Outline and Glow allows us to add, not surprisingly, outlines and glows. You can adjust these as you see fit - I tend not to add outlines or glows.

remote

However, I STRONGLY recommend adding drop shadows to all text that you want viewers to read. Video, even HD video, is low resolution compared to print. Drop shadows make your text much easier to read. These are the settings I recommend for drop shadows.

remote

After making a few changes in the Inspector, here’s the final result. Very cool - and very different from where we started!

ACTION SAFE/TITLE SAFE ZONES

Since television was first invented, we needed to compensate for the differences in TV sets by designing graphics to stay within Action Safe and Title Safe boundaries.

While much of today’s video is designed for the web, your titles will look the best if you follow the same guidelines.

Titles015

remote

Go to the Switch in the Viewer and select “Show Action Safe/Title Safe Zones.”

remote

This displays two pale rectangles in the frame. The outer rectangle is called “Action Safe,” the inner one is called “Title Safe.” Action Safe is 5% in from all edges; Title Safe is 10% in from all edges.

When designing text and graphics for the web, keep all essential elements inside the outer rectangle. When designing graphics and text for broadcast or cable, keep all essential elements inside the inner rectangle.

Here, for example, notice that my title is fully contained within Action Safe.

SUMMARY

Titles give our programs character and personality, plus they explain what’s going on to the audience. Final Cut Pro X provides a wealth of formatting options to make our text look great.

author avatar

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

We add text titles to our projects to tell the audience something they can’t figure out on their own, such as the title of our program, the name of the person speaking, or technical details about a subject.


This is a basic tutorial about Apple Final Cut Pro X, professional video editing software. However, if video editing is new to you, consider Wondershare Filmora for Mac . This is a powerful but easy-to-use tool for users just starting out. Download the free trial version below.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


Final Cut Pro X has almost 200 different text effects that we can add, but the process of adding titles is essentially the same. Adding titles is what this article is about.

DEFINITIONS

Just to keep us all on the same page, here are my definitions of key terms related to text:

  • Text or titles. Words placed on the screen. I use these terms interchangeably.
  • Superimpose. Text displayed on the the screen with other video below it. These are also called “supers” or “keys.”
  • Full-screen. Text which occupies the entire screen.
  • Lower-third. Text which fits below a person talking; in the “lower-third” of the screen.
  • Info-graphics. Full-screen text which is superimposed on a graphic, generally used to convey technical information. Typical uses are sports statistics or other information which is easier to convey using text than having someone read the words.

JUST THE BASICS

remote

I’d like to introduce “Yertle,” he’s a sea turtle and the star of this article. (Footage courtesy of Jim Walker and Lobsters Gone Wild Productions.)

At its simplest, we use titles to display his (its?) name.

remote

In the Timeline, put the playhead where you want a title to appear and type Shift+Control+T. This inserts the default lower-third title at the position of the playhead. The title, like almost all titles, has a default duration of 10:00 seconds.

remote

Look at the Browser and see the results of your work. A lower-third title is superimposed over the video in the lower left corner. (I’ll talk about formatting the text in a few paragraphs.)

NOTE: The big limitation of this lower-third title is that it can only be positioned in the left corner. Moving it to the center or right corner requires manual adjustment.

You position or trim a title the same as any video clip: drag the clip to a different location, or drag an edge to change its duration.

Select that title and delete it by pressing the Delete key.

remote

This time, type Control+T and the default full-screen title appears in the center of the screen. Again, this has a default duration of 10 seconds.

remote

If you look right in the center of the screen, you’ll see the word “Title.” Yes, its darn near invisible. And, yes, it looks, um, ugly. However, we have a TON of formatting control to make this look however we want.

Select and delete that full-screen title.

There’s one more way to apply a title: dragging from the Titles Browser.

remote

Click the Title icon in the Toolbar. This displays the contents of the Title Browser. The column on the left displays title categories, the icons on the right indicate individual titles, the search box at the bottom allows you to search for specific titles by name, while the number in the lower right indicates the number of titles currently displayed. (Your number may not match mine because I’ve added a few custom titles to my system.)

remote

Let’s add a totally ridiculous title to our turtle - drag Clouds from the Title Browser and place it above the clip at the point where you want a title to appear.

NOTE: I’m using a marker in the Timeline to help me find the same place in a clip so my screen shots are consistent. Markers are not needed in any way for titles.

remote

Um, yeah. So, some titles look more professional than others… You can delete this title now.

So, we:

  • Add titles using keyboard shortcuts
  • Drag titles from the Title Browser
  • Change position by dragging the title
  • Change duration by dragging the edge of the clip
  • Delete a title by selecting it and pressing the Delete key

CHANGING TEXT

remote

Add a new full-screen title (type Control+T) to the Timeline. To change the text in a title, double-click it in the Viewer. Here, I’ve changed my title to “An Undersea Adventure.”

NOTE: We can also change the text using the Inspector. I’ll show you how in a few paragraphs. Pick whichever method is easiest for you.

All text, in any title, can be changed by double-clicking it in the Viewer to select it, then typing the new text you want to use.

FORMATTING TEXT

remote

You can format any text that you can select. This means that you can format entire phrases, words, or individual letters differently. For this article, I will format everything the same, because once you know how this works, you can experiment on your own.

Here, I selected my entire title and opened the Inspector (shortcut Cmd+4). Click the Text tab at the top. This section of the Inspector allows you to format the text.

NOTE: The text box near the top of the panel is the second place you can select text for formatting.

remote

If you want a fast way to format text, click the word “Normal” at the top. This displays a menu filled with different text formats. Some of these formats look pretty dreadful; the rest look worse.

NOTE: You can create your own text styles. Refer to the Help for information on how.

remote

The Basic section of the Inspector allows you to change fonts, size, alignment… all the standard font settings we see in other programs. Here, I’ve changed the font to Hobo Std, at 167 points.

While many of these settings you already know there are a few you may not:

  • Line spacing. Adjusts the vertical distance between lines within the same paragraph.
  • Tracking. Adjusts the horizontal spacing between letters.
  • Baseline. Adjusts the vertical spacing of text compared to the horizontal line running thru the center of the white circle in the Viewer.

remote

The Face section allows us to change font color, opacity and blue. Outline and Glow allows us to add, not surprisingly, outlines and glows. You can adjust these as you see fit - I tend not to add outlines or glows.

remote

However, I STRONGLY recommend adding drop shadows to all text that you want viewers to read. Video, even HD video, is low resolution compared to print. Drop shadows make your text much easier to read. These are the settings I recommend for drop shadows.

remote

After making a few changes in the Inspector, here’s the final result. Very cool - and very different from where we started!

ACTION SAFE/TITLE SAFE ZONES

Since television was first invented, we needed to compensate for the differences in TV sets by designing graphics to stay within Action Safe and Title Safe boundaries.

While much of today’s video is designed for the web, your titles will look the best if you follow the same guidelines.

Titles015

remote

Go to the Switch in the Viewer and select “Show Action Safe/Title Safe Zones.”

remote

This displays two pale rectangles in the frame. The outer rectangle is called “Action Safe,” the inner one is called “Title Safe.” Action Safe is 5% in from all edges; Title Safe is 10% in from all edges.

When designing text and graphics for the web, keep all essential elements inside the outer rectangle. When designing graphics and text for broadcast or cable, keep all essential elements inside the inner rectangle.

Here, for example, notice that my title is fully contained within Action Safe.

SUMMARY

Titles give our programs character and personality, plus they explain what’s going on to the audience. Final Cut Pro X provides a wealth of formatting options to make our text look great.

author avatar

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Benjamin Arango

Mar 27, 2024• Proven solutions

We add text titles to our projects to tell the audience something they can’t figure out on their own, such as the title of our program, the name of the person speaking, or technical details about a subject.


This is a basic tutorial about Apple Final Cut Pro X, professional video editing software. However, if video editing is new to you, consider Wondershare Filmora for Mac . This is a powerful but easy-to-use tool for users just starting out. Download the free trial version below.

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )


Final Cut Pro X has almost 200 different text effects that we can add, but the process of adding titles is essentially the same. Adding titles is what this article is about.

DEFINITIONS

Just to keep us all on the same page, here are my definitions of key terms related to text:

  • Text or titles. Words placed on the screen. I use these terms interchangeably.
  • Superimpose. Text displayed on the the screen with other video below it. These are also called “supers” or “keys.”
  • Full-screen. Text which occupies the entire screen.
  • Lower-third. Text which fits below a person talking; in the “lower-third” of the screen.
  • Info-graphics. Full-screen text which is superimposed on a graphic, generally used to convey technical information. Typical uses are sports statistics or other information which is easier to convey using text than having someone read the words.

JUST THE BASICS

remote

I’d like to introduce “Yertle,” he’s a sea turtle and the star of this article. (Footage courtesy of Jim Walker and Lobsters Gone Wild Productions.)

At its simplest, we use titles to display his (its?) name.

remote

In the Timeline, put the playhead where you want a title to appear and type Shift+Control+T. This inserts the default lower-third title at the position of the playhead. The title, like almost all titles, has a default duration of 10:00 seconds.

remote

Look at the Browser and see the results of your work. A lower-third title is superimposed over the video in the lower left corner. (I’ll talk about formatting the text in a few paragraphs.)

NOTE: The big limitation of this lower-third title is that it can only be positioned in the left corner. Moving it to the center or right corner requires manual adjustment.

You position or trim a title the same as any video clip: drag the clip to a different location, or drag an edge to change its duration.

Select that title and delete it by pressing the Delete key.

remote

This time, type Control+T and the default full-screen title appears in the center of the screen. Again, this has a default duration of 10 seconds.

remote

If you look right in the center of the screen, you’ll see the word “Title.” Yes, its darn near invisible. And, yes, it looks, um, ugly. However, we have a TON of formatting control to make this look however we want.

Select and delete that full-screen title.

There’s one more way to apply a title: dragging from the Titles Browser.

remote

Click the Title icon in the Toolbar. This displays the contents of the Title Browser. The column on the left displays title categories, the icons on the right indicate individual titles, the search box at the bottom allows you to search for specific titles by name, while the number in the lower right indicates the number of titles currently displayed. (Your number may not match mine because I’ve added a few custom titles to my system.)

remote

Let’s add a totally ridiculous title to our turtle - drag Clouds from the Title Browser and place it above the clip at the point where you want a title to appear.

NOTE: I’m using a marker in the Timeline to help me find the same place in a clip so my screen shots are consistent. Markers are not needed in any way for titles.

remote

Um, yeah. So, some titles look more professional than others… You can delete this title now.

So, we:

  • Add titles using keyboard shortcuts
  • Drag titles from the Title Browser
  • Change position by dragging the title
  • Change duration by dragging the edge of the clip
  • Delete a title by selecting it and pressing the Delete key

CHANGING TEXT

remote

Add a new full-screen title (type Control+T) to the Timeline. To change the text in a title, double-click it in the Viewer. Here, I’ve changed my title to “An Undersea Adventure.”

NOTE: We can also change the text using the Inspector. I’ll show you how in a few paragraphs. Pick whichever method is easiest for you.

All text, in any title, can be changed by double-clicking it in the Viewer to select it, then typing the new text you want to use.

FORMATTING TEXT

remote

You can format any text that you can select. This means that you can format entire phrases, words, or individual letters differently. For this article, I will format everything the same, because once you know how this works, you can experiment on your own.

Here, I selected my entire title and opened the Inspector (shortcut Cmd+4). Click the Text tab at the top. This section of the Inspector allows you to format the text.

NOTE: The text box near the top of the panel is the second place you can select text for formatting.

remote

If you want a fast way to format text, click the word “Normal” at the top. This displays a menu filled with different text formats. Some of these formats look pretty dreadful; the rest look worse.

NOTE: You can create your own text styles. Refer to the Help for information on how.

remote

The Basic section of the Inspector allows you to change fonts, size, alignment… all the standard font settings we see in other programs. Here, I’ve changed the font to Hobo Std, at 167 points.

While many of these settings you already know there are a few you may not:

  • Line spacing. Adjusts the vertical distance between lines within the same paragraph.
  • Tracking. Adjusts the horizontal spacing between letters.
  • Baseline. Adjusts the vertical spacing of text compared to the horizontal line running thru the center of the white circle in the Viewer.

remote

The Face section allows us to change font color, opacity and blue. Outline and Glow allows us to add, not surprisingly, outlines and glows. You can adjust these as you see fit - I tend not to add outlines or glows.

remote

However, I STRONGLY recommend adding drop shadows to all text that you want viewers to read. Video, even HD video, is low resolution compared to print. Drop shadows make your text much easier to read. These are the settings I recommend for drop shadows.

remote

After making a few changes in the Inspector, here’s the final result. Very cool - and very different from where we started!

ACTION SAFE/TITLE SAFE ZONES

Since television was first invented, we needed to compensate for the differences in TV sets by designing graphics to stay within Action Safe and Title Safe boundaries.

While much of today’s video is designed for the web, your titles will look the best if you follow the same guidelines.

Titles015

remote

Go to the Switch in the Viewer and select “Show Action Safe/Title Safe Zones.”

remote

This displays two pale rectangles in the frame. The outer rectangle is called “Action Safe,” the inner one is called “Title Safe.” Action Safe is 5% in from all edges; Title Safe is 10% in from all edges.

When designing text and graphics for the web, keep all essential elements inside the outer rectangle. When designing graphics and text for broadcast or cable, keep all essential elements inside the inner rectangle.

Here, for example, notice that my title is fully contained within Action Safe.

SUMMARY

Titles give our programs character and personality, plus they explain what’s going on to the audience. Final Cut Pro X provides a wealth of formatting options to make our text look great.

author avatar

Benjamin Arango

Benjamin Arango is a writer and a lover of all things video.

Follow @Benjamin Arango

Understanding Pixel Density: Calculation and Conversion

How to Calculate Pixel Calculator Ratio

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Size, formats, and resolution… What are pixels exactly doing with it?

pixel

So let’s review some basics on pixel calculator ratio to create an easy life, your workflow more productive, and your photos of the ideal size for the intended purpose.

In this article

01 [What is Pixel Aspect Ratio?](#Part 1)

02 [How is Pixel Ratio Calculated?](#Part 2)

03 [Par (pixel Aspect Ratio) in Adobe Premiere Pro/Filmora?](#Part 3)

04 [Difference among Pixel Aspect Ratio, Display Aspect Ratio, and Storage Aspect Ratio](#Part 4)

05 [How Aspect Ratios Affect UI/UX Design?](#Part 5)

Part 1 What is Pixel Aspect Ratio?

A digital image is not a single non-dividable thing. You’ll see that your photo is like a mosaic formed by small tiles if you zoom in far enough, which are known as pixels in photography.

The amount of these pixels and the way they are divided are the two elements that you’re required to take into account to know more about the resolution and pixel calculator ratio.

The Pixel Aspect Ratio is simply the latest way of defining the length of one side of a pixel in context to the length of the other.

Let’s say the ratio is 1:1; each side of the pixel is the same length as the other, also known as a square in pixels.

If the ratio is 2:1, it means that one side is twice the length of the other.

NOTE: The ‘Aspect Ratio’ does not define the actual or exact length of the side of a pixel is, just its “relative” size of one side to the other. The actual length will depend on how much you shrink or stretch a photo when recreating it. But if the Pixel Calculator Ratio is 1:1, then the pixels will always be square irrespective of the size of that particular photo.

pixel aspect ratio

Part 2 How is Pixel Ratio Calculated?

You can use a pixel ratio calculator to calculate the pixels within a screen. So, we’d like to suggest a calculator by xwebtools.com.

Here, you can see tabs, namely the Common Ratios Ratio Width, Ratio Height, Pixels Width, and Pixels Height.

xwebtools pixel ratio calculator

How it works:

This pixel ratio calculator converts pixel dimensions to aspect ratios. It is an online free tool that assists you in calculating the aspect ratio value of an object or a photo.

The conversion can be carried in both ways, aspect ratio to pixels and pixels to aspect ratio. This screen resolution calculator offers a powerful and simple tool that can convert the ratio of images to pixels resolution and pixels to ratio dimensions.

You need to provide Pixels Width and Pixels Height to calculate the aspect ratio; the aspect ratio will be automatically calculated.

You need to provide Ratio Height and Ratio Width to calculate pixel resolutions. Both the Pixels Width and Height will get automatically calculated.

Part 3 What is Par (pixel Aspect Ratio) in Adobe Premiere Pro/Filmora?

Pixel ratio: Adobe Premiere Pro

As we already discussed, an aspect ratio defines width to height. The still picture and video frames have a frame aspect ratio. The pixels that create the frame have a pixel aspect ratio (sometimes called PAR).

Different video recording standards have different aspect ratios. For instance, you record video for television in either a 16:9 or a 4:3 frame aspect ratio.

You set the frame and pixel aspect when you create a project in Adobe Premiere Pro. Once you set these ratios, you can’t change them for that project. However, you can edit the aspect ratio of a sequence. You can also use assets made with different aspect ratios in the project.

Premiere Pro automatically compensates for the pixel aspect ratio of source files.

If an asset still feels distorted, you can manually mention its pixel aspect ratio. But that isn’t very clear, especially for a beginner. This is why we recommend doing the following.

Pixel ratio: Wondershare Filmora

You need a converter or a video editor to change the aspect ratio permanently. Here we humbly recommend an excellent aspect ratio changer - Wondershare Filmora video editor, which helps you make 4:3, 9:16, 16:9, and 1:1 aspect ratio videos pretty quickly.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora-video-editor

Furthermore, you can conveniently share these videos on YouTube, Apple TV, Vimeo, and mobile devices.

Transform aspect ratio at the beginning interface

Wondershare Filmora Video Editor helps you change the project aspect ratio right after launching the video editor program.

If you click the drop-down menu, you will see the usual 16:9, 1:1, 9:16, 4:3, and 21:9 aspect ratios.

change aspect ratio filmora

Unlike Adobe Premiere Pro, Wondershare Filmora offers you four more ways of setting aspect ratios efficiently.

Method 2: You can change the aspect ratio under Project Settings

project settings filmora

Method 3: Change the aspect ratio of video with Auto-Reframe

auto reframe filmora

Method 4: Change aspect ratio during Editing

editing filmora

Method 5: Change aspect ratio while Exporting

exporting filmora

Thus, using the Wondershare Filmora along with the pixel ratio calculator makes a difference!

Part 4 Difference among Pixel Aspect Ratio, Display Aspect Ratio, and Storage Aspect Ratio

Although the image aspect ratio comes from its width and height, it also contains multiple subsets that help to define image proportions properly.

1 - Pixel aspect ratio

Pixel aspect ratio (PAR) is the proportion of the specific pixels within an image. They are generally square within the pixel aspect ratio of 1:1.

But sometimes, specific images are optimized for certain types of displays. And, they have rectangular pixels with an aspect ratio of 4:3 or similar.

2 - Display aspect ratio

The display aspect ratio (DAR) is the designers’ most frequent aspect ratio and gets generally synced with the general term.

As the name suggests, the display aspect ratio refers to the proportions of an image as it appears on different screens out there.

Some devices, such as televisions and cameras, have a fixed DAR for images to display nicely on these devices.

They need optimization for their specific or respective aspect ratio. For instance, a typical display aspect ratio for the widescreen video on a television screen or monitor screen is 16:9.

They appear distorted when images with different aspect ratios are presented on these devices. Digital SLR camera sensors also consist of a fixed display aspect ratio, which controls how pictures captured by the camera will be displayed and saved.

3 - Storage aspect ratio

Storage aspect ratio, commonly known as (SAR) is an aspect ratio formula that concerns specifically to encoded digital video files. SAR refers to the height and the width relationship in video frame size, and it is required to be consistent among all individual frames.

SAR x PAR = DAR for max widescreen videos in a usual used formula.

Part 1 Part 5: How Aspect Ratios Affect UI/UX Design?

Aspect ratios play a vital part in any project that consists of displaying and capturing photographs, videos, or other image-based files in an ideal manner. The camera’s fixed aspect ratio can considerably impact, especially for photographers.

And for videographers or anyone working with slideshows, animations, and other motion projects, the aspect ratio is a prominent element for correct display on mobile devices and widescreen.

But even in the environment of responsive web design, problems can arise, such as when an image is not adjustable for display without compromising its quality or content.

A small example is when you need a square image with a 1:1 aspect ratio to insert into a rectangular box on a web page. To accommodate varying image size requirements, proportions and size may need adjustment.

In an increasingly picture-driven digital world, videos and images that look even slightly out of the way add to a visitor’s negative impression of a site. Besides those forced into the wrong configurations can even interfere with a site’s usability.

Poorly proportioned user guide or product images video that’s too stretched to check clearly can affect both a visitor’s want and their ability to use the site. Developers, designers, and anyone working with images will need to know how aspect ratios work and manipulate them for the best visual effect.

Various pixel calculator ratios, both paid and free, have popped up on the web to streamline the process.

Key Takeaways from This Episode

An overview of pixels

Understanding the importance of pixel ratio calculators

Different pixel ratios and their impact on UI/UX design

Try It Free Try It Free

Size, formats, and resolution… What are pixels exactly doing with it?

pixel

So let’s review some basics on pixel calculator ratio to create an easy life, your workflow more productive, and your photos of the ideal size for the intended purpose.

In this article

01 [What is Pixel Aspect Ratio?](#Part 1)

02 [How is Pixel Ratio Calculated?](#Part 2)

03 [Par (pixel Aspect Ratio) in Adobe Premiere Pro/Filmora?](#Part 3)

04 [Difference among Pixel Aspect Ratio, Display Aspect Ratio, and Storage Aspect Ratio](#Part 4)

05 [How Aspect Ratios Affect UI/UX Design?](#Part 5)

Part 1 What is Pixel Aspect Ratio?

A digital image is not a single non-dividable thing. You’ll see that your photo is like a mosaic formed by small tiles if you zoom in far enough, which are known as pixels in photography.

The amount of these pixels and the way they are divided are the two elements that you’re required to take into account to know more about the resolution and pixel calculator ratio.

The Pixel Aspect Ratio is simply the latest way of defining the length of one side of a pixel in context to the length of the other.

Let’s say the ratio is 1:1; each side of the pixel is the same length as the other, also known as a square in pixels.

If the ratio is 2:1, it means that one side is twice the length of the other.

NOTE: The ‘Aspect Ratio’ does not define the actual or exact length of the side of a pixel is, just its “relative” size of one side to the other. The actual length will depend on how much you shrink or stretch a photo when recreating it. But if the Pixel Calculator Ratio is 1:1, then the pixels will always be square irrespective of the size of that particular photo.

pixel aspect ratio

Part 2 How is Pixel Ratio Calculated?

You can use a pixel ratio calculator to calculate the pixels within a screen. So, we’d like to suggest a calculator by xwebtools.com.

Here, you can see tabs, namely the Common Ratios Ratio Width, Ratio Height, Pixels Width, and Pixels Height.

xwebtools pixel ratio calculator

How it works:

This pixel ratio calculator converts pixel dimensions to aspect ratios. It is an online free tool that assists you in calculating the aspect ratio value of an object or a photo.

The conversion can be carried in both ways, aspect ratio to pixels and pixels to aspect ratio. This screen resolution calculator offers a powerful and simple tool that can convert the ratio of images to pixels resolution and pixels to ratio dimensions.

You need to provide Pixels Width and Pixels Height to calculate the aspect ratio; the aspect ratio will be automatically calculated.

You need to provide Ratio Height and Ratio Width to calculate pixel resolutions. Both the Pixels Width and Height will get automatically calculated.

Part 3 What is Par (pixel Aspect Ratio) in Adobe Premiere Pro/Filmora?

Pixel ratio: Adobe Premiere Pro

As we already discussed, an aspect ratio defines width to height. The still picture and video frames have a frame aspect ratio. The pixels that create the frame have a pixel aspect ratio (sometimes called PAR).

Different video recording standards have different aspect ratios. For instance, you record video for television in either a 16:9 or a 4:3 frame aspect ratio.

You set the frame and pixel aspect when you create a project in Adobe Premiere Pro. Once you set these ratios, you can’t change them for that project. However, you can edit the aspect ratio of a sequence. You can also use assets made with different aspect ratios in the project.

Premiere Pro automatically compensates for the pixel aspect ratio of source files.

If an asset still feels distorted, you can manually mention its pixel aspect ratio. But that isn’t very clear, especially for a beginner. This is why we recommend doing the following.

Pixel ratio: Wondershare Filmora

You need a converter or a video editor to change the aspect ratio permanently. Here we humbly recommend an excellent aspect ratio changer - Wondershare Filmora video editor, which helps you make 4:3, 9:16, 16:9, and 1:1 aspect ratio videos pretty quickly.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora-video-editor

Furthermore, you can conveniently share these videos on YouTube, Apple TV, Vimeo, and mobile devices.

Transform aspect ratio at the beginning interface

Wondershare Filmora Video Editor helps you change the project aspect ratio right after launching the video editor program.

If you click the drop-down menu, you will see the usual 16:9, 1:1, 9:16, 4:3, and 21:9 aspect ratios.

change aspect ratio filmora

Unlike Adobe Premiere Pro, Wondershare Filmora offers you four more ways of setting aspect ratios efficiently.

Method 2: You can change the aspect ratio under Project Settings

project settings filmora

Method 3: Change the aspect ratio of video with Auto-Reframe

auto reframe filmora

Method 4: Change aspect ratio during Editing

editing filmora

Method 5: Change aspect ratio while Exporting

exporting filmora

Thus, using the Wondershare Filmora along with the pixel ratio calculator makes a difference!

Part 4 Difference among Pixel Aspect Ratio, Display Aspect Ratio, and Storage Aspect Ratio

Although the image aspect ratio comes from its width and height, it also contains multiple subsets that help to define image proportions properly.

1 - Pixel aspect ratio

Pixel aspect ratio (PAR) is the proportion of the specific pixels within an image. They are generally square within the pixel aspect ratio of 1:1.

But sometimes, specific images are optimized for certain types of displays. And, they have rectangular pixels with an aspect ratio of 4:3 or similar.

2 - Display aspect ratio

The display aspect ratio (DAR) is the designers’ most frequent aspect ratio and gets generally synced with the general term.

As the name suggests, the display aspect ratio refers to the proportions of an image as it appears on different screens out there.

Some devices, such as televisions and cameras, have a fixed DAR for images to display nicely on these devices.

They need optimization for their specific or respective aspect ratio. For instance, a typical display aspect ratio for the widescreen video on a television screen or monitor screen is 16:9.

They appear distorted when images with different aspect ratios are presented on these devices. Digital SLR camera sensors also consist of a fixed display aspect ratio, which controls how pictures captured by the camera will be displayed and saved.

3 - Storage aspect ratio

Storage aspect ratio, commonly known as (SAR) is an aspect ratio formula that concerns specifically to encoded digital video files. SAR refers to the height and the width relationship in video frame size, and it is required to be consistent among all individual frames.

SAR x PAR = DAR for max widescreen videos in a usual used formula.

Part 1 Part 5: How Aspect Ratios Affect UI/UX Design?

Aspect ratios play a vital part in any project that consists of displaying and capturing photographs, videos, or other image-based files in an ideal manner. The camera’s fixed aspect ratio can considerably impact, especially for photographers.

And for videographers or anyone working with slideshows, animations, and other motion projects, the aspect ratio is a prominent element for correct display on mobile devices and widescreen.

But even in the environment of responsive web design, problems can arise, such as when an image is not adjustable for display without compromising its quality or content.

A small example is when you need a square image with a 1:1 aspect ratio to insert into a rectangular box on a web page. To accommodate varying image size requirements, proportions and size may need adjustment.

In an increasingly picture-driven digital world, videos and images that look even slightly out of the way add to a visitor’s negative impression of a site. Besides those forced into the wrong configurations can even interfere with a site’s usability.

Poorly proportioned user guide or product images video that’s too stretched to check clearly can affect both a visitor’s want and their ability to use the site. Developers, designers, and anyone working with images will need to know how aspect ratios work and manipulate them for the best visual effect.

Various pixel calculator ratios, both paid and free, have popped up on the web to streamline the process.

Key Takeaways from This Episode

An overview of pixels

Understanding the importance of pixel ratio calculators

Different pixel ratios and their impact on UI/UX design

Try It Free Try It Free

Size, formats, and resolution… What are pixels exactly doing with it?

pixel

So let’s review some basics on pixel calculator ratio to create an easy life, your workflow more productive, and your photos of the ideal size for the intended purpose.

In this article

01 [What is Pixel Aspect Ratio?](#Part 1)

02 [How is Pixel Ratio Calculated?](#Part 2)

03 [Par (pixel Aspect Ratio) in Adobe Premiere Pro/Filmora?](#Part 3)

04 [Difference among Pixel Aspect Ratio, Display Aspect Ratio, and Storage Aspect Ratio](#Part 4)

05 [How Aspect Ratios Affect UI/UX Design?](#Part 5)

Part 1 What is Pixel Aspect Ratio?

A digital image is not a single non-dividable thing. You’ll see that your photo is like a mosaic formed by small tiles if you zoom in far enough, which are known as pixels in photography.

The amount of these pixels and the way they are divided are the two elements that you’re required to take into account to know more about the resolution and pixel calculator ratio.

The Pixel Aspect Ratio is simply the latest way of defining the length of one side of a pixel in context to the length of the other.

Let’s say the ratio is 1:1; each side of the pixel is the same length as the other, also known as a square in pixels.

If the ratio is 2:1, it means that one side is twice the length of the other.

NOTE: The ‘Aspect Ratio’ does not define the actual or exact length of the side of a pixel is, just its “relative” size of one side to the other. The actual length will depend on how much you shrink or stretch a photo when recreating it. But if the Pixel Calculator Ratio is 1:1, then the pixels will always be square irrespective of the size of that particular photo.

pixel aspect ratio

Part 2 How is Pixel Ratio Calculated?

You can use a pixel ratio calculator to calculate the pixels within a screen. So, we’d like to suggest a calculator by xwebtools.com.

Here, you can see tabs, namely the Common Ratios Ratio Width, Ratio Height, Pixels Width, and Pixels Height.

xwebtools pixel ratio calculator

How it works:

This pixel ratio calculator converts pixel dimensions to aspect ratios. It is an online free tool that assists you in calculating the aspect ratio value of an object or a photo.

The conversion can be carried in both ways, aspect ratio to pixels and pixels to aspect ratio. This screen resolution calculator offers a powerful and simple tool that can convert the ratio of images to pixels resolution and pixels to ratio dimensions.

You need to provide Pixels Width and Pixels Height to calculate the aspect ratio; the aspect ratio will be automatically calculated.

You need to provide Ratio Height and Ratio Width to calculate pixel resolutions. Both the Pixels Width and Height will get automatically calculated.

Part 3 What is Par (pixel Aspect Ratio) in Adobe Premiere Pro/Filmora?

Pixel ratio: Adobe Premiere Pro

As we already discussed, an aspect ratio defines width to height. The still picture and video frames have a frame aspect ratio. The pixels that create the frame have a pixel aspect ratio (sometimes called PAR).

Different video recording standards have different aspect ratios. For instance, you record video for television in either a 16:9 or a 4:3 frame aspect ratio.

You set the frame and pixel aspect when you create a project in Adobe Premiere Pro. Once you set these ratios, you can’t change them for that project. However, you can edit the aspect ratio of a sequence. You can also use assets made with different aspect ratios in the project.

Premiere Pro automatically compensates for the pixel aspect ratio of source files.

If an asset still feels distorted, you can manually mention its pixel aspect ratio. But that isn’t very clear, especially for a beginner. This is why we recommend doing the following.

Pixel ratio: Wondershare Filmora

You need a converter or a video editor to change the aspect ratio permanently. Here we humbly recommend an excellent aspect ratio changer - Wondershare Filmora video editor, which helps you make 4:3, 9:16, 16:9, and 1:1 aspect ratio videos pretty quickly.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora-video-editor

Furthermore, you can conveniently share these videos on YouTube, Apple TV, Vimeo, and mobile devices.

Transform aspect ratio at the beginning interface

Wondershare Filmora Video Editor helps you change the project aspect ratio right after launching the video editor program.

If you click the drop-down menu, you will see the usual 16:9, 1:1, 9:16, 4:3, and 21:9 aspect ratios.

change aspect ratio filmora

Unlike Adobe Premiere Pro, Wondershare Filmora offers you four more ways of setting aspect ratios efficiently.

Method 2: You can change the aspect ratio under Project Settings

project settings filmora

Method 3: Change the aspect ratio of video with Auto-Reframe

auto reframe filmora

Method 4: Change aspect ratio during Editing

editing filmora

Method 5: Change aspect ratio while Exporting

exporting filmora

Thus, using the Wondershare Filmora along with the pixel ratio calculator makes a difference!

Part 4 Difference among Pixel Aspect Ratio, Display Aspect Ratio, and Storage Aspect Ratio

Although the image aspect ratio comes from its width and height, it also contains multiple subsets that help to define image proportions properly.

1 - Pixel aspect ratio

Pixel aspect ratio (PAR) is the proportion of the specific pixels within an image. They are generally square within the pixel aspect ratio of 1:1.

But sometimes, specific images are optimized for certain types of displays. And, they have rectangular pixels with an aspect ratio of 4:3 or similar.

2 - Display aspect ratio

The display aspect ratio (DAR) is the designers’ most frequent aspect ratio and gets generally synced with the general term.

As the name suggests, the display aspect ratio refers to the proportions of an image as it appears on different screens out there.

Some devices, such as televisions and cameras, have a fixed DAR for images to display nicely on these devices.

They need optimization for their specific or respective aspect ratio. For instance, a typical display aspect ratio for the widescreen video on a television screen or monitor screen is 16:9.

They appear distorted when images with different aspect ratios are presented on these devices. Digital SLR camera sensors also consist of a fixed display aspect ratio, which controls how pictures captured by the camera will be displayed and saved.

3 - Storage aspect ratio

Storage aspect ratio, commonly known as (SAR) is an aspect ratio formula that concerns specifically to encoded digital video files. SAR refers to the height and the width relationship in video frame size, and it is required to be consistent among all individual frames.

SAR x PAR = DAR for max widescreen videos in a usual used formula.

Part 1 Part 5: How Aspect Ratios Affect UI/UX Design?

Aspect ratios play a vital part in any project that consists of displaying and capturing photographs, videos, or other image-based files in an ideal manner. The camera’s fixed aspect ratio can considerably impact, especially for photographers.

And for videographers or anyone working with slideshows, animations, and other motion projects, the aspect ratio is a prominent element for correct display on mobile devices and widescreen.

But even in the environment of responsive web design, problems can arise, such as when an image is not adjustable for display without compromising its quality or content.

A small example is when you need a square image with a 1:1 aspect ratio to insert into a rectangular box on a web page. To accommodate varying image size requirements, proportions and size may need adjustment.

In an increasingly picture-driven digital world, videos and images that look even slightly out of the way add to a visitor’s negative impression of a site. Besides those forced into the wrong configurations can even interfere with a site’s usability.

Poorly proportioned user guide or product images video that’s too stretched to check clearly can affect both a visitor’s want and their ability to use the site. Developers, designers, and anyone working with images will need to know how aspect ratios work and manipulate them for the best visual effect.

Various pixel calculator ratios, both paid and free, have popped up on the web to streamline the process.

Key Takeaways from This Episode

An overview of pixels

Understanding the importance of pixel ratio calculators

Different pixel ratios and their impact on UI/UX design

Try It Free Try It Free

Size, formats, and resolution… What are pixels exactly doing with it?

pixel

So let’s review some basics on pixel calculator ratio to create an easy life, your workflow more productive, and your photos of the ideal size for the intended purpose.

In this article

01 [What is Pixel Aspect Ratio?](#Part 1)

02 [How is Pixel Ratio Calculated?](#Part 2)

03 [Par (pixel Aspect Ratio) in Adobe Premiere Pro/Filmora?](#Part 3)

04 [Difference among Pixel Aspect Ratio, Display Aspect Ratio, and Storage Aspect Ratio](#Part 4)

05 [How Aspect Ratios Affect UI/UX Design?](#Part 5)

Part 1 What is Pixel Aspect Ratio?

A digital image is not a single non-dividable thing. You’ll see that your photo is like a mosaic formed by small tiles if you zoom in far enough, which are known as pixels in photography.

The amount of these pixels and the way they are divided are the two elements that you’re required to take into account to know more about the resolution and pixel calculator ratio.

The Pixel Aspect Ratio is simply the latest way of defining the length of one side of a pixel in context to the length of the other.

Let’s say the ratio is 1:1; each side of the pixel is the same length as the other, also known as a square in pixels.

If the ratio is 2:1, it means that one side is twice the length of the other.

NOTE: The ‘Aspect Ratio’ does not define the actual or exact length of the side of a pixel is, just its “relative” size of one side to the other. The actual length will depend on how much you shrink or stretch a photo when recreating it. But if the Pixel Calculator Ratio is 1:1, then the pixels will always be square irrespective of the size of that particular photo.

pixel aspect ratio

Part 2 How is Pixel Ratio Calculated?

You can use a pixel ratio calculator to calculate the pixels within a screen. So, we’d like to suggest a calculator by xwebtools.com.

Here, you can see tabs, namely the Common Ratios Ratio Width, Ratio Height, Pixels Width, and Pixels Height.

xwebtools pixel ratio calculator

How it works:

This pixel ratio calculator converts pixel dimensions to aspect ratios. It is an online free tool that assists you in calculating the aspect ratio value of an object or a photo.

The conversion can be carried in both ways, aspect ratio to pixels and pixels to aspect ratio. This screen resolution calculator offers a powerful and simple tool that can convert the ratio of images to pixels resolution and pixels to ratio dimensions.

You need to provide Pixels Width and Pixels Height to calculate the aspect ratio; the aspect ratio will be automatically calculated.

You need to provide Ratio Height and Ratio Width to calculate pixel resolutions. Both the Pixels Width and Height will get automatically calculated.

Part 3 What is Par (pixel Aspect Ratio) in Adobe Premiere Pro/Filmora?

Pixel ratio: Adobe Premiere Pro

As we already discussed, an aspect ratio defines width to height. The still picture and video frames have a frame aspect ratio. The pixels that create the frame have a pixel aspect ratio (sometimes called PAR).

Different video recording standards have different aspect ratios. For instance, you record video for television in either a 16:9 or a 4:3 frame aspect ratio.

You set the frame and pixel aspect when you create a project in Adobe Premiere Pro. Once you set these ratios, you can’t change them for that project. However, you can edit the aspect ratio of a sequence. You can also use assets made with different aspect ratios in the project.

Premiere Pro automatically compensates for the pixel aspect ratio of source files.

If an asset still feels distorted, you can manually mention its pixel aspect ratio. But that isn’t very clear, especially for a beginner. This is why we recommend doing the following.

Pixel ratio: Wondershare Filmora

You need a converter or a video editor to change the aspect ratio permanently. Here we humbly recommend an excellent aspect ratio changer - Wondershare Filmora video editor, which helps you make 4:3, 9:16, 16:9, and 1:1 aspect ratio videos pretty quickly.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora-video-editor

Furthermore, you can conveniently share these videos on YouTube, Apple TV, Vimeo, and mobile devices.

Transform aspect ratio at the beginning interface

Wondershare Filmora Video Editor helps you change the project aspect ratio right after launching the video editor program.

If you click the drop-down menu, you will see the usual 16:9, 1:1, 9:16, 4:3, and 21:9 aspect ratios.

change aspect ratio filmora

Unlike Adobe Premiere Pro, Wondershare Filmora offers you four more ways of setting aspect ratios efficiently.

Method 2: You can change the aspect ratio under Project Settings

project settings filmora

Method 3: Change the aspect ratio of video with Auto-Reframe

auto reframe filmora

Method 4: Change aspect ratio during Editing

editing filmora

Method 5: Change aspect ratio while Exporting

exporting filmora

Thus, using the Wondershare Filmora along with the pixel ratio calculator makes a difference!

Part 4 Difference among Pixel Aspect Ratio, Display Aspect Ratio, and Storage Aspect Ratio

Although the image aspect ratio comes from its width and height, it also contains multiple subsets that help to define image proportions properly.

1 - Pixel aspect ratio

Pixel aspect ratio (PAR) is the proportion of the specific pixels within an image. They are generally square within the pixel aspect ratio of 1:1.

But sometimes, specific images are optimized for certain types of displays. And, they have rectangular pixels with an aspect ratio of 4:3 or similar.

2 - Display aspect ratio

The display aspect ratio (DAR) is the designers’ most frequent aspect ratio and gets generally synced with the general term.

As the name suggests, the display aspect ratio refers to the proportions of an image as it appears on different screens out there.

Some devices, such as televisions and cameras, have a fixed DAR for images to display nicely on these devices.

They need optimization for their specific or respective aspect ratio. For instance, a typical display aspect ratio for the widescreen video on a television screen or monitor screen is 16:9.

They appear distorted when images with different aspect ratios are presented on these devices. Digital SLR camera sensors also consist of a fixed display aspect ratio, which controls how pictures captured by the camera will be displayed and saved.

3 - Storage aspect ratio

Storage aspect ratio, commonly known as (SAR) is an aspect ratio formula that concerns specifically to encoded digital video files. SAR refers to the height and the width relationship in video frame size, and it is required to be consistent among all individual frames.

SAR x PAR = DAR for max widescreen videos in a usual used formula.

Part 1 Part 5: How Aspect Ratios Affect UI/UX Design?

Aspect ratios play a vital part in any project that consists of displaying and capturing photographs, videos, or other image-based files in an ideal manner. The camera’s fixed aspect ratio can considerably impact, especially for photographers.

And for videographers or anyone working with slideshows, animations, and other motion projects, the aspect ratio is a prominent element for correct display on mobile devices and widescreen.

But even in the environment of responsive web design, problems can arise, such as when an image is not adjustable for display without compromising its quality or content.

A small example is when you need a square image with a 1:1 aspect ratio to insert into a rectangular box on a web page. To accommodate varying image size requirements, proportions and size may need adjustment.

In an increasingly picture-driven digital world, videos and images that look even slightly out of the way add to a visitor’s negative impression of a site. Besides those forced into the wrong configurations can even interfere with a site’s usability.

Poorly proportioned user guide or product images video that’s too stretched to check clearly can affect both a visitor’s want and their ability to use the site. Developers, designers, and anyone working with images will need to know how aspect ratios work and manipulate them for the best visual effect.

Various pixel calculator ratios, both paid and free, have popped up on the web to streamline the process.

Key Takeaways from This Episode

An overview of pixels

Understanding the importance of pixel ratio calculators

Different pixel ratios and their impact on UI/UX design

Also read:

  • Title: New Top 16 Free Video Editing Software for Beginners Very Easy to Use for 2024
  • Author: Morgan
  • Created at : 2024-04-28 05:36:04
  • Updated at : 2024-04-29 05:36:04
  • Link: https://ai-video-tools.techidaily.com/new-top-16-free-video-editing-software-for-beginners-very-easy-to-use-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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New Top 16 Free Video Editing Software for Beginners Very Easy to Use for 2024