New The Ultimate Facebook Video Cover Size Cheat Sheet for 2024

New The Ultimate Facebook Video Cover Size Cheat Sheet for 2024

Morgan Lv12

The Ultimate Facebook Video Cover Size Cheat Sheet

Ways To Make Sure Your Facebook Video Cover Size Is Perfect

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Detailed tutorials provided by the official channel

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Facebook has become much more than a social networking site. Presently with everything taking the social media route, branding and marketing is no exception.

Facebook Cover Video Guide

To create an impact on the user, the Facebook video cover size must be right without any borders or trimmed parts.

In this article

01 [Key Facebook Cover Video Specifications](#Part 1)

02 [Useful Tips for a Wonderful Cover Video](#Part 2)

03 [Popular Facebook Cover Video Examples and Templates](#Part 3)

04 [How to Make Your Facebook Cover Video: the Definitive Guide](#Part 4)

Part 1 Key Facebook Cover Video Specifications

A Facebook cover video works like a mini-advertisement that is played on a loop continuously. To keep the visitors engaged and interested in the video, the video needs to look neat, clean, bright and in the right size and the aspect ratio to fit perfectly in the given space. Key specifications for the cover video are enlisted below.

Video cover Facebook size: As such, there are no specific size guidelines issues but it is recommended to keep the size of the video less than 1.75GB. The small size will ensure that users having slower browsing speed can also watch the video in a hassle-free manner.

Dimensions of the video: A video to be used as a cover should be at least 820 X 312 pixels and to get the optimum results it is suggested to keep it around 820 X 462 pixels. If you will watch the video on a desktop, it will be cropped from the sides, or the top or bottom. Thus, to ensure that the video looks perfect on a phone as well as desktop keep the aspect ratio at 16:9 and place the important text or other content at the center.

File type of the video: Videos in MP4 or MOV format are suggested to be used as the cover video and their resolution should be a maximum of 1080p.

Duration of the video: A Facebook cover video can be between 20 seconds to 90 seconds and you can also choose to play it on a loop.

Facebook Cover Video Specifications

Part 2 Useful Tips for a Wonderful Cover Video

To make sure that your cover video is interesting, engaging, and uploaded in a hassle-free manner, below listed are some useful tips

Optimizing the video for the mobile phone users: Several times your video may run smoothly on your system but may have issues while playing on a mobile phone. So, keep your texts and important content within the specified size so that even if the video is cropped it does not look awkward.

Go for prompt action: It is always better to get the CTA opportunities whenever available. When something specific is required from a video like increasing traffic, adding more clients, and similar others, let the video prompt to do that and avoid adding too much text.

Audio is not very critical: Though audio can be added to the cover video, it does not have much relevance to the content you wish to showcase to the viewer. By default, the videos on Facebook are muted and also around 85% of the videos are watched without the sound.

Keep the focus on one visual: A Facebook page is already too crowded and thus avoids loading the cover video with too much content. Focus on a single visual which can be text, image, CTA, or other depending on your purpose.

Keep a natural loop: The video will be played on a loop continuously and thus to make it look appealing the starting and the ending should be smooth.

Keeping the right size: Keeping the recommended Facebook cover page video size is important to make the video appear without any distortion, borders, or cropping.

A wide range of readymade templates to create cover videos are available. Using one of these templates, an impressive video can be created in no time. Some of the popular ones can be checked as below.

Marketing cover video: To grab the attention of the clients, the marketing videos have to be bright and polished. So, if you too want to create one for your brand or business this template can be used.

Cover video for new business: If you are launching a new business offering some products or services, this template will let you create an interesting video. Using this template, an introduction to your business can be given.

Cover videos showreels: If you are into real-estate or fashion-related brands, a showreel video is a good option to be used as a cover video. The showreel of an event, behind-the-stage clips, tours, and similar others can be created.

Event Promotion cover video:Promotion of an event through a cover video is a good option and this can be used for different purposes like fashion shows, open house tours, online sessions, webinars, and more. You can also create your event cover video using this template.

Cover video to narrate a story: Narrating a story through a cover video is also a good way for promoting your business and especially if it is related to home décor, makeovers, travel, adventure, and similar others. You can also create your own inspiring, motivating, and interesting story using this template.

Facebook Cover Video Templates

Part 4 How to Make Your Facebook Cover Video: The Definitive Guide

For a Facebook cover video to grab the attention and keep the viewers engaged it needs to be interesting, bright, and fit in size as recommended. Thus, to meet all these requirements and customize the videos a good editing tool is required. Here we recommend Wondershare Filmora Video Editor as the best choice. This professional software can be downloaded quickly on your Windows and Mac systems after which it is all set to customize your videos for the Facebook Cover video in no time.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora-video-editor

Key features

Choose the aspect ratio of the video as 16:9 using the software.

Edit the video and remove unwanted portions to make it between 20 seconds to 90 seconds. You can also merge multiple small clips to create one desired video.

Compress the video to keep it within the size limit.

Convert your videos to MP4 or MOV format as recommended to be used as Facebook Conver.

Customize your videos by adding the text and titles, overlays, filters, transitions & elements, and using other editing functions.

Advanced editing features include video stabilization, 3D lut, split-screen, color tuning, green screen, and more.

Allows uploading your videos to social media sites including Facebook.

Wondershare Filmora

Key Takeaways from This Episode

A Facebook cover video has become the latest trend for promoting business and brands,

A cover video should be in the recommended Facebook page video cover size, dimension, duration, and length.

Using the tips and tricks an engaging and interesting cover video can be created.

Editing software like Wondershare Filmora can be used for creating a great cover video as needed.

Try It Free Try It Free

Facebook has become much more than a social networking site. Presently with everything taking the social media route, branding and marketing is no exception.

Facebook Cover Video Guide

To create an impact on the user, the Facebook video cover size must be right without any borders or trimmed parts.

In this article

01 [Key Facebook Cover Video Specifications](#Part 1)

02 [Useful Tips for a Wonderful Cover Video](#Part 2)

03 [Popular Facebook Cover Video Examples and Templates](#Part 3)

04 [How to Make Your Facebook Cover Video: the Definitive Guide](#Part 4)

Part 1 Key Facebook Cover Video Specifications

A Facebook cover video works like a mini-advertisement that is played on a loop continuously. To keep the visitors engaged and interested in the video, the video needs to look neat, clean, bright and in the right size and the aspect ratio to fit perfectly in the given space. Key specifications for the cover video are enlisted below.

Video cover Facebook size: As such, there are no specific size guidelines issues but it is recommended to keep the size of the video less than 1.75GB. The small size will ensure that users having slower browsing speed can also watch the video in a hassle-free manner.

Dimensions of the video: A video to be used as a cover should be at least 820 X 312 pixels and to get the optimum results it is suggested to keep it around 820 X 462 pixels. If you will watch the video on a desktop, it will be cropped from the sides, or the top or bottom. Thus, to ensure that the video looks perfect on a phone as well as desktop keep the aspect ratio at 16:9 and place the important text or other content at the center.

File type of the video: Videos in MP4 or MOV format are suggested to be used as the cover video and their resolution should be a maximum of 1080p.

Duration of the video: A Facebook cover video can be between 20 seconds to 90 seconds and you can also choose to play it on a loop.

Facebook Cover Video Specifications

Part 2 Useful Tips for a Wonderful Cover Video

To make sure that your cover video is interesting, engaging, and uploaded in a hassle-free manner, below listed are some useful tips

Optimizing the video for the mobile phone users: Several times your video may run smoothly on your system but may have issues while playing on a mobile phone. So, keep your texts and important content within the specified size so that even if the video is cropped it does not look awkward.

Go for prompt action: It is always better to get the CTA opportunities whenever available. When something specific is required from a video like increasing traffic, adding more clients, and similar others, let the video prompt to do that and avoid adding too much text.

Audio is not very critical: Though audio can be added to the cover video, it does not have much relevance to the content you wish to showcase to the viewer. By default, the videos on Facebook are muted and also around 85% of the videos are watched without the sound.

Keep the focus on one visual: A Facebook page is already too crowded and thus avoids loading the cover video with too much content. Focus on a single visual which can be text, image, CTA, or other depending on your purpose.

Keep a natural loop: The video will be played on a loop continuously and thus to make it look appealing the starting and the ending should be smooth.

Keeping the right size: Keeping the recommended Facebook cover page video size is important to make the video appear without any distortion, borders, or cropping.

A wide range of readymade templates to create cover videos are available. Using one of these templates, an impressive video can be created in no time. Some of the popular ones can be checked as below.

Marketing cover video: To grab the attention of the clients, the marketing videos have to be bright and polished. So, if you too want to create one for your brand or business this template can be used.

Cover video for new business: If you are launching a new business offering some products or services, this template will let you create an interesting video. Using this template, an introduction to your business can be given.

Cover videos showreels: If you are into real-estate or fashion-related brands, a showreel video is a good option to be used as a cover video. The showreel of an event, behind-the-stage clips, tours, and similar others can be created.

Event Promotion cover video:Promotion of an event through a cover video is a good option and this can be used for different purposes like fashion shows, open house tours, online sessions, webinars, and more. You can also create your event cover video using this template.

Cover video to narrate a story: Narrating a story through a cover video is also a good way for promoting your business and especially if it is related to home décor, makeovers, travel, adventure, and similar others. You can also create your own inspiring, motivating, and interesting story using this template.

Facebook Cover Video Templates

Part 4 How to Make Your Facebook Cover Video: The Definitive Guide

For a Facebook cover video to grab the attention and keep the viewers engaged it needs to be interesting, bright, and fit in size as recommended. Thus, to meet all these requirements and customize the videos a good editing tool is required. Here we recommend Wondershare Filmora Video Editor as the best choice. This professional software can be downloaded quickly on your Windows and Mac systems after which it is all set to customize your videos for the Facebook Cover video in no time.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora-video-editor

Key features

Choose the aspect ratio of the video as 16:9 using the software.

Edit the video and remove unwanted portions to make it between 20 seconds to 90 seconds. You can also merge multiple small clips to create one desired video.

Compress the video to keep it within the size limit.

Convert your videos to MP4 or MOV format as recommended to be used as Facebook Conver.

Customize your videos by adding the text and titles, overlays, filters, transitions & elements, and using other editing functions.

Advanced editing features include video stabilization, 3D lut, split-screen, color tuning, green screen, and more.

Allows uploading your videos to social media sites including Facebook.

Wondershare Filmora

Key Takeaways from This Episode

A Facebook cover video has become the latest trend for promoting business and brands,

A cover video should be in the recommended Facebook page video cover size, dimension, duration, and length.

Using the tips and tricks an engaging and interesting cover video can be created.

Editing software like Wondershare Filmora can be used for creating a great cover video as needed.

Try It Free Try It Free

Facebook has become much more than a social networking site. Presently with everything taking the social media route, branding and marketing is no exception.

Facebook Cover Video Guide

To create an impact on the user, the Facebook video cover size must be right without any borders or trimmed parts.

In this article

01 [Key Facebook Cover Video Specifications](#Part 1)

02 [Useful Tips for a Wonderful Cover Video](#Part 2)

03 [Popular Facebook Cover Video Examples and Templates](#Part 3)

04 [How to Make Your Facebook Cover Video: the Definitive Guide](#Part 4)

Part 1 Key Facebook Cover Video Specifications

A Facebook cover video works like a mini-advertisement that is played on a loop continuously. To keep the visitors engaged and interested in the video, the video needs to look neat, clean, bright and in the right size and the aspect ratio to fit perfectly in the given space. Key specifications for the cover video are enlisted below.

Video cover Facebook size: As such, there are no specific size guidelines issues but it is recommended to keep the size of the video less than 1.75GB. The small size will ensure that users having slower browsing speed can also watch the video in a hassle-free manner.

Dimensions of the video: A video to be used as a cover should be at least 820 X 312 pixels and to get the optimum results it is suggested to keep it around 820 X 462 pixels. If you will watch the video on a desktop, it will be cropped from the sides, or the top or bottom. Thus, to ensure that the video looks perfect on a phone as well as desktop keep the aspect ratio at 16:9 and place the important text or other content at the center.

File type of the video: Videos in MP4 or MOV format are suggested to be used as the cover video and their resolution should be a maximum of 1080p.

Duration of the video: A Facebook cover video can be between 20 seconds to 90 seconds and you can also choose to play it on a loop.

Facebook Cover Video Specifications

Part 2 Useful Tips for a Wonderful Cover Video

To make sure that your cover video is interesting, engaging, and uploaded in a hassle-free manner, below listed are some useful tips

Optimizing the video for the mobile phone users: Several times your video may run smoothly on your system but may have issues while playing on a mobile phone. So, keep your texts and important content within the specified size so that even if the video is cropped it does not look awkward.

Go for prompt action: It is always better to get the CTA opportunities whenever available. When something specific is required from a video like increasing traffic, adding more clients, and similar others, let the video prompt to do that and avoid adding too much text.

Audio is not very critical: Though audio can be added to the cover video, it does not have much relevance to the content you wish to showcase to the viewer. By default, the videos on Facebook are muted and also around 85% of the videos are watched without the sound.

Keep the focus on one visual: A Facebook page is already too crowded and thus avoids loading the cover video with too much content. Focus on a single visual which can be text, image, CTA, or other depending on your purpose.

Keep a natural loop: The video will be played on a loop continuously and thus to make it look appealing the starting and the ending should be smooth.

Keeping the right size: Keeping the recommended Facebook cover page video size is important to make the video appear without any distortion, borders, or cropping.

A wide range of readymade templates to create cover videos are available. Using one of these templates, an impressive video can be created in no time. Some of the popular ones can be checked as below.

Marketing cover video: To grab the attention of the clients, the marketing videos have to be bright and polished. So, if you too want to create one for your brand or business this template can be used.

Cover video for new business: If you are launching a new business offering some products or services, this template will let you create an interesting video. Using this template, an introduction to your business can be given.

Cover videos showreels: If you are into real-estate or fashion-related brands, a showreel video is a good option to be used as a cover video. The showreel of an event, behind-the-stage clips, tours, and similar others can be created.

Event Promotion cover video:Promotion of an event through a cover video is a good option and this can be used for different purposes like fashion shows, open house tours, online sessions, webinars, and more. You can also create your event cover video using this template.

Cover video to narrate a story: Narrating a story through a cover video is also a good way for promoting your business and especially if it is related to home décor, makeovers, travel, adventure, and similar others. You can also create your own inspiring, motivating, and interesting story using this template.

Facebook Cover Video Templates

Part 4 How to Make Your Facebook Cover Video: The Definitive Guide

For a Facebook cover video to grab the attention and keep the viewers engaged it needs to be interesting, bright, and fit in size as recommended. Thus, to meet all these requirements and customize the videos a good editing tool is required. Here we recommend Wondershare Filmora Video Editor as the best choice. This professional software can be downloaded quickly on your Windows and Mac systems after which it is all set to customize your videos for the Facebook Cover video in no time.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora-video-editor

Key features

Choose the aspect ratio of the video as 16:9 using the software.

Edit the video and remove unwanted portions to make it between 20 seconds to 90 seconds. You can also merge multiple small clips to create one desired video.

Compress the video to keep it within the size limit.

Convert your videos to MP4 or MOV format as recommended to be used as Facebook Conver.

Customize your videos by adding the text and titles, overlays, filters, transitions & elements, and using other editing functions.

Advanced editing features include video stabilization, 3D lut, split-screen, color tuning, green screen, and more.

Allows uploading your videos to social media sites including Facebook.

Wondershare Filmora

Key Takeaways from This Episode

A Facebook cover video has become the latest trend for promoting business and brands,

A cover video should be in the recommended Facebook page video cover size, dimension, duration, and length.

Using the tips and tricks an engaging and interesting cover video can be created.

Editing software like Wondershare Filmora can be used for creating a great cover video as needed.

Try It Free Try It Free

Facebook has become much more than a social networking site. Presently with everything taking the social media route, branding and marketing is no exception.

Facebook Cover Video Guide

To create an impact on the user, the Facebook video cover size must be right without any borders or trimmed parts.

In this article

01 [Key Facebook Cover Video Specifications](#Part 1)

02 [Useful Tips for a Wonderful Cover Video](#Part 2)

03 [Popular Facebook Cover Video Examples and Templates](#Part 3)

04 [How to Make Your Facebook Cover Video: the Definitive Guide](#Part 4)

Part 1 Key Facebook Cover Video Specifications

A Facebook cover video works like a mini-advertisement that is played on a loop continuously. To keep the visitors engaged and interested in the video, the video needs to look neat, clean, bright and in the right size and the aspect ratio to fit perfectly in the given space. Key specifications for the cover video are enlisted below.

Video cover Facebook size: As such, there are no specific size guidelines issues but it is recommended to keep the size of the video less than 1.75GB. The small size will ensure that users having slower browsing speed can also watch the video in a hassle-free manner.

Dimensions of the video: A video to be used as a cover should be at least 820 X 312 pixels and to get the optimum results it is suggested to keep it around 820 X 462 pixels. If you will watch the video on a desktop, it will be cropped from the sides, or the top or bottom. Thus, to ensure that the video looks perfect on a phone as well as desktop keep the aspect ratio at 16:9 and place the important text or other content at the center.

File type of the video: Videos in MP4 or MOV format are suggested to be used as the cover video and their resolution should be a maximum of 1080p.

Duration of the video: A Facebook cover video can be between 20 seconds to 90 seconds and you can also choose to play it on a loop.

Facebook Cover Video Specifications

Part 2 Useful Tips for a Wonderful Cover Video

To make sure that your cover video is interesting, engaging, and uploaded in a hassle-free manner, below listed are some useful tips

Optimizing the video for the mobile phone users: Several times your video may run smoothly on your system but may have issues while playing on a mobile phone. So, keep your texts and important content within the specified size so that even if the video is cropped it does not look awkward.

Go for prompt action: It is always better to get the CTA opportunities whenever available. When something specific is required from a video like increasing traffic, adding more clients, and similar others, let the video prompt to do that and avoid adding too much text.

Audio is not very critical: Though audio can be added to the cover video, it does not have much relevance to the content you wish to showcase to the viewer. By default, the videos on Facebook are muted and also around 85% of the videos are watched without the sound.

Keep the focus on one visual: A Facebook page is already too crowded and thus avoids loading the cover video with too much content. Focus on a single visual which can be text, image, CTA, or other depending on your purpose.

Keep a natural loop: The video will be played on a loop continuously and thus to make it look appealing the starting and the ending should be smooth.

Keeping the right size: Keeping the recommended Facebook cover page video size is important to make the video appear without any distortion, borders, or cropping.

A wide range of readymade templates to create cover videos are available. Using one of these templates, an impressive video can be created in no time. Some of the popular ones can be checked as below.

Marketing cover video: To grab the attention of the clients, the marketing videos have to be bright and polished. So, if you too want to create one for your brand or business this template can be used.

Cover video for new business: If you are launching a new business offering some products or services, this template will let you create an interesting video. Using this template, an introduction to your business can be given.

Cover videos showreels: If you are into real-estate or fashion-related brands, a showreel video is a good option to be used as a cover video. The showreel of an event, behind-the-stage clips, tours, and similar others can be created.

Event Promotion cover video:Promotion of an event through a cover video is a good option and this can be used for different purposes like fashion shows, open house tours, online sessions, webinars, and more. You can also create your event cover video using this template.

Cover video to narrate a story: Narrating a story through a cover video is also a good way for promoting your business and especially if it is related to home décor, makeovers, travel, adventure, and similar others. You can also create your own inspiring, motivating, and interesting story using this template.

Facebook Cover Video Templates

Part 4 How to Make Your Facebook Cover Video: The Definitive Guide

For a Facebook cover video to grab the attention and keep the viewers engaged it needs to be interesting, bright, and fit in size as recommended. Thus, to meet all these requirements and customize the videos a good editing tool is required. Here we recommend Wondershare Filmora Video Editor as the best choice. This professional software can be downloaded quickly on your Windows and Mac systems after which it is all set to customize your videos for the Facebook Cover video in no time.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora-video-editor

Key features

Choose the aspect ratio of the video as 16:9 using the software.

Edit the video and remove unwanted portions to make it between 20 seconds to 90 seconds. You can also merge multiple small clips to create one desired video.

Compress the video to keep it within the size limit.

Convert your videos to MP4 or MOV format as recommended to be used as Facebook Conver.

Customize your videos by adding the text and titles, overlays, filters, transitions & elements, and using other editing functions.

Advanced editing features include video stabilization, 3D lut, split-screen, color tuning, green screen, and more.

Allows uploading your videos to social media sites including Facebook.

Wondershare Filmora

Key Takeaways from This Episode

A Facebook cover video has become the latest trend for promoting business and brands,

A cover video should be in the recommended Facebook page video cover size, dimension, duration, and length.

Using the tips and tricks an engaging and interesting cover video can be created.

Editing software like Wondershare Filmora can be used for creating a great cover video as needed.

Ken Burns Effect Made Easy: Follow These Simple Steps

How to Make Ken Burns Effect in Final Cut Pro?

author avatar

Liza Brown

Mar 27, 2024• Proven solutions

Ken Burns Effect is an advanced feature of Final Cut Pro that allows users to add creative animations to their videos and images within minutes. You just need to select your picture, add movements to the clip, and choose the start and the end position to produce high-resolution stills. Besides, you can do a tilt, zoom in, a pan, or a combination of these three moves on a single image. This way, you can use the Ken Burns Effect to highlight the stimulating features in your photograph and save your memories in the form of innovative and high-definition animated clips.

This article introduces the readers to Final Cut Pro and explains how to add the Ken Burns Effect in 8 simple steps.

Part 1: How to Make a Ken Burns Effect in Final Cut Pro?

Final Cut Pro is user-friendly software and makes it easy for you to create a Ken Burns Effect without having advanced skills and expertise. So, are you interested in knowing the best part? Given below are a few simple steps to create Ken Burns Effect and make your pictures and videos look adorable.

Step 1: Add Images to the Timeline

First of all, you should specify a name for your project and add photos to the timeline in Final Cut Pro. For this purpose, select multiple photos and press E. A clip will be added to the timeline as shown in figure 1.

AddingPhotostotheTimeline

Step 2: Check Your Settings

As you can see, our timeline has no other video clip. Hence, Final Cut Pro will not recognize the clip until you adjust the video properties such as format, resolution, and rate, etc. For this purpose, click OK to use your preferred settings and press Shift + Z to fit the picture to your timeline window. Once you’re done it’s time to apply the Ken Burns Effect.

adjust properties

Step 3: Add the Ken Burns Effect

The Ken Burns Effect is used to focus on specific parts of an image and bring motionless content in to provoke emotional reactions. Follow these steps to add the Ken Burns Effect:

  1. Select the clip or picture;
  2. See the lower left of the viewer;
  3. Go to the Viewer window using the drop-down menu;
  4. Tap on the pop-up menu located in the bottom left-hand corner;
  5. Choose the Crop option from the menu or press Shift + C;
  6. Press the Ken Burns button in the Crop onscreen controls to add the effect; and
  7. Finally, notice the start frame and the end frame controls.

adding ken burns effect

Step 4: Customize Your Effect

In the Ken Burns display, you can see the controls for adjusting the panning and zooms effects by changing the size and position of two-colored rectangles overlaying on the clip. To customize the Ken Burns effect:

  1. Adjust the green rectangle’s size and position to set the start position;
  2. Adjust the red rectangle’s size and position to set the end position;
  3. The arrow depicts the direction of camera position between start and end position;
  4. In the top left-hand corner, click on the Swap button to exchange the two positions as per your requirements;
  5. You can see the preview of the animation on the screen.

custormizing ken burns effect

Step 5: Add a Freeze Frame

You’re not done yet because you need to hold your picture at the end of the animation. For this purpose, you should create a freezing frame at the end of the clip to make Ken Burns do this. Here’s the deal:

  1. Press the Down arrow followed by the Left arrow to go to the last frame;
  2. Press Option-F to add a freeze-frame;
  3. Make sure that your added frame matches the ending frame of the Ken Burns Effect.

adding a freeze frame

Step 6: Adjust the Duration of the Freeze Frame

The users can also adjust the speed of the animation and the duration of the freeze-frame by trimming your clip. For this purpose, trim the length as per your requirement and it will optimize the speed as shown in figure 6.

adjust the length and speed

Step 7: Swap the Start and End Frame

Now, swap the start and ending frame as per your preference for the Ken Burns animation. Here’s how you can do this:

  1. Click on the Swap button;
  2. The start frame will match the still frame (previous one);
  3. Grab the end frame and move it to your desired position;
  4. Apply enough zoom in to make the black areas disappear;
  5. Preview to see how your animation looks.

swapping the start and end frames

Step 8: Play/Preview Looping

After you have optimized the speed of the Ken Burns Effect by trimming the clip’s length and have widened the shot to include everyone, it’s time to preview the changes you have made. Given below are simple steps:

  • Press the Play Loop button;
  • Tap on the Pause icon and return to editing;
  • Click Done and enjoy your animation.

Seems a little complicated? Filmora allows users to do Ken Burns effect, or pan and zoom effect, in much easier steps, click to download and have a try!

Download Win Version Download Mac Version

Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?

Although you can apply a single Ken Burns movement to your image, you can still give the impression of multiple movements being used. This means the Ken Burns Effect can be added to multiple camera movements by duplicating the photo and building numerous movements in sequence.

  1. Add the first camera movement to your image;
  2. Duplicate the clip by click and drag option or copy and paste option;
  3. Press the Swap button in the Ken Burns settings to reverse the start and end positions;
  4. Verify if multiple camera movements have been added.

Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?

What is the Ken Burns Effect?

The Ken Burns Effect is a feature in Final Cut Pro to create a pan and zoom effect by using your predefined start and end positions. Basically, it is a crop effect with one crop at the start of the clip while the other at the end. Ken Burns Effect can be further customized by adjusting the smoothness of the animation. While creating a Ken Burns Effect, the motion applied to the video clips gets automatically smoothed to accelerate and decelerate the movement slowly at the start and the end of the animation.

Why the Effect is named after Ken Burns?

Now, as you have learned the purpose of the Ken Burns Effect, you must be curious about its name. It is named after American documentarian Ken Burns, who is known for his instantly recognizable and highly influential visual aesthetic. Surprisingly, Ken Burns did not invent this Ken Burns Effect; rather, it has existed for decades. You might be wondering why the technique was then named after Ken Burns. This was due to the persistent and adroit use of this technique that it is now known as the Ken Burns Effect.

ken-burns

What are the Applications of Ken Burns Effect?

Primarily, the Ken Burns Effect is used due to the unavailability of a film or video. The technique gives action to still photographs to glorify the subjects of interest like couples in wedding photography. It gets better and better as you apply simulated parallax with Ken Burns Effect to make your 2D images appear as 3D plus advanced zooming visuals. You can also use the Ken Burns effect to make a video of your graduation ceremony pictures or memorable moments of reunion. Ken Burns Effect is also used in documentaries by professional filmmakers and editors.

Conclusion

Adding animated effects to your pictures and videos makes them look gorgeous. This is crazy, isn’t it, when you impress your peers with your editing skills. So, what’s the bottom line of this whole discussion? Try adding the Ken Burns Effect with Final Cut Pro to create a pan and zoom effect on your pictures and clips get the output in your desired format.

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Mar 27, 2024• Proven solutions

Ken Burns Effect is an advanced feature of Final Cut Pro that allows users to add creative animations to their videos and images within minutes. You just need to select your picture, add movements to the clip, and choose the start and the end position to produce high-resolution stills. Besides, you can do a tilt, zoom in, a pan, or a combination of these three moves on a single image. This way, you can use the Ken Burns Effect to highlight the stimulating features in your photograph and save your memories in the form of innovative and high-definition animated clips.

This article introduces the readers to Final Cut Pro and explains how to add the Ken Burns Effect in 8 simple steps.

Part 1: How to Make a Ken Burns Effect in Final Cut Pro?

Final Cut Pro is user-friendly software and makes it easy for you to create a Ken Burns Effect without having advanced skills and expertise. So, are you interested in knowing the best part? Given below are a few simple steps to create Ken Burns Effect and make your pictures and videos look adorable.

Step 1: Add Images to the Timeline

First of all, you should specify a name for your project and add photos to the timeline in Final Cut Pro. For this purpose, select multiple photos and press E. A clip will be added to the timeline as shown in figure 1.

AddingPhotostotheTimeline

Step 2: Check Your Settings

As you can see, our timeline has no other video clip. Hence, Final Cut Pro will not recognize the clip until you adjust the video properties such as format, resolution, and rate, etc. For this purpose, click OK to use your preferred settings and press Shift + Z to fit the picture to your timeline window. Once you’re done it’s time to apply the Ken Burns Effect.

adjust properties

Step 3: Add the Ken Burns Effect

The Ken Burns Effect is used to focus on specific parts of an image and bring motionless content in to provoke emotional reactions. Follow these steps to add the Ken Burns Effect:

  1. Select the clip or picture;
  2. See the lower left of the viewer;
  3. Go to the Viewer window using the drop-down menu;
  4. Tap on the pop-up menu located in the bottom left-hand corner;
  5. Choose the Crop option from the menu or press Shift + C;
  6. Press the Ken Burns button in the Crop onscreen controls to add the effect; and
  7. Finally, notice the start frame and the end frame controls.

adding ken burns effect

Step 4: Customize Your Effect

In the Ken Burns display, you can see the controls for adjusting the panning and zooms effects by changing the size and position of two-colored rectangles overlaying on the clip. To customize the Ken Burns effect:

  1. Adjust the green rectangle’s size and position to set the start position;
  2. Adjust the red rectangle’s size and position to set the end position;
  3. The arrow depicts the direction of camera position between start and end position;
  4. In the top left-hand corner, click on the Swap button to exchange the two positions as per your requirements;
  5. You can see the preview of the animation on the screen.

custormizing ken burns effect

Step 5: Add a Freeze Frame

You’re not done yet because you need to hold your picture at the end of the animation. For this purpose, you should create a freezing frame at the end of the clip to make Ken Burns do this. Here’s the deal:

  1. Press the Down arrow followed by the Left arrow to go to the last frame;
  2. Press Option-F to add a freeze-frame;
  3. Make sure that your added frame matches the ending frame of the Ken Burns Effect.

adding a freeze frame

Step 6: Adjust the Duration of the Freeze Frame

The users can also adjust the speed of the animation and the duration of the freeze-frame by trimming your clip. For this purpose, trim the length as per your requirement and it will optimize the speed as shown in figure 6.

adjust the length and speed

Step 7: Swap the Start and End Frame

Now, swap the start and ending frame as per your preference for the Ken Burns animation. Here’s how you can do this:

  1. Click on the Swap button;
  2. The start frame will match the still frame (previous one);
  3. Grab the end frame and move it to your desired position;
  4. Apply enough zoom in to make the black areas disappear;
  5. Preview to see how your animation looks.

swapping the start and end frames

Step 8: Play/Preview Looping

After you have optimized the speed of the Ken Burns Effect by trimming the clip’s length and have widened the shot to include everyone, it’s time to preview the changes you have made. Given below are simple steps:

  • Press the Play Loop button;
  • Tap on the Pause icon and return to editing;
  • Click Done and enjoy your animation.

Seems a little complicated? Filmora allows users to do Ken Burns effect, or pan and zoom effect, in much easier steps, click to download and have a try!

Download Win Version Download Mac Version

Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?

Although you can apply a single Ken Burns movement to your image, you can still give the impression of multiple movements being used. This means the Ken Burns Effect can be added to multiple camera movements by duplicating the photo and building numerous movements in sequence.

  1. Add the first camera movement to your image;
  2. Duplicate the clip by click and drag option or copy and paste option;
  3. Press the Swap button in the Ken Burns settings to reverse the start and end positions;
  4. Verify if multiple camera movements have been added.

Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?

What is the Ken Burns Effect?

The Ken Burns Effect is a feature in Final Cut Pro to create a pan and zoom effect by using your predefined start and end positions. Basically, it is a crop effect with one crop at the start of the clip while the other at the end. Ken Burns Effect can be further customized by adjusting the smoothness of the animation. While creating a Ken Burns Effect, the motion applied to the video clips gets automatically smoothed to accelerate and decelerate the movement slowly at the start and the end of the animation.

Why the Effect is named after Ken Burns?

Now, as you have learned the purpose of the Ken Burns Effect, you must be curious about its name. It is named after American documentarian Ken Burns, who is known for his instantly recognizable and highly influential visual aesthetic. Surprisingly, Ken Burns did not invent this Ken Burns Effect; rather, it has existed for decades. You might be wondering why the technique was then named after Ken Burns. This was due to the persistent and adroit use of this technique that it is now known as the Ken Burns Effect.

ken-burns

What are the Applications of Ken Burns Effect?

Primarily, the Ken Burns Effect is used due to the unavailability of a film or video. The technique gives action to still photographs to glorify the subjects of interest like couples in wedding photography. It gets better and better as you apply simulated parallax with Ken Burns Effect to make your 2D images appear as 3D plus advanced zooming visuals. You can also use the Ken Burns effect to make a video of your graduation ceremony pictures or memorable moments of reunion. Ken Burns Effect is also used in documentaries by professional filmmakers and editors.

Conclusion

Adding animated effects to your pictures and videos makes them look gorgeous. This is crazy, isn’t it, when you impress your peers with your editing skills. So, what’s the bottom line of this whole discussion? Try adding the Ken Burns Effect with Final Cut Pro to create a pan and zoom effect on your pictures and clips get the output in your desired format.

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Mar 27, 2024• Proven solutions

Ken Burns Effect is an advanced feature of Final Cut Pro that allows users to add creative animations to their videos and images within minutes. You just need to select your picture, add movements to the clip, and choose the start and the end position to produce high-resolution stills. Besides, you can do a tilt, zoom in, a pan, or a combination of these three moves on a single image. This way, you can use the Ken Burns Effect to highlight the stimulating features in your photograph and save your memories in the form of innovative and high-definition animated clips.

This article introduces the readers to Final Cut Pro and explains how to add the Ken Burns Effect in 8 simple steps.

Part 1: How to Make a Ken Burns Effect in Final Cut Pro?

Final Cut Pro is user-friendly software and makes it easy for you to create a Ken Burns Effect without having advanced skills and expertise. So, are you interested in knowing the best part? Given below are a few simple steps to create Ken Burns Effect and make your pictures and videos look adorable.

Step 1: Add Images to the Timeline

First of all, you should specify a name for your project and add photos to the timeline in Final Cut Pro. For this purpose, select multiple photos and press E. A clip will be added to the timeline as shown in figure 1.

AddingPhotostotheTimeline

Step 2: Check Your Settings

As you can see, our timeline has no other video clip. Hence, Final Cut Pro will not recognize the clip until you adjust the video properties such as format, resolution, and rate, etc. For this purpose, click OK to use your preferred settings and press Shift + Z to fit the picture to your timeline window. Once you’re done it’s time to apply the Ken Burns Effect.

adjust properties

Step 3: Add the Ken Burns Effect

The Ken Burns Effect is used to focus on specific parts of an image and bring motionless content in to provoke emotional reactions. Follow these steps to add the Ken Burns Effect:

  1. Select the clip or picture;
  2. See the lower left of the viewer;
  3. Go to the Viewer window using the drop-down menu;
  4. Tap on the pop-up menu located in the bottom left-hand corner;
  5. Choose the Crop option from the menu or press Shift + C;
  6. Press the Ken Burns button in the Crop onscreen controls to add the effect; and
  7. Finally, notice the start frame and the end frame controls.

adding ken burns effect

Step 4: Customize Your Effect

In the Ken Burns display, you can see the controls for adjusting the panning and zooms effects by changing the size and position of two-colored rectangles overlaying on the clip. To customize the Ken Burns effect:

  1. Adjust the green rectangle’s size and position to set the start position;
  2. Adjust the red rectangle’s size and position to set the end position;
  3. The arrow depicts the direction of camera position between start and end position;
  4. In the top left-hand corner, click on the Swap button to exchange the two positions as per your requirements;
  5. You can see the preview of the animation on the screen.

custormizing ken burns effect

Step 5: Add a Freeze Frame

You’re not done yet because you need to hold your picture at the end of the animation. For this purpose, you should create a freezing frame at the end of the clip to make Ken Burns do this. Here’s the deal:

  1. Press the Down arrow followed by the Left arrow to go to the last frame;
  2. Press Option-F to add a freeze-frame;
  3. Make sure that your added frame matches the ending frame of the Ken Burns Effect.

adding a freeze frame

Step 6: Adjust the Duration of the Freeze Frame

The users can also adjust the speed of the animation and the duration of the freeze-frame by trimming your clip. For this purpose, trim the length as per your requirement and it will optimize the speed as shown in figure 6.

adjust the length and speed

Step 7: Swap the Start and End Frame

Now, swap the start and ending frame as per your preference for the Ken Burns animation. Here’s how you can do this:

  1. Click on the Swap button;
  2. The start frame will match the still frame (previous one);
  3. Grab the end frame and move it to your desired position;
  4. Apply enough zoom in to make the black areas disappear;
  5. Preview to see how your animation looks.

swapping the start and end frames

Step 8: Play/Preview Looping

After you have optimized the speed of the Ken Burns Effect by trimming the clip’s length and have widened the shot to include everyone, it’s time to preview the changes you have made. Given below are simple steps:

  • Press the Play Loop button;
  • Tap on the Pause icon and return to editing;
  • Click Done and enjoy your animation.

Seems a little complicated? Filmora allows users to do Ken Burns effect, or pan and zoom effect, in much easier steps, click to download and have a try!

Download Win Version Download Mac Version

Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?

Although you can apply a single Ken Burns movement to your image, you can still give the impression of multiple movements being used. This means the Ken Burns Effect can be added to multiple camera movements by duplicating the photo and building numerous movements in sequence.

  1. Add the first camera movement to your image;
  2. Duplicate the clip by click and drag option or copy and paste option;
  3. Press the Swap button in the Ken Burns settings to reverse the start and end positions;
  4. Verify if multiple camera movements have been added.

Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?

What is the Ken Burns Effect?

The Ken Burns Effect is a feature in Final Cut Pro to create a pan and zoom effect by using your predefined start and end positions. Basically, it is a crop effect with one crop at the start of the clip while the other at the end. Ken Burns Effect can be further customized by adjusting the smoothness of the animation. While creating a Ken Burns Effect, the motion applied to the video clips gets automatically smoothed to accelerate and decelerate the movement slowly at the start and the end of the animation.

Why the Effect is named after Ken Burns?

Now, as you have learned the purpose of the Ken Burns Effect, you must be curious about its name. It is named after American documentarian Ken Burns, who is known for his instantly recognizable and highly influential visual aesthetic. Surprisingly, Ken Burns did not invent this Ken Burns Effect; rather, it has existed for decades. You might be wondering why the technique was then named after Ken Burns. This was due to the persistent and adroit use of this technique that it is now known as the Ken Burns Effect.

ken-burns

What are the Applications of Ken Burns Effect?

Primarily, the Ken Burns Effect is used due to the unavailability of a film or video. The technique gives action to still photographs to glorify the subjects of interest like couples in wedding photography. It gets better and better as you apply simulated parallax with Ken Burns Effect to make your 2D images appear as 3D plus advanced zooming visuals. You can also use the Ken Burns effect to make a video of your graduation ceremony pictures or memorable moments of reunion. Ken Burns Effect is also used in documentaries by professional filmmakers and editors.

Conclusion

Adding animated effects to your pictures and videos makes them look gorgeous. This is crazy, isn’t it, when you impress your peers with your editing skills. So, what’s the bottom line of this whole discussion? Try adding the Ken Burns Effect with Final Cut Pro to create a pan and zoom effect on your pictures and clips get the output in your desired format.

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Liza Brown

Mar 27, 2024• Proven solutions

Ken Burns Effect is an advanced feature of Final Cut Pro that allows users to add creative animations to their videos and images within minutes. You just need to select your picture, add movements to the clip, and choose the start and the end position to produce high-resolution stills. Besides, you can do a tilt, zoom in, a pan, or a combination of these three moves on a single image. This way, you can use the Ken Burns Effect to highlight the stimulating features in your photograph and save your memories in the form of innovative and high-definition animated clips.

This article introduces the readers to Final Cut Pro and explains how to add the Ken Burns Effect in 8 simple steps.

Part 1: How to Make a Ken Burns Effect in Final Cut Pro?

Final Cut Pro is user-friendly software and makes it easy for you to create a Ken Burns Effect without having advanced skills and expertise. So, are you interested in knowing the best part? Given below are a few simple steps to create Ken Burns Effect and make your pictures and videos look adorable.

Step 1: Add Images to the Timeline

First of all, you should specify a name for your project and add photos to the timeline in Final Cut Pro. For this purpose, select multiple photos and press E. A clip will be added to the timeline as shown in figure 1.

AddingPhotostotheTimeline

Step 2: Check Your Settings

As you can see, our timeline has no other video clip. Hence, Final Cut Pro will not recognize the clip until you adjust the video properties such as format, resolution, and rate, etc. For this purpose, click OK to use your preferred settings and press Shift + Z to fit the picture to your timeline window. Once you’re done it’s time to apply the Ken Burns Effect.

adjust properties

Step 3: Add the Ken Burns Effect

The Ken Burns Effect is used to focus on specific parts of an image and bring motionless content in to provoke emotional reactions. Follow these steps to add the Ken Burns Effect:

  1. Select the clip or picture;
  2. See the lower left of the viewer;
  3. Go to the Viewer window using the drop-down menu;
  4. Tap on the pop-up menu located in the bottom left-hand corner;
  5. Choose the Crop option from the menu or press Shift + C;
  6. Press the Ken Burns button in the Crop onscreen controls to add the effect; and
  7. Finally, notice the start frame and the end frame controls.

adding ken burns effect

Step 4: Customize Your Effect

In the Ken Burns display, you can see the controls for adjusting the panning and zooms effects by changing the size and position of two-colored rectangles overlaying on the clip. To customize the Ken Burns effect:

  1. Adjust the green rectangle’s size and position to set the start position;
  2. Adjust the red rectangle’s size and position to set the end position;
  3. The arrow depicts the direction of camera position between start and end position;
  4. In the top left-hand corner, click on the Swap button to exchange the two positions as per your requirements;
  5. You can see the preview of the animation on the screen.

custormizing ken burns effect

Step 5: Add a Freeze Frame

You’re not done yet because you need to hold your picture at the end of the animation. For this purpose, you should create a freezing frame at the end of the clip to make Ken Burns do this. Here’s the deal:

  1. Press the Down arrow followed by the Left arrow to go to the last frame;
  2. Press Option-F to add a freeze-frame;
  3. Make sure that your added frame matches the ending frame of the Ken Burns Effect.

adding a freeze frame

Step 6: Adjust the Duration of the Freeze Frame

The users can also adjust the speed of the animation and the duration of the freeze-frame by trimming your clip. For this purpose, trim the length as per your requirement and it will optimize the speed as shown in figure 6.

adjust the length and speed

Step 7: Swap the Start and End Frame

Now, swap the start and ending frame as per your preference for the Ken Burns animation. Here’s how you can do this:

  1. Click on the Swap button;
  2. The start frame will match the still frame (previous one);
  3. Grab the end frame and move it to your desired position;
  4. Apply enough zoom in to make the black areas disappear;
  5. Preview to see how your animation looks.

swapping the start and end frames

Step 8: Play/Preview Looping

After you have optimized the speed of the Ken Burns Effect by trimming the clip’s length and have widened the shot to include everyone, it’s time to preview the changes you have made. Given below are simple steps:

  • Press the Play Loop button;
  • Tap on the Pause icon and return to editing;
  • Click Done and enjoy your animation.

Seems a little complicated? Filmora allows users to do Ken Burns effect, or pan and zoom effect, in much easier steps, click to download and have a try!

Download Win Version Download Mac Version

Part 2: How to add the Ken Burns Effect to Multiple Camera Movements?

Although you can apply a single Ken Burns movement to your image, you can still give the impression of multiple movements being used. This means the Ken Burns Effect can be added to multiple camera movements by duplicating the photo and building numerous movements in sequence.

  1. Add the first camera movement to your image;
  2. Duplicate the clip by click and drag option or copy and paste option;
  3. Press the Swap button in the Ken Burns settings to reverse the start and end positions;
  4. Verify if multiple camera movements have been added.

Extensive Reading: Why Ken Burns Effect is Named after Ken Burns?

What is the Ken Burns Effect?

The Ken Burns Effect is a feature in Final Cut Pro to create a pan and zoom effect by using your predefined start and end positions. Basically, it is a crop effect with one crop at the start of the clip while the other at the end. Ken Burns Effect can be further customized by adjusting the smoothness of the animation. While creating a Ken Burns Effect, the motion applied to the video clips gets automatically smoothed to accelerate and decelerate the movement slowly at the start and the end of the animation.

Why the Effect is named after Ken Burns?

Now, as you have learned the purpose of the Ken Burns Effect, you must be curious about its name. It is named after American documentarian Ken Burns, who is known for his instantly recognizable and highly influential visual aesthetic. Surprisingly, Ken Burns did not invent this Ken Burns Effect; rather, it has existed for decades. You might be wondering why the technique was then named after Ken Burns. This was due to the persistent and adroit use of this technique that it is now known as the Ken Burns Effect.

ken-burns

What are the Applications of Ken Burns Effect?

Primarily, the Ken Burns Effect is used due to the unavailability of a film or video. The technique gives action to still photographs to glorify the subjects of interest like couples in wedding photography. It gets better and better as you apply simulated parallax with Ken Burns Effect to make your 2D images appear as 3D plus advanced zooming visuals. You can also use the Ken Burns effect to make a video of your graduation ceremony pictures or memorable moments of reunion. Ken Burns Effect is also used in documentaries by professional filmmakers and editors.

Conclusion

Adding animated effects to your pictures and videos makes them look gorgeous. This is crazy, isn’t it, when you impress your peers with your editing skills. So, what’s the bottom line of this whole discussion? Try adding the Ken Burns Effect with Final Cut Pro to create a pan and zoom effect on your pictures and clips get the output in your desired format.

author avatar

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Top Converter Tools: Download 4K Videos in MP4 Format with Ease

How to convert and download 4k video in MP4 Format

author avatar

Max Wales

Mar 27, 2024• Proven solutions

HD (High definition) offered us higher resolution and superior sound quality. It has been around for a decade. But now it has become a thing of the past. Tech aficionados now are looking forward to the 4K technology. It refers to the range of horizontal pixel resolution which is 4000 pixels. It is becoming an industry-standard in Digital Cinemas, Digital television, and digital cinematography. With more and more streaming media using this format, like YouTube and Netflix, users are in a search of finding a device that is compatible with the 4K format. Although the cheaper alternative is to use a good 4K video converter. So you can watch videos with superb quality and vivid details.


Wondershare UniConverter is one of the fastest professional video converters for many formats, including 4K for Windows as well as Mac. It promises to deliver the finest picture and sound quality. The 4K Converter has the ability to convert any video in any given resolution to 4K format videos MP4, with resolution of 3840 x 2160 or 4096 x 2160. The 4K converter is so powerful that it can convert 4K Camera videos, 4k HD Ultra videos, or any 4K videos downloaded from Netflix, YouTube, etc. to various video formats like MOV, DivX, AVI, FLV, AVI also HD WMV, HD MP4, HD MKV, HD TS, HD AVI, HD MPG, HD TRP 720p or 1080p, HD TS. Apart from conversion it can edit, enhance, burn, organize and download videos too.

Why Use Wondershare UniConverter

  • Conversion of various format video to 4K MP4 in resolution 3840 x 2160 or 4096 x 2160.
  • Conversion of 4K video, any 4K camera video, 4K videos downloaded from internet to standard format of videos MOV, DivX, AVI, FLV, AVI also HD WMV, HD MP4, HD MKV, HD TS, HD AVI, HD MPG, HD TRP 720p or 1080p, HD TS.
  • Easy conversion of 4K videos for devices like iPad, iPhone, Apple TV, Android devices etc.
  • Convert 4K for editing purpose in Final Cut, iMovie, Movie Maker, Song Vegas, etc.
  • Already built in 4K downloader to download videos in 4K format from Netflix, YouTube, etc.
  • 150 audio video formats available to convert.
  • The 4K Video Converter in Windows version is compatible with Windows XP, Windows Vista, Windows 7, Windows 8, and Windows 10.
  • 4K Video Converter is fully supported by Mac. Versions Leopard 10.5, Snow Leopard 10.6, Lion 10.7, Mountain Lion 10.8, Mavericks 10.9, and Mac OS X Yosemite 10.10.
  • This is a paid software but it allows users to try for free for 3 conversions.

video converter ultimate


Part 1: How to convert 4k Videos to MP4 format or any formats

To convert the 4k video footage to mp4 formats or any other formats, such as AVI, MOV, 1080p/720p/480p MP4, and WMV, you should begin by downloading the Wondershare Video UniConverter

Step 1. Import files

You should import the video files which you wish to convert to the Converter tool. There you have an option of directly using drag and drop into the application or by going to the ‘File’ button in the menu bar and choosing ‘Load Media Files’.

How to convert and downlaod 4k video in MP4 Format<

Step 2. Setting the desired format

Conversion of videos to the 4K MP4 format:

By clicking on the ‘Format’ button which is found at the bottom of the panel, it will open the dialogue box of the format window. In the ‘format’ icon, you will find the ‘video’ option. There select the format of ‘4K Video MP4’.

How to convert and downlaod 4k video in MP4 Format<

Conversion of 4K or Ultra HD videos into other audio and video formats.

Start by clicking the ‘format’ button found below on the screen. In the ‘format’ option select ‘video’ or ‘audio’ categories, this is where you will find various audio and video formats. Select the one which you require.

How to convert and downlaod 4k video in MP4 Format<

For converting 4K or Ultra HD format video into MOV, WMV, HD MP4, MKV, WMV etc. in 720p or 108p, follow this method. Go to the ‘format’ icon and select the ‘HD’ option. Click on the ‘settings’ option on the bottom right side to open the settings popup, here you can select video resolutions from 1920*1080 or 1280*720.

Step 3. Conversion of videos

Click on to the ‘Convert’ icon to start the process of converting videos from 4K MP4 videos to other formats or vice versa.

How to convert and downlaod 4k video in MP4 Format<

This is how you can convert your video files.


Part 2: How to Download 4K Videos to MP4

Step 1.Installing the 4K Video Downloader

The foremost step is downloading the software and getting it installed. After installation, launch this program and browse through it to get a hang of it. Its user-friendly interface will make your work a lot easier.

How to convert and downlaod 4k video in MP4 Format<

Step 2. Search for the 4K videos you wish to download

4K videos are supported in the browsers of Chrome, Firefox, and IE. In any of these browsers go to the media streaming websites. Search for the type of 4K videos you like. Select one and play that video.

How to convert and downlaod 4k video in MP4 Format<

Step 3. Download 4K videos

In the browser when your video is loading, you will find a floating Download button. It will emerge at the above right corner of the video frame. Now one can download the video directly by clicking on to that download button. Then the program will start to analyze. You can also find video-related information like download speed, size, and name of the video during download.

How to convert and downlaod 4k video in MP4 Format<

Another way to download the 4K videos is by copying video’s URL and pasting it into the URL space given at the above left of the program’s screen. Then the downloading process starts. You should opt for dragging the URL into the program if the file size is huge. Because waiting for the video to load becomes arduous.

Once the process of downloading is complete, double-click on the video from the Download category to play. If the size of the 4K video is huge, try converting it into different formats. So you can easily import it into your other portable devices. You can do this by clicking on the ‘convert’ button which is displayed on the right side.


If you want to edit the downloaded and converted MP4 video footage, we recommend you to try Wondershare Filmora , which is also supporting 4k video footage editing. Or you can check some free video editing software for mp4 video editing .

Download Win VersionDownload Mac Version

author avatar

Max Wales

Max Wales is a writer and a lover of all things video.

Follow @Max Wales

Max Wales

Mar 27, 2024• Proven solutions

HD (High definition) offered us higher resolution and superior sound quality. It has been around for a decade. But now it has become a thing of the past. Tech aficionados now are looking forward to the 4K technology. It refers to the range of horizontal pixel resolution which is 4000 pixels. It is becoming an industry-standard in Digital Cinemas, Digital television, and digital cinematography. With more and more streaming media using this format, like YouTube and Netflix, users are in a search of finding a device that is compatible with the 4K format. Although the cheaper alternative is to use a good 4K video converter. So you can watch videos with superb quality and vivid details.


Wondershare UniConverter is one of the fastest professional video converters for many formats, including 4K for Windows as well as Mac. It promises to deliver the finest picture and sound quality. The 4K Converter has the ability to convert any video in any given resolution to 4K format videos MP4, with resolution of 3840 x 2160 or 4096 x 2160. The 4K converter is so powerful that it can convert 4K Camera videos, 4k HD Ultra videos, or any 4K videos downloaded from Netflix, YouTube, etc. to various video formats like MOV, DivX, AVI, FLV, AVI also HD WMV, HD MP4, HD MKV, HD TS, HD AVI, HD MPG, HD TRP 720p or 1080p, HD TS. Apart from conversion it can edit, enhance, burn, organize and download videos too.

Why Use Wondershare UniConverter

  • Conversion of various format video to 4K MP4 in resolution 3840 x 2160 or 4096 x 2160.
  • Conversion of 4K video, any 4K camera video, 4K videos downloaded from internet to standard format of videos MOV, DivX, AVI, FLV, AVI also HD WMV, HD MP4, HD MKV, HD TS, HD AVI, HD MPG, HD TRP 720p or 1080p, HD TS.
  • Easy conversion of 4K videos for devices like iPad, iPhone, Apple TV, Android devices etc.
  • Convert 4K for editing purpose in Final Cut, iMovie, Movie Maker, Song Vegas, etc.
  • Already built in 4K downloader to download videos in 4K format from Netflix, YouTube, etc.
  • 150 audio video formats available to convert.
  • The 4K Video Converter in Windows version is compatible with Windows XP, Windows Vista, Windows 7, Windows 8, and Windows 10.
  • 4K Video Converter is fully supported by Mac. Versions Leopard 10.5, Snow Leopard 10.6, Lion 10.7, Mountain Lion 10.8, Mavericks 10.9, and Mac OS X Yosemite 10.10.
  • This is a paid software but it allows users to try for free for 3 conversions.

video converter ultimate


Part 1: How to convert 4k Videos to MP4 format or any formats

To convert the 4k video footage to mp4 formats or any other formats, such as AVI, MOV, 1080p/720p/480p MP4, and WMV, you should begin by downloading the Wondershare Video UniConverter

Step 1. Import files

You should import the video files which you wish to convert to the Converter tool. There you have an option of directly using drag and drop into the application or by going to the ‘File’ button in the menu bar and choosing ‘Load Media Files’.

How to convert and downlaod 4k video in MP4 Format<

Step 2. Setting the desired format

Conversion of videos to the 4K MP4 format:

By clicking on the ‘Format’ button which is found at the bottom of the panel, it will open the dialogue box of the format window. In the ‘format’ icon, you will find the ‘video’ option. There select the format of ‘4K Video MP4’.

How to convert and downlaod 4k video in MP4 Format<

Conversion of 4K or Ultra HD videos into other audio and video formats.

Start by clicking the ‘format’ button found below on the screen. In the ‘format’ option select ‘video’ or ‘audio’ categories, this is where you will find various audio and video formats. Select the one which you require.

How to convert and downlaod 4k video in MP4 Format<

For converting 4K or Ultra HD format video into MOV, WMV, HD MP4, MKV, WMV etc. in 720p or 108p, follow this method. Go to the ‘format’ icon and select the ‘HD’ option. Click on the ‘settings’ option on the bottom right side to open the settings popup, here you can select video resolutions from 1920*1080 or 1280*720.

Step 3. Conversion of videos

Click on to the ‘Convert’ icon to start the process of converting videos from 4K MP4 videos to other formats or vice versa.

How to convert and downlaod 4k video in MP4 Format<

This is how you can convert your video files.


Part 2: How to Download 4K Videos to MP4

Step 1.Installing the 4K Video Downloader

The foremost step is downloading the software and getting it installed. After installation, launch this program and browse through it to get a hang of it. Its user-friendly interface will make your work a lot easier.

How to convert and downlaod 4k video in MP4 Format<

Step 2. Search for the 4K videos you wish to download

4K videos are supported in the browsers of Chrome, Firefox, and IE. In any of these browsers go to the media streaming websites. Search for the type of 4K videos you like. Select one and play that video.

How to convert and downlaod 4k video in MP4 Format<

Step 3. Download 4K videos

In the browser when your video is loading, you will find a floating Download button. It will emerge at the above right corner of the video frame. Now one can download the video directly by clicking on to that download button. Then the program will start to analyze. You can also find video-related information like download speed, size, and name of the video during download.

How to convert and downlaod 4k video in MP4 Format<

Another way to download the 4K videos is by copying video’s URL and pasting it into the URL space given at the above left of the program’s screen. Then the downloading process starts. You should opt for dragging the URL into the program if the file size is huge. Because waiting for the video to load becomes arduous.

Once the process of downloading is complete, double-click on the video from the Download category to play. If the size of the 4K video is huge, try converting it into different formats. So you can easily import it into your other portable devices. You can do this by clicking on the ‘convert’ button which is displayed on the right side.


If you want to edit the downloaded and converted MP4 video footage, we recommend you to try Wondershare Filmora , which is also supporting 4k video footage editing. Or you can check some free video editing software for mp4 video editing .

Download Win VersionDownload Mac Version

author avatar

Max Wales

Max Wales is a writer and a lover of all things video.

Follow @Max Wales

Max Wales

Mar 27, 2024• Proven solutions

HD (High definition) offered us higher resolution and superior sound quality. It has been around for a decade. But now it has become a thing of the past. Tech aficionados now are looking forward to the 4K technology. It refers to the range of horizontal pixel resolution which is 4000 pixels. It is becoming an industry-standard in Digital Cinemas, Digital television, and digital cinematography. With more and more streaming media using this format, like YouTube and Netflix, users are in a search of finding a device that is compatible with the 4K format. Although the cheaper alternative is to use a good 4K video converter. So you can watch videos with superb quality and vivid details.


Wondershare UniConverter is one of the fastest professional video converters for many formats, including 4K for Windows as well as Mac. It promises to deliver the finest picture and sound quality. The 4K Converter has the ability to convert any video in any given resolution to 4K format videos MP4, with resolution of 3840 x 2160 or 4096 x 2160. The 4K converter is so powerful that it can convert 4K Camera videos, 4k HD Ultra videos, or any 4K videos downloaded from Netflix, YouTube, etc. to various video formats like MOV, DivX, AVI, FLV, AVI also HD WMV, HD MP4, HD MKV, HD TS, HD AVI, HD MPG, HD TRP 720p or 1080p, HD TS. Apart from conversion it can edit, enhance, burn, organize and download videos too.

Why Use Wondershare UniConverter

  • Conversion of various format video to 4K MP4 in resolution 3840 x 2160 or 4096 x 2160.
  • Conversion of 4K video, any 4K camera video, 4K videos downloaded from internet to standard format of videos MOV, DivX, AVI, FLV, AVI also HD WMV, HD MP4, HD MKV, HD TS, HD AVI, HD MPG, HD TRP 720p or 1080p, HD TS.
  • Easy conversion of 4K videos for devices like iPad, iPhone, Apple TV, Android devices etc.
  • Convert 4K for editing purpose in Final Cut, iMovie, Movie Maker, Song Vegas, etc.
  • Already built in 4K downloader to download videos in 4K format from Netflix, YouTube, etc.
  • 150 audio video formats available to convert.
  • The 4K Video Converter in Windows version is compatible with Windows XP, Windows Vista, Windows 7, Windows 8, and Windows 10.
  • 4K Video Converter is fully supported by Mac. Versions Leopard 10.5, Snow Leopard 10.6, Lion 10.7, Mountain Lion 10.8, Mavericks 10.9, and Mac OS X Yosemite 10.10.
  • This is a paid software but it allows users to try for free for 3 conversions.

video converter ultimate


Part 1: How to convert 4k Videos to MP4 format or any formats

To convert the 4k video footage to mp4 formats or any other formats, such as AVI, MOV, 1080p/720p/480p MP4, and WMV, you should begin by downloading the Wondershare Video UniConverter

Step 1. Import files

You should import the video files which you wish to convert to the Converter tool. There you have an option of directly using drag and drop into the application or by going to the ‘File’ button in the menu bar and choosing ‘Load Media Files’.

How to convert and downlaod 4k video in MP4 Format<

Step 2. Setting the desired format

Conversion of videos to the 4K MP4 format:

By clicking on the ‘Format’ button which is found at the bottom of the panel, it will open the dialogue box of the format window. In the ‘format’ icon, you will find the ‘video’ option. There select the format of ‘4K Video MP4’.

How to convert and downlaod 4k video in MP4 Format<

Conversion of 4K or Ultra HD videos into other audio and video formats.

Start by clicking the ‘format’ button found below on the screen. In the ‘format’ option select ‘video’ or ‘audio’ categories, this is where you will find various audio and video formats. Select the one which you require.

How to convert and downlaod 4k video in MP4 Format<

For converting 4K or Ultra HD format video into MOV, WMV, HD MP4, MKV, WMV etc. in 720p or 108p, follow this method. Go to the ‘format’ icon and select the ‘HD’ option. Click on the ‘settings’ option on the bottom right side to open the settings popup, here you can select video resolutions from 1920*1080 or 1280*720.

Step 3. Conversion of videos

Click on to the ‘Convert’ icon to start the process of converting videos from 4K MP4 videos to other formats or vice versa.

How to convert and downlaod 4k video in MP4 Format<

This is how you can convert your video files.


Part 2: How to Download 4K Videos to MP4

Step 1.Installing the 4K Video Downloader

The foremost step is downloading the software and getting it installed. After installation, launch this program and browse through it to get a hang of it. Its user-friendly interface will make your work a lot easier.

How to convert and downlaod 4k video in MP4 Format<

Step 2. Search for the 4K videos you wish to download

4K videos are supported in the browsers of Chrome, Firefox, and IE. In any of these browsers go to the media streaming websites. Search for the type of 4K videos you like. Select one and play that video.

How to convert and downlaod 4k video in MP4 Format<

Step 3. Download 4K videos

In the browser when your video is loading, you will find a floating Download button. It will emerge at the above right corner of the video frame. Now one can download the video directly by clicking on to that download button. Then the program will start to analyze. You can also find video-related information like download speed, size, and name of the video during download.

How to convert and downlaod 4k video in MP4 Format<

Another way to download the 4K videos is by copying video’s URL and pasting it into the URL space given at the above left of the program’s screen. Then the downloading process starts. You should opt for dragging the URL into the program if the file size is huge. Because waiting for the video to load becomes arduous.

Once the process of downloading is complete, double-click on the video from the Download category to play. If the size of the 4K video is huge, try converting it into different formats. So you can easily import it into your other portable devices. You can do this by clicking on the ‘convert’ button which is displayed on the right side.


If you want to edit the downloaded and converted MP4 video footage, we recommend you to try Wondershare Filmora , which is also supporting 4k video footage editing. Or you can check some free video editing software for mp4 video editing .

Download Win VersionDownload Mac Version

author avatar

Max Wales

Max Wales is a writer and a lover of all things video.

Follow @Max Wales

Max Wales

Mar 27, 2024• Proven solutions

HD (High definition) offered us higher resolution and superior sound quality. It has been around for a decade. But now it has become a thing of the past. Tech aficionados now are looking forward to the 4K technology. It refers to the range of horizontal pixel resolution which is 4000 pixels. It is becoming an industry-standard in Digital Cinemas, Digital television, and digital cinematography. With more and more streaming media using this format, like YouTube and Netflix, users are in a search of finding a device that is compatible with the 4K format. Although the cheaper alternative is to use a good 4K video converter. So you can watch videos with superb quality and vivid details.


Wondershare UniConverter is one of the fastest professional video converters for many formats, including 4K for Windows as well as Mac. It promises to deliver the finest picture and sound quality. The 4K Converter has the ability to convert any video in any given resolution to 4K format videos MP4, with resolution of 3840 x 2160 or 4096 x 2160. The 4K converter is so powerful that it can convert 4K Camera videos, 4k HD Ultra videos, or any 4K videos downloaded from Netflix, YouTube, etc. to various video formats like MOV, DivX, AVI, FLV, AVI also HD WMV, HD MP4, HD MKV, HD TS, HD AVI, HD MPG, HD TRP 720p or 1080p, HD TS. Apart from conversion it can edit, enhance, burn, organize and download videos too.

Why Use Wondershare UniConverter

  • Conversion of various format video to 4K MP4 in resolution 3840 x 2160 or 4096 x 2160.
  • Conversion of 4K video, any 4K camera video, 4K videos downloaded from internet to standard format of videos MOV, DivX, AVI, FLV, AVI also HD WMV, HD MP4, HD MKV, HD TS, HD AVI, HD MPG, HD TRP 720p or 1080p, HD TS.
  • Easy conversion of 4K videos for devices like iPad, iPhone, Apple TV, Android devices etc.
  • Convert 4K for editing purpose in Final Cut, iMovie, Movie Maker, Song Vegas, etc.
  • Already built in 4K downloader to download videos in 4K format from Netflix, YouTube, etc.
  • 150 audio video formats available to convert.
  • The 4K Video Converter in Windows version is compatible with Windows XP, Windows Vista, Windows 7, Windows 8, and Windows 10.
  • 4K Video Converter is fully supported by Mac. Versions Leopard 10.5, Snow Leopard 10.6, Lion 10.7, Mountain Lion 10.8, Mavericks 10.9, and Mac OS X Yosemite 10.10.
  • This is a paid software but it allows users to try for free for 3 conversions.

video converter ultimate


Part 1: How to convert 4k Videos to MP4 format or any formats

To convert the 4k video footage to mp4 formats or any other formats, such as AVI, MOV, 1080p/720p/480p MP4, and WMV, you should begin by downloading the Wondershare Video UniConverter

Step 1. Import files

You should import the video files which you wish to convert to the Converter tool. There you have an option of directly using drag and drop into the application or by going to the ‘File’ button in the menu bar and choosing ‘Load Media Files’.

How to convert and downlaod 4k video in MP4 Format<

Step 2. Setting the desired format

Conversion of videos to the 4K MP4 format:

By clicking on the ‘Format’ button which is found at the bottom of the panel, it will open the dialogue box of the format window. In the ‘format’ icon, you will find the ‘video’ option. There select the format of ‘4K Video MP4’.

How to convert and downlaod 4k video in MP4 Format<

Conversion of 4K or Ultra HD videos into other audio and video formats.

Start by clicking the ‘format’ button found below on the screen. In the ‘format’ option select ‘video’ or ‘audio’ categories, this is where you will find various audio and video formats. Select the one which you require.

How to convert and downlaod 4k video in MP4 Format<

For converting 4K or Ultra HD format video into MOV, WMV, HD MP4, MKV, WMV etc. in 720p or 108p, follow this method. Go to the ‘format’ icon and select the ‘HD’ option. Click on the ‘settings’ option on the bottom right side to open the settings popup, here you can select video resolutions from 1920*1080 or 1280*720.

Step 3. Conversion of videos

Click on to the ‘Convert’ icon to start the process of converting videos from 4K MP4 videos to other formats or vice versa.

How to convert and downlaod 4k video in MP4 Format<

This is how you can convert your video files.


Part 2: How to Download 4K Videos to MP4

Step 1.Installing the 4K Video Downloader

The foremost step is downloading the software and getting it installed. After installation, launch this program and browse through it to get a hang of it. Its user-friendly interface will make your work a lot easier.

How to convert and downlaod 4k video in MP4 Format<

Step 2. Search for the 4K videos you wish to download

4K videos are supported in the browsers of Chrome, Firefox, and IE. In any of these browsers go to the media streaming websites. Search for the type of 4K videos you like. Select one and play that video.

How to convert and downlaod 4k video in MP4 Format<

Step 3. Download 4K videos

In the browser when your video is loading, you will find a floating Download button. It will emerge at the above right corner of the video frame. Now one can download the video directly by clicking on to that download button. Then the program will start to analyze. You can also find video-related information like download speed, size, and name of the video during download.

How to convert and downlaod 4k video in MP4 Format<

Another way to download the 4K videos is by copying video’s URL and pasting it into the URL space given at the above left of the program’s screen. Then the downloading process starts. You should opt for dragging the URL into the program if the file size is huge. Because waiting for the video to load becomes arduous.

Once the process of downloading is complete, double-click on the video from the Download category to play. If the size of the 4K video is huge, try converting it into different formats. So you can easily import it into your other portable devices. You can do this by clicking on the ‘convert’ button which is displayed on the right side.


If you want to edit the downloaded and converted MP4 video footage, we recommend you to try Wondershare Filmora , which is also supporting 4k video footage editing. Or you can check some free video editing software for mp4 video editing .

Download Win VersionDownload Mac Version

author avatar

Max Wales

Max Wales is a writer and a lover of all things video.

Follow @Max Wales

Unlock the Power of Facebook Video: A Step-by-Step Aspect Ratio Guide

The Only Guide Facebook Video Aspect Ratios you’ll Ever Need to Know

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

Facebook videos ads sizes

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

Facebook images size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

collection video ads

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

The dimensions of these videos must be maximum 120 PX in height and width respectively.

The length of video must not be more than 241 minutes.

The file size of these videos should range in between 1 MB to 26 GB.

The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

360 video ads specifications

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

In these videos, sound is mostly optional as well as there is no need of captions.

The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

Facebook story ads sizes

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

In these videos, sound and captions are optional but also recommended to make it more effective.

Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

News feed video aspect ratio and size

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

You can choose amongst the landscape and square video format.

The recommended video resolution for these videos is 1200*628 PX.

The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

Instant experience videos ads dimensions and sizes

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

The aspect ratio of the video formats can vary from 16:9 to 9:16.

The maximum length is 120 minutes with a file size of 4 GB.

Slideshow of video ads

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

Although shorter videos perform better but you can post video ads of approx 240 minutes.

In this video format, there are no captions available so you will need to add subtitles while creating the video.

Headlines in these videos must be of 25 characters and description should be of 30 characters.

Instant article ad specifications

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

These videos must include universal playback and have a small size of file.

Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

The most recommended and preferred aspect ratio is 16:9.

In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

Live streaming video ads specifications

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

In these videos, captions are not supported but the sound is recommended.

The most suitable video aspect ratio for these videos is 1:1.

The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

Search result ads video dimensions

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

The video frame of these videos must be 30 fps maximum.

You can create videos in the aspect ratio of 1:1 to 16:9.

The recommended resolution size of the video is approx 1200*675.

The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

collection of video ads

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

Facebook videos ads sizes

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

Facebook images size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

collection video ads

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

The dimensions of these videos must be maximum 120 PX in height and width respectively.

The length of video must not be more than 241 minutes.

The file size of these videos should range in between 1 MB to 26 GB.

The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

360 video ads specifications

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

In these videos, sound is mostly optional as well as there is no need of captions.

The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

Facebook story ads sizes

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

In these videos, sound and captions are optional but also recommended to make it more effective.

Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

News feed video aspect ratio and size

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

You can choose amongst the landscape and square video format.

The recommended video resolution for these videos is 1200*628 PX.

The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

Instant experience videos ads dimensions and sizes

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

The aspect ratio of the video formats can vary from 16:9 to 9:16.

The maximum length is 120 minutes with a file size of 4 GB.

Slideshow of video ads

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

Although shorter videos perform better but you can post video ads of approx 240 minutes.

In this video format, there are no captions available so you will need to add subtitles while creating the video.

Headlines in these videos must be of 25 characters and description should be of 30 characters.

Instant article ad specifications

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

These videos must include universal playback and have a small size of file.

Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

The most recommended and preferred aspect ratio is 16:9.

In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

Live streaming video ads specifications

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

In these videos, captions are not supported but the sound is recommended.

The most suitable video aspect ratio for these videos is 1:1.

The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

Search result ads video dimensions

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

The video frame of these videos must be 30 fps maximum.

You can create videos in the aspect ratio of 1:1 to 16:9.

The recommended resolution size of the video is approx 1200*675.

The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

collection of video ads

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

Facebook videos ads sizes

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

Facebook images size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

collection video ads

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

The dimensions of these videos must be maximum 120 PX in height and width respectively.

The length of video must not be more than 241 minutes.

The file size of these videos should range in between 1 MB to 26 GB.

The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

360 video ads specifications

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

In these videos, sound is mostly optional as well as there is no need of captions.

The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

Facebook story ads sizes

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

In these videos, sound and captions are optional but also recommended to make it more effective.

Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

News feed video aspect ratio and size

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

You can choose amongst the landscape and square video format.

The recommended video resolution for these videos is 1200*628 PX.

The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

Instant experience videos ads dimensions and sizes

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

The aspect ratio of the video formats can vary from 16:9 to 9:16.

The maximum length is 120 minutes with a file size of 4 GB.

Slideshow of video ads

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

Although shorter videos perform better but you can post video ads of approx 240 minutes.

In this video format, there are no captions available so you will need to add subtitles while creating the video.

Headlines in these videos must be of 25 characters and description should be of 30 characters.

Instant article ad specifications

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

These videos must include universal playback and have a small size of file.

Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

The most recommended and preferred aspect ratio is 16:9.

In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

Live streaming video ads specifications

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

In these videos, captions are not supported but the sound is recommended.

The most suitable video aspect ratio for these videos is 1:1.

The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

Search result ads video dimensions

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

The video frame of these videos must be 30 fps maximum.

You can create videos in the aspect ratio of 1:1 to 16:9.

The recommended resolution size of the video is approx 1200*675.

The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

collection of video ads

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

Facebook videos ads sizes

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

Facebook images size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

collection video ads

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

The dimensions of these videos must be maximum 120 PX in height and width respectively.

The length of video must not be more than 241 minutes.

The file size of these videos should range in between 1 MB to 26 GB.

The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

360 video ads specifications

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

In these videos, sound is mostly optional as well as there is no need of captions.

The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

Facebook story ads sizes

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

In these videos, sound and captions are optional but also recommended to make it more effective.

Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

News feed video aspect ratio and size

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

You can choose amongst the landscape and square video format.

The recommended video resolution for these videos is 1200*628 PX.

The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

Instant experience videos ads dimensions and sizes

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

The aspect ratio of the video formats can vary from 16:9 to 9:16.

The maximum length is 120 minutes with a file size of 4 GB.

Slideshow of video ads

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

Although shorter videos perform better but you can post video ads of approx 240 minutes.

In this video format, there are no captions available so you will need to add subtitles while creating the video.

Headlines in these videos must be of 25 characters and description should be of 30 characters.

Instant article ad specifications

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

These videos must include universal playback and have a small size of file.

Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

The most recommended and preferred aspect ratio is 16:9.

In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

Live streaming video ads specifications

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

In these videos, captions are not supported but the sound is recommended.

The most suitable video aspect ratio for these videos is 1:1.

The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

Search result ads video dimensions

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

The video frame of these videos must be 30 fps maximum.

You can create videos in the aspect ratio of 1:1 to 16:9.

The recommended resolution size of the video is approx 1200*675.

The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

collection of video ads

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Also read:

  • Title: New The Ultimate Facebook Video Cover Size Cheat Sheet for 2024
  • Author: Morgan
  • Created at : 2024-06-08 23:13:49
  • Updated at : 2024-06-09 23:13:49
  • Link: https://ai-video-tools.techidaily.com/new-the-ultimate-facebook-video-cover-size-cheat-sheet-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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New The Ultimate Facebook Video Cover Size Cheat Sheet for 2024