New 2024 Approved From Novice to Master The Best Animation Makers for Every Level
From Novice to Master: The Best Animation Makers for Every Level
Top 8 Best Animation Maker for Beginners and Pros
Shanoon Cox
Mar 27, 2024• Proven solutions
Having plenty of free animation makers in the market, you must be in a dilemma to decide the best one for you. We believe that there is one animation creator for everyone to suit their specific needs, irrespective of your level of proficiency in animation.
Only you can figure out which one is the best animated profile picture maker for you. When you choose the right software tool for your animation work, the results will always come outstanding.
We have featured a meticulously picked list of animation maker software applications to ease off your burden. Go ahead and explore your creative streak with the best animation creator.
Part 1: Best Animation Software for Beginners
1. Maya
Price: Free for 30 days. $205/monthly. $1620/1 year. $4375/3 years
Maya is one among the leading 3D animation, simulation, modeling and rendering software application empowered with exceptional toolset. You can use it to make animation, motion graphics, environments, character creation, as well as virtual reality to name a few.
Key Features:
- Arnold RenderView integrated with Maya enables you to experience real-time changes in scenes that include lighting, camera, or materials.
- The Motion Graphics toolset uses instanced objects and instantly creates complex procedural effects and animations.
- Using the MASH toolset you can add new nodes consisting of signal, curve, world, placer, etc. along with existing node updates.
Support: Win, Mac, Linux.
2. Photoshop
Price: $20.99/month.
Because of its influential drawing efficiencies Photoshop has been considered as a mighty tool for creating animations. It renders Disney-style animation due to its frame by frame animation techniques.
You can utilize the onion skinning process for incredible animation experience using the ‘Timeline’ feature (with frame by frame approach).
Key Features:
- It supports a varied range of QuickTime video formats, image sequence formats, and color mode and bit depth for animation.
- With the help of the Timeline panel, you can make animation frames, where the configuration of layers is represented by a single frame.
- In Photoshop the opacity, styles, position represents the layer properties and a gradual change in them gives you the feeling of transformation or movement in animations. It results in automatic modification and addition of multiple frames in a series among two existing frames.
Support: Win, Mac.
3. Adobe Animate
Price: $20.99/month.
Adobe Animate is a brilliant tool to make animations with interactive vectors that you can use in games, web as well as on apps and make banners and cartoons movable. Infographics and tutorials become lively with this tool and you can share them on numerous platforms as well using mobile, computer or TV.
Key Features:
- Use the tilt and pressure sensitive vector brushes to draw and sketch characters and with frame by frame animation make them talk, walk and blink.
- Design and develop interfaces, start screens, game environment and player sprites to get the best interactive web-based content.
- You can export your work to WebGL, HTML5 Canvas, Flash/Adobe AIRetc.
Support: Win, Mac.
4. Moho
Price: Free for 30 days. $399.99/lifetime
Moho is a complete animation tool dedicated to digital artists and professionals which was used to make movies like Song of the Sea and The Breadwinner (both were nominated for OSCAR).
Key Features:
- Having smart warp, this tool enables you to shape, bend, animate, and twist assets including vectors and images and is compatible with Smart Bones.
- Using the realistic motion blur feature you can manage the number of frames and how they blend to moving objects or characters for creating amazing results.
- The vector Bezier handles allow you to have more control on designing and make exceptional line bends having minimal points and perfectly optimized to sync with animation.
Support: Win, Mac.
Part 2: Best Animation Software for Pros
1. Autodesk motion builder
Price: Free for 30 days. $1855/1 year. $5010/3 years
Autodesk motion builder is one of the coolest animation creators that allow 3D character animation. The highly interactive and responsive environment enables you for capturing, editing, and then playing back complicated character animations. Directors or animators, all of them love the results of Autodesk motion builder.
Key Features:
- The real-time 3D engine builds human movements.
- It manipulates motion capture data with production-proven tools that allow motion capture editing.
- It can interact with other 3D applications through the interoperable FBX data exchange and software development kit.
Support: Win, Mac.
2. Blender
Price: Free
Blender is an open source 3D animation creator available free of cost. Talk about modeling, animation, rigging, rendering, simulation, motion tracking, compositing, video editing, or game creation.
Key Features:
- Industry standard libraries are available in the simulation tool, such as MantaFlow and bullet.
- The modeling toolset in Blender can not only do modeling, but also does retopology, sculpting, curves as well.
- The animation toolset enables you to synchronize sound, automates walk-cycle, edits the pose of characters, impart independent movements with Non Linear Animation as well.
Support: Win, Mac, Linux.
3. Vyond
Price: $299/1 year. $649/1 year. $999/1 year
Vyond is a flexible animation creator that customizes the animated characters with various hues of color and efficiently showcasing the diversity of their race. There are options to slide scales and offer a flexible environment for animating objects and characters alike.
Key Features:
- Create any character around you or recreate yourself, with the amazing character creator tool.
- For voiceover narration you just need to give a voice track and the characters can also auto-lip-sync when you give them a voice.
- There are numerous industries and occupations that you can incorporate in your animation to keep the audience engaged.
Support: Win, Mac.
4. After Effects
Price: $20.99/month
Cinematic intros, movie titles, as well as transitions can easily be created using this tool. It enables you to make it rain or start a fire, animate a character, or logo, and a lot more. It is compatible with other Adobe apps, such as Adobe Dynamic Link, Photoshop CC, Audition CC, Illustrator CC, as well as Team Projects.
Key Features:
- Creating visual effects or motion graphics for TV, film, web, and videos is easy for designers, animators, and compositors with After Effects.
- Using the animation presets you can slide, spin, or swipe texts for animated credits, titles, etc.
- Cartoon, logos, or shapes your key-frames can make all of them moving with amazing background music.
Support: Win, Mac.
Final Verdict
Apart from the best animation software for beginners mentioned here, you can make use of Wondershare Filmora to create breathtaking videos. This powerful video editing tool can help you make one of the best videos using features such as precision speed control, frame by frame preview, color tuning, noise removal, and 4K editing support etc.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Having plenty of free animation makers in the market, you must be in a dilemma to decide the best one for you. We believe that there is one animation creator for everyone to suit their specific needs, irrespective of your level of proficiency in animation.
Only you can figure out which one is the best animated profile picture maker for you. When you choose the right software tool for your animation work, the results will always come outstanding.
We have featured a meticulously picked list of animation maker software applications to ease off your burden. Go ahead and explore your creative streak with the best animation creator.
Part 1: Best Animation Software for Beginners
1. Maya
Price: Free for 30 days. $205/monthly. $1620/1 year. $4375/3 years
Maya is one among the leading 3D animation, simulation, modeling and rendering software application empowered with exceptional toolset. You can use it to make animation, motion graphics, environments, character creation, as well as virtual reality to name a few.
Key Features:
- Arnold RenderView integrated with Maya enables you to experience real-time changes in scenes that include lighting, camera, or materials.
- The Motion Graphics toolset uses instanced objects and instantly creates complex procedural effects and animations.
- Using the MASH toolset you can add new nodes consisting of signal, curve, world, placer, etc. along with existing node updates.
Support: Win, Mac, Linux.
2. Photoshop
Price: $20.99/month.
Because of its influential drawing efficiencies Photoshop has been considered as a mighty tool for creating animations. It renders Disney-style animation due to its frame by frame animation techniques.
You can utilize the onion skinning process for incredible animation experience using the ‘Timeline’ feature (with frame by frame approach).
Key Features:
- It supports a varied range of QuickTime video formats, image sequence formats, and color mode and bit depth for animation.
- With the help of the Timeline panel, you can make animation frames, where the configuration of layers is represented by a single frame.
- In Photoshop the opacity, styles, position represents the layer properties and a gradual change in them gives you the feeling of transformation or movement in animations. It results in automatic modification and addition of multiple frames in a series among two existing frames.
Support: Win, Mac.
3. Adobe Animate
Price: $20.99/month.
Adobe Animate is a brilliant tool to make animations with interactive vectors that you can use in games, web as well as on apps and make banners and cartoons movable. Infographics and tutorials become lively with this tool and you can share them on numerous platforms as well using mobile, computer or TV.
Key Features:
- Use the tilt and pressure sensitive vector brushes to draw and sketch characters and with frame by frame animation make them talk, walk and blink.
- Design and develop interfaces, start screens, game environment and player sprites to get the best interactive web-based content.
- You can export your work to WebGL, HTML5 Canvas, Flash/Adobe AIRetc.
Support: Win, Mac.
4. Moho
Price: Free for 30 days. $399.99/lifetime
Moho is a complete animation tool dedicated to digital artists and professionals which was used to make movies like Song of the Sea and The Breadwinner (both were nominated for OSCAR).
Key Features:
- Having smart warp, this tool enables you to shape, bend, animate, and twist assets including vectors and images and is compatible with Smart Bones.
- Using the realistic motion blur feature you can manage the number of frames and how they blend to moving objects or characters for creating amazing results.
- The vector Bezier handles allow you to have more control on designing and make exceptional line bends having minimal points and perfectly optimized to sync with animation.
Support: Win, Mac.
Part 2: Best Animation Software for Pros
1. Autodesk motion builder
Price: Free for 30 days. $1855/1 year. $5010/3 years
Autodesk motion builder is one of the coolest animation creators that allow 3D character animation. The highly interactive and responsive environment enables you for capturing, editing, and then playing back complicated character animations. Directors or animators, all of them love the results of Autodesk motion builder.
Key Features:
- The real-time 3D engine builds human movements.
- It manipulates motion capture data with production-proven tools that allow motion capture editing.
- It can interact with other 3D applications through the interoperable FBX data exchange and software development kit.
Support: Win, Mac.
2. Blender
Price: Free
Blender is an open source 3D animation creator available free of cost. Talk about modeling, animation, rigging, rendering, simulation, motion tracking, compositing, video editing, or game creation.
Key Features:
- Industry standard libraries are available in the simulation tool, such as MantaFlow and bullet.
- The modeling toolset in Blender can not only do modeling, but also does retopology, sculpting, curves as well.
- The animation toolset enables you to synchronize sound, automates walk-cycle, edits the pose of characters, impart independent movements with Non Linear Animation as well.
Support: Win, Mac, Linux.
3. Vyond
Price: $299/1 year. $649/1 year. $999/1 year
Vyond is a flexible animation creator that customizes the animated characters with various hues of color and efficiently showcasing the diversity of their race. There are options to slide scales and offer a flexible environment for animating objects and characters alike.
Key Features:
- Create any character around you or recreate yourself, with the amazing character creator tool.
- For voiceover narration you just need to give a voice track and the characters can also auto-lip-sync when you give them a voice.
- There are numerous industries and occupations that you can incorporate in your animation to keep the audience engaged.
Support: Win, Mac.
4. After Effects
Price: $20.99/month
Cinematic intros, movie titles, as well as transitions can easily be created using this tool. It enables you to make it rain or start a fire, animate a character, or logo, and a lot more. It is compatible with other Adobe apps, such as Adobe Dynamic Link, Photoshop CC, Audition CC, Illustrator CC, as well as Team Projects.
Key Features:
- Creating visual effects or motion graphics for TV, film, web, and videos is easy for designers, animators, and compositors with After Effects.
- Using the animation presets you can slide, spin, or swipe texts for animated credits, titles, etc.
- Cartoon, logos, or shapes your key-frames can make all of them moving with amazing background music.
Support: Win, Mac.
Final Verdict
Apart from the best animation software for beginners mentioned here, you can make use of Wondershare Filmora to create breathtaking videos. This powerful video editing tool can help you make one of the best videos using features such as precision speed control, frame by frame preview, color tuning, noise removal, and 4K editing support etc.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Having plenty of free animation makers in the market, you must be in a dilemma to decide the best one for you. We believe that there is one animation creator for everyone to suit their specific needs, irrespective of your level of proficiency in animation.
Only you can figure out which one is the best animated profile picture maker for you. When you choose the right software tool for your animation work, the results will always come outstanding.
We have featured a meticulously picked list of animation maker software applications to ease off your burden. Go ahead and explore your creative streak with the best animation creator.
Part 1: Best Animation Software for Beginners
1. Maya
Price: Free for 30 days. $205/monthly. $1620/1 year. $4375/3 years
Maya is one among the leading 3D animation, simulation, modeling and rendering software application empowered with exceptional toolset. You can use it to make animation, motion graphics, environments, character creation, as well as virtual reality to name a few.
Key Features:
- Arnold RenderView integrated with Maya enables you to experience real-time changes in scenes that include lighting, camera, or materials.
- The Motion Graphics toolset uses instanced objects and instantly creates complex procedural effects and animations.
- Using the MASH toolset you can add new nodes consisting of signal, curve, world, placer, etc. along with existing node updates.
Support: Win, Mac, Linux.
2. Photoshop
Price: $20.99/month.
Because of its influential drawing efficiencies Photoshop has been considered as a mighty tool for creating animations. It renders Disney-style animation due to its frame by frame animation techniques.
You can utilize the onion skinning process for incredible animation experience using the ‘Timeline’ feature (with frame by frame approach).
Key Features:
- It supports a varied range of QuickTime video formats, image sequence formats, and color mode and bit depth for animation.
- With the help of the Timeline panel, you can make animation frames, where the configuration of layers is represented by a single frame.
- In Photoshop the opacity, styles, position represents the layer properties and a gradual change in them gives you the feeling of transformation or movement in animations. It results in automatic modification and addition of multiple frames in a series among two existing frames.
Support: Win, Mac.
3. Adobe Animate
Price: $20.99/month.
Adobe Animate is a brilliant tool to make animations with interactive vectors that you can use in games, web as well as on apps and make banners and cartoons movable. Infographics and tutorials become lively with this tool and you can share them on numerous platforms as well using mobile, computer or TV.
Key Features:
- Use the tilt and pressure sensitive vector brushes to draw and sketch characters and with frame by frame animation make them talk, walk and blink.
- Design and develop interfaces, start screens, game environment and player sprites to get the best interactive web-based content.
- You can export your work to WebGL, HTML5 Canvas, Flash/Adobe AIRetc.
Support: Win, Mac.
4. Moho
Price: Free for 30 days. $399.99/lifetime
Moho is a complete animation tool dedicated to digital artists and professionals which was used to make movies like Song of the Sea and The Breadwinner (both were nominated for OSCAR).
Key Features:
- Having smart warp, this tool enables you to shape, bend, animate, and twist assets including vectors and images and is compatible with Smart Bones.
- Using the realistic motion blur feature you can manage the number of frames and how they blend to moving objects or characters for creating amazing results.
- The vector Bezier handles allow you to have more control on designing and make exceptional line bends having minimal points and perfectly optimized to sync with animation.
Support: Win, Mac.
Part 2: Best Animation Software for Pros
1. Autodesk motion builder
Price: Free for 30 days. $1855/1 year. $5010/3 years
Autodesk motion builder is one of the coolest animation creators that allow 3D character animation. The highly interactive and responsive environment enables you for capturing, editing, and then playing back complicated character animations. Directors or animators, all of them love the results of Autodesk motion builder.
Key Features:
- The real-time 3D engine builds human movements.
- It manipulates motion capture data with production-proven tools that allow motion capture editing.
- It can interact with other 3D applications through the interoperable FBX data exchange and software development kit.
Support: Win, Mac.
2. Blender
Price: Free
Blender is an open source 3D animation creator available free of cost. Talk about modeling, animation, rigging, rendering, simulation, motion tracking, compositing, video editing, or game creation.
Key Features:
- Industry standard libraries are available in the simulation tool, such as MantaFlow and bullet.
- The modeling toolset in Blender can not only do modeling, but also does retopology, sculpting, curves as well.
- The animation toolset enables you to synchronize sound, automates walk-cycle, edits the pose of characters, impart independent movements with Non Linear Animation as well.
Support: Win, Mac, Linux.
3. Vyond
Price: $299/1 year. $649/1 year. $999/1 year
Vyond is a flexible animation creator that customizes the animated characters with various hues of color and efficiently showcasing the diversity of their race. There are options to slide scales and offer a flexible environment for animating objects and characters alike.
Key Features:
- Create any character around you or recreate yourself, with the amazing character creator tool.
- For voiceover narration you just need to give a voice track and the characters can also auto-lip-sync when you give them a voice.
- There are numerous industries and occupations that you can incorporate in your animation to keep the audience engaged.
Support: Win, Mac.
4. After Effects
Price: $20.99/month
Cinematic intros, movie titles, as well as transitions can easily be created using this tool. It enables you to make it rain or start a fire, animate a character, or logo, and a lot more. It is compatible with other Adobe apps, such as Adobe Dynamic Link, Photoshop CC, Audition CC, Illustrator CC, as well as Team Projects.
Key Features:
- Creating visual effects or motion graphics for TV, film, web, and videos is easy for designers, animators, and compositors with After Effects.
- Using the animation presets you can slide, spin, or swipe texts for animated credits, titles, etc.
- Cartoon, logos, or shapes your key-frames can make all of them moving with amazing background music.
Support: Win, Mac.
Final Verdict
Apart from the best animation software for beginners mentioned here, you can make use of Wondershare Filmora to create breathtaking videos. This powerful video editing tool can help you make one of the best videos using features such as precision speed control, frame by frame preview, color tuning, noise removal, and 4K editing support etc.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Having plenty of free animation makers in the market, you must be in a dilemma to decide the best one for you. We believe that there is one animation creator for everyone to suit their specific needs, irrespective of your level of proficiency in animation.
Only you can figure out which one is the best animated profile picture maker for you. When you choose the right software tool for your animation work, the results will always come outstanding.
We have featured a meticulously picked list of animation maker software applications to ease off your burden. Go ahead and explore your creative streak with the best animation creator.
Part 1: Best Animation Software for Beginners
1. Maya
Price: Free for 30 days. $205/monthly. $1620/1 year. $4375/3 years
Maya is one among the leading 3D animation, simulation, modeling and rendering software application empowered with exceptional toolset. You can use it to make animation, motion graphics, environments, character creation, as well as virtual reality to name a few.
Key Features:
- Arnold RenderView integrated with Maya enables you to experience real-time changes in scenes that include lighting, camera, or materials.
- The Motion Graphics toolset uses instanced objects and instantly creates complex procedural effects and animations.
- Using the MASH toolset you can add new nodes consisting of signal, curve, world, placer, etc. along with existing node updates.
Support: Win, Mac, Linux.
2. Photoshop
Price: $20.99/month.
Because of its influential drawing efficiencies Photoshop has been considered as a mighty tool for creating animations. It renders Disney-style animation due to its frame by frame animation techniques.
You can utilize the onion skinning process for incredible animation experience using the ‘Timeline’ feature (with frame by frame approach).
Key Features:
- It supports a varied range of QuickTime video formats, image sequence formats, and color mode and bit depth for animation.
- With the help of the Timeline panel, you can make animation frames, where the configuration of layers is represented by a single frame.
- In Photoshop the opacity, styles, position represents the layer properties and a gradual change in them gives you the feeling of transformation or movement in animations. It results in automatic modification and addition of multiple frames in a series among two existing frames.
Support: Win, Mac.
3. Adobe Animate
Price: $20.99/month.
Adobe Animate is a brilliant tool to make animations with interactive vectors that you can use in games, web as well as on apps and make banners and cartoons movable. Infographics and tutorials become lively with this tool and you can share them on numerous platforms as well using mobile, computer or TV.
Key Features:
- Use the tilt and pressure sensitive vector brushes to draw and sketch characters and with frame by frame animation make them talk, walk and blink.
- Design and develop interfaces, start screens, game environment and player sprites to get the best interactive web-based content.
- You can export your work to WebGL, HTML5 Canvas, Flash/Adobe AIRetc.
Support: Win, Mac.
4. Moho
Price: Free for 30 days. $399.99/lifetime
Moho is a complete animation tool dedicated to digital artists and professionals which was used to make movies like Song of the Sea and The Breadwinner (both were nominated for OSCAR).
Key Features:
- Having smart warp, this tool enables you to shape, bend, animate, and twist assets including vectors and images and is compatible with Smart Bones.
- Using the realistic motion blur feature you can manage the number of frames and how they blend to moving objects or characters for creating amazing results.
- The vector Bezier handles allow you to have more control on designing and make exceptional line bends having minimal points and perfectly optimized to sync with animation.
Support: Win, Mac.
Part 2: Best Animation Software for Pros
1. Autodesk motion builder
Price: Free for 30 days. $1855/1 year. $5010/3 years
Autodesk motion builder is one of the coolest animation creators that allow 3D character animation. The highly interactive and responsive environment enables you for capturing, editing, and then playing back complicated character animations. Directors or animators, all of them love the results of Autodesk motion builder.
Key Features:
- The real-time 3D engine builds human movements.
- It manipulates motion capture data with production-proven tools that allow motion capture editing.
- It can interact with other 3D applications through the interoperable FBX data exchange and software development kit.
Support: Win, Mac.
2. Blender
Price: Free
Blender is an open source 3D animation creator available free of cost. Talk about modeling, animation, rigging, rendering, simulation, motion tracking, compositing, video editing, or game creation.
Key Features:
- Industry standard libraries are available in the simulation tool, such as MantaFlow and bullet.
- The modeling toolset in Blender can not only do modeling, but also does retopology, sculpting, curves as well.
- The animation toolset enables you to synchronize sound, automates walk-cycle, edits the pose of characters, impart independent movements with Non Linear Animation as well.
Support: Win, Mac, Linux.
3. Vyond
Price: $299/1 year. $649/1 year. $999/1 year
Vyond is a flexible animation creator that customizes the animated characters with various hues of color and efficiently showcasing the diversity of their race. There are options to slide scales and offer a flexible environment for animating objects and characters alike.
Key Features:
- Create any character around you or recreate yourself, with the amazing character creator tool.
- For voiceover narration you just need to give a voice track and the characters can also auto-lip-sync when you give them a voice.
- There are numerous industries and occupations that you can incorporate in your animation to keep the audience engaged.
Support: Win, Mac.
4. After Effects
Price: $20.99/month
Cinematic intros, movie titles, as well as transitions can easily be created using this tool. It enables you to make it rain or start a fire, animate a character, or logo, and a lot more. It is compatible with other Adobe apps, such as Adobe Dynamic Link, Photoshop CC, Audition CC, Illustrator CC, as well as Team Projects.
Key Features:
- Creating visual effects or motion graphics for TV, film, web, and videos is easy for designers, animators, and compositors with After Effects.
- Using the animation presets you can slide, spin, or swipe texts for animated credits, titles, etc.
- Cartoon, logos, or shapes your key-frames can make all of them moving with amazing background music.
Support: Win, Mac.
Final Verdict
Apart from the best animation software for beginners mentioned here, you can make use of Wondershare Filmora to create breathtaking videos. This powerful video editing tool can help you make one of the best videos using features such as precision speed control, frame by frame preview, color tuning, noise removal, and 4K editing support etc.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
10 Leading Aspect Ratio Changer Tools for Professionals
10 Most Popular Aspect Ratio Changer Tools
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
The screen size of the media players, devices, and platforms differ, and thus while uploading or playing videos the aspect ratio of the videos has to be adjusted accordingly.
Learn about aspect ratio changer video tools in the following parts of the topic.
In this article
01 [What is Aspect Ratio and Its Importance?](#Part 1)
02 [Need for Changing the Aspect Ratio](#Part 2)
03 [Top 10 Free Aspect Ratio Changing Tools](#Part 3)
04 [The Best Alternative to Free Tools for Changing Aspect Ratio- Wondershare Filmora](#Part 4)
Part 1 What is Aspect Ratio and its importance?
In simplest terms, the Aspect ratio defines the relationship between the width and the height of a graphic. The values mentioned in the aspect ratio are not the actual value but refer to the relation of the width and height. Aspect ratio is expressed in terms of X: Y where X refers to the width while Y refers to the height of the video. Several aspect ratio standards are used in the present times like 16:9, 4:3, 3:2, 1.85:1, and more.
An aspect ratio defines the resolution of the display and thus for proper video playback that fits in within the screen size, the right aspect ratio has to be selected. Aspect ratio plays an important role in video resizing. To ensure that the videos do not look distorted while resizing, its aspect ratio has to be maintained.
Part 2 Need for changing the aspect ratio
Videos recorded on different devices have different aspect ratios and thus to make them compatible with other players and platforms, the need for change in the aspect ratio arises. Moreover, platforms like YouTube, IGTV, Twitter, Facebook, and others have their recommendations for aspect ratio and to play your videos on these platforms, you need to match these requirements.
Additionally, when you want to resize a video or an image without making it appear distorted, you need to maintain its aspect ratio. So, to change ratio of photo and videos, right tools have to be used.
Part 3 Top 10 free aspect ratio changing tools
Plenty of freeware and online tools to change the video aspect ratio are available. The browser-based programs are free and simple to use and there is no hassle of any software download or installation. Freeware is the software that can be used without any license fee and support decent functions. To prevent you from getting confused, we have shortlisted the top 10 as below.
● Clideo
Videos from your local system, Google Drive, and Dropbox can be added to this online tool for changing the aspect ratio and resizing the videos for Facebook, YouTube, and other social media sites. The interface is user-friendly and the processed videos can be downloaded to the local system.
Steps:
● Open Clideo and click on Choose file to add the video.
● Choose the social media site for which you want to resize the video or use the Custom option.
● Select the Aspect Ratio from the drop-down menu.
● Click on the Export button at the bottom-right corner.
● Veed.io
Using this free browser-based tool, the videos on your system, Dropbox, and link can be added to the tool for processing. The option for adding a YouTube link is also there. Choose the aspect ratio for popular social media sites or the supported ones. Further customization can also be done by changing other elements of the video.
Steps:
● Run the tool and click on Choose Video that will open a new pop-up window. Click on the browse button to add the local file or choose to add it from Dropbox or record the same.
● After the file is uploaded, choose the desired aspect ratio from the drop-down list under the Size tab.
● Finally, click on the Export button at the top-right corner.
● Online UniConverter
Earlier known as media.io, this is a feature-packed online tool supporting all key video-related tasks including changes in the aspect ratio and other editing functions like adjust, rotate, flip, and more. The output format of the processed files can also be selected from the supported options.
Steps
● Open the tool and click on Choose Files to add the video.
● Choose the Crop tab and select the pre-set aspect ratio or use the Customized option to select as needed.
● Select the target format at Save to section and then finally click on the START button.
● FreeConvert
Files up to 1GB from your system, Google, Drive, Dropbox, or using a URL can be added to this online tool for processing. Aspect ratio pre-sets suitable for several social media sites are available to choose from. You can even choose the customized resolution and the output format.
Steps
● Launch the tool and click on Choose Videos.
● At the Video Crop Settings section, choose the aspect ratio from the drop-down menu. Use Freeform for customized settings.
● Enter the desired resolution and select the target format. Finally, click on the Crop Video button.
● CloudConvert
This is another widely used video conversion tool that supports video editing as well. Thus, using the program, you can change the aspect ratio to the key formats. Videos from the system, Google Drive, Dropbox, One Drive, and using a URL can be added to the interface. The user-friendly interface makes the tool apt for all users.
Steps
● Open the tool and click on Select File to add the video.
● Choose the target format in the Convert to section. Click on the settings icon and a pop-up window will open.
● Expand the drop-down list at Aspect Ratio and choose the desired value. Click on the Okay button to confirm.
● Finally, click on the Convert button.
● Kapwing
Using this online video editor, the videos in all ley formats can be customized by changing several parameters including aspect ratio. You can choose from the pre-set profiles of social media sites for quick processing. Local, as well as files from the cloud storage, can be added to the interface.
Steps
● Run the tool and drag and drop the file to the interface or browse to import the same.
● After the file is added, click on the Crop option from the right-side panel and then choose from the available options of aspect ratio. Click on Done Cropping.
● Click on the Export button at the top-right corner.
● FileConverto
This online tool supports video conversion and multiple video editing functions including changes in the aspect ratio. The interface is simple and the process is fast. Files in all key formats up to 500KB can be added to the interface. The pre-set aspect ratio for different social media sites can be selected.
Steps
● Open the tool and click on the Browse button to add the video.
● Choose the aspect ratio from the drop-down list.
● Select the resize type concerning the borders and colors.
● Finally, click on the Submit Now button.
● Free HD Video Converter
This is free-to-use software that can help you perform multiple video editing functions including change of the aspect ratio. The software also supports the conversion of files in over 500 formats and pre-set formats. The software also allows downloading videos from popular streaming sites. A user-friendly interface and quick processing make the software popular among the users.
Steps
● Download, install and run the software on your system. Add the video to the software interface by clicking on + Add Files button.
● At the right-side panel click on the Parameter settings button and a new pop-up window will open. Choose the desired Aspect Ratio from the drop-down list. Click on OK to confirm the selection.
● Finally, click on the Run button to start the processing.
● AV Video Converter
This free software for Windows is majorly a video and audio conversion tool that supports other file editing options as well including changes in aspect ratio. The interface of the software is intuitive and there is an option to create templates for batch processing of files.
Steps
● Download, install and open the software on your PC. At the top-left corner, click on the + sign to browse and import the video. Multiple videos for batch processing can be added.
● The right side of the panel allows to change the added video parameters and from here choose the desired aspect ratio from its drop-down list.
● Click on the Convert all button to start the processing of all the added files.
● TEncoder Video Converter
As the name suggests, this is a video conversion tool that is available for free download and uses on your Windows system. Videos and audio files in all key formats can be processed using the tool. The software allows changing the aspect ratio, codec, resolution, and other parameters of the file. Batch processing is supported for changing the aspect ratio of multiple files at a time.
Steps
● Launch the installed software on your system and add the videos to the interface using the Add button.
● Go to the Video and Audio options menu and from here select the desired Aspect Ratio from the available options. Other parameters can also be changed if needed.
● Finally, click on the Encoder button to start file processing.
Additionally, you can also change video aspect ratio Android and on iOS devices using the apps from their respective app store.
Part 4 The Best Alternative To Free Tools For Changing Aspect Ratio- Wondershare Filmora
The above-listed online tools and freeware software are basic programs for editing the aspect ratio of your videos. If you are looking for a professional alternative that not only allows changing the aspect ratio without affecting the video quality with support to advanced features, Wondershare Filmora Video Editor is the best. This excellent video editing software offers multiple features and functions to customize your videos in all possible ways.
Wondershare Filmora - Best Video Editor for Mac/Windows
5,481,435 people have downloaded it.
Build unique custom animations without breaking a sweat.
Focus on creating epic stories and leave the details to Filmora’s auto features.
Start a creative adventure with drag & drop effects and endless possibilities.
Filmora simplifies advanced features to save you time and effort.
Filmora cuts out repetition so you can move on to your next creative breakthrough.
Files in all key formats are supported by the program and with an intuitive and clean interface, the task becomes much easier and quicker. There are multiple ways by which the aspect ratio of the videos can be changed using the software. You can change the aspect ratio at the starting interface, under the project settings, while editing the videos, by using auto-reframe, or while exporting the video.
Key features of the software
● Works as a complete feature-packed video editing toolbox.
● Allows resizing the video size and the aspect ratio.
● Option to highlight the object in a video by cutting, trimming, and cropping.
● Processed videos can be exported to different platforms and sites like mobile phones, YouTube, and others.
● The software can be quickly downloaded on Windows and Mac systems.
Steps on how Filmora change aspect ratio of videos
Step 1. Download, install and open the Wondershare Filmora software on your system.
Step 2. On the main interface next to the New Project option, choose the desired Aspect Ratio from the drop-down list. Next click on the New Project button.
Step 3. You can also choose the Aspect Ratio by going to File > New Project > select the aspect ratio if you are already in the editing panel.
Step 4. Finally, click on the Export button to start file processing.
Key Takeaways from This Episode
● Aspect Ratio plays an important role to obtain the right resolution and quality of the videos and images.
● Different devices as well as social media platforms recommend different Aspect Ratio and thus to change them accordingly, an aspect ratio change tool is needed.
● Online and freeware programs can be used for basic changes in the aspect ratio but if you are looking for an advanced and professional tool that is also simple to use , Wondershare Filmora is the right choice.
The screen size of the media players, devices, and platforms differ, and thus while uploading or playing videos the aspect ratio of the videos has to be adjusted accordingly.
Learn about aspect ratio changer video tools in the following parts of the topic.
In this article
01 [What is Aspect Ratio and Its Importance?](#Part 1)
02 [Need for Changing the Aspect Ratio](#Part 2)
03 [Top 10 Free Aspect Ratio Changing Tools](#Part 3)
04 [The Best Alternative to Free Tools for Changing Aspect Ratio- Wondershare Filmora](#Part 4)
Part 1 What is Aspect Ratio and its importance?
In simplest terms, the Aspect ratio defines the relationship between the width and the height of a graphic. The values mentioned in the aspect ratio are not the actual value but refer to the relation of the width and height. Aspect ratio is expressed in terms of X: Y where X refers to the width while Y refers to the height of the video. Several aspect ratio standards are used in the present times like 16:9, 4:3, 3:2, 1.85:1, and more.
An aspect ratio defines the resolution of the display and thus for proper video playback that fits in within the screen size, the right aspect ratio has to be selected. Aspect ratio plays an important role in video resizing. To ensure that the videos do not look distorted while resizing, its aspect ratio has to be maintained.
Part 2 Need for changing the aspect ratio
Videos recorded on different devices have different aspect ratios and thus to make them compatible with other players and platforms, the need for change in the aspect ratio arises. Moreover, platforms like YouTube, IGTV, Twitter, Facebook, and others have their recommendations for aspect ratio and to play your videos on these platforms, you need to match these requirements.
Additionally, when you want to resize a video or an image without making it appear distorted, you need to maintain its aspect ratio. So, to change ratio of photo and videos, right tools have to be used.
Part 3 Top 10 free aspect ratio changing tools
Plenty of freeware and online tools to change the video aspect ratio are available. The browser-based programs are free and simple to use and there is no hassle of any software download or installation. Freeware is the software that can be used without any license fee and support decent functions. To prevent you from getting confused, we have shortlisted the top 10 as below.
● Clideo
Videos from your local system, Google Drive, and Dropbox can be added to this online tool for changing the aspect ratio and resizing the videos for Facebook, YouTube, and other social media sites. The interface is user-friendly and the processed videos can be downloaded to the local system.
Steps:
● Open Clideo and click on Choose file to add the video.
● Choose the social media site for which you want to resize the video or use the Custom option.
● Select the Aspect Ratio from the drop-down menu.
● Click on the Export button at the bottom-right corner.
● Veed.io
Using this free browser-based tool, the videos on your system, Dropbox, and link can be added to the tool for processing. The option for adding a YouTube link is also there. Choose the aspect ratio for popular social media sites or the supported ones. Further customization can also be done by changing other elements of the video.
Steps:
● Run the tool and click on Choose Video that will open a new pop-up window. Click on the browse button to add the local file or choose to add it from Dropbox or record the same.
● After the file is uploaded, choose the desired aspect ratio from the drop-down list under the Size tab.
● Finally, click on the Export button at the top-right corner.
● Online UniConverter
Earlier known as media.io, this is a feature-packed online tool supporting all key video-related tasks including changes in the aspect ratio and other editing functions like adjust, rotate, flip, and more. The output format of the processed files can also be selected from the supported options.
Steps
● Open the tool and click on Choose Files to add the video.
● Choose the Crop tab and select the pre-set aspect ratio or use the Customized option to select as needed.
● Select the target format at Save to section and then finally click on the START button.
● FreeConvert
Files up to 1GB from your system, Google, Drive, Dropbox, or using a URL can be added to this online tool for processing. Aspect ratio pre-sets suitable for several social media sites are available to choose from. You can even choose the customized resolution and the output format.
Steps
● Launch the tool and click on Choose Videos.
● At the Video Crop Settings section, choose the aspect ratio from the drop-down menu. Use Freeform for customized settings.
● Enter the desired resolution and select the target format. Finally, click on the Crop Video button.
● CloudConvert
This is another widely used video conversion tool that supports video editing as well. Thus, using the program, you can change the aspect ratio to the key formats. Videos from the system, Google Drive, Dropbox, One Drive, and using a URL can be added to the interface. The user-friendly interface makes the tool apt for all users.
Steps
● Open the tool and click on Select File to add the video.
● Choose the target format in the Convert to section. Click on the settings icon and a pop-up window will open.
● Expand the drop-down list at Aspect Ratio and choose the desired value. Click on the Okay button to confirm.
● Finally, click on the Convert button.
● Kapwing
Using this online video editor, the videos in all ley formats can be customized by changing several parameters including aspect ratio. You can choose from the pre-set profiles of social media sites for quick processing. Local, as well as files from the cloud storage, can be added to the interface.
Steps
● Run the tool and drag and drop the file to the interface or browse to import the same.
● After the file is added, click on the Crop option from the right-side panel and then choose from the available options of aspect ratio. Click on Done Cropping.
● Click on the Export button at the top-right corner.
● FileConverto
This online tool supports video conversion and multiple video editing functions including changes in the aspect ratio. The interface is simple and the process is fast. Files in all key formats up to 500KB can be added to the interface. The pre-set aspect ratio for different social media sites can be selected.
Steps
● Open the tool and click on the Browse button to add the video.
● Choose the aspect ratio from the drop-down list.
● Select the resize type concerning the borders and colors.
● Finally, click on the Submit Now button.
● Free HD Video Converter
This is free-to-use software that can help you perform multiple video editing functions including change of the aspect ratio. The software also supports the conversion of files in over 500 formats and pre-set formats. The software also allows downloading videos from popular streaming sites. A user-friendly interface and quick processing make the software popular among the users.
Steps
● Download, install and run the software on your system. Add the video to the software interface by clicking on + Add Files button.
● At the right-side panel click on the Parameter settings button and a new pop-up window will open. Choose the desired Aspect Ratio from the drop-down list. Click on OK to confirm the selection.
● Finally, click on the Run button to start the processing.
● AV Video Converter
This free software for Windows is majorly a video and audio conversion tool that supports other file editing options as well including changes in aspect ratio. The interface of the software is intuitive and there is an option to create templates for batch processing of files.
Steps
● Download, install and open the software on your PC. At the top-left corner, click on the + sign to browse and import the video. Multiple videos for batch processing can be added.
● The right side of the panel allows to change the added video parameters and from here choose the desired aspect ratio from its drop-down list.
● Click on the Convert all button to start the processing of all the added files.
● TEncoder Video Converter
As the name suggests, this is a video conversion tool that is available for free download and uses on your Windows system. Videos and audio files in all key formats can be processed using the tool. The software allows changing the aspect ratio, codec, resolution, and other parameters of the file. Batch processing is supported for changing the aspect ratio of multiple files at a time.
Steps
● Launch the installed software on your system and add the videos to the interface using the Add button.
● Go to the Video and Audio options menu and from here select the desired Aspect Ratio from the available options. Other parameters can also be changed if needed.
● Finally, click on the Encoder button to start file processing.
Additionally, you can also change video aspect ratio Android and on iOS devices using the apps from their respective app store.
Part 4 The Best Alternative To Free Tools For Changing Aspect Ratio- Wondershare Filmora
The above-listed online tools and freeware software are basic programs for editing the aspect ratio of your videos. If you are looking for a professional alternative that not only allows changing the aspect ratio without affecting the video quality with support to advanced features, Wondershare Filmora Video Editor is the best. This excellent video editing software offers multiple features and functions to customize your videos in all possible ways.
Wondershare Filmora - Best Video Editor for Mac/Windows
5,481,435 people have downloaded it.
Build unique custom animations without breaking a sweat.
Focus on creating epic stories and leave the details to Filmora’s auto features.
Start a creative adventure with drag & drop effects and endless possibilities.
Filmora simplifies advanced features to save you time and effort.
Filmora cuts out repetition so you can move on to your next creative breakthrough.
Files in all key formats are supported by the program and with an intuitive and clean interface, the task becomes much easier and quicker. There are multiple ways by which the aspect ratio of the videos can be changed using the software. You can change the aspect ratio at the starting interface, under the project settings, while editing the videos, by using auto-reframe, or while exporting the video.
Key features of the software
● Works as a complete feature-packed video editing toolbox.
● Allows resizing the video size and the aspect ratio.
● Option to highlight the object in a video by cutting, trimming, and cropping.
● Processed videos can be exported to different platforms and sites like mobile phones, YouTube, and others.
● The software can be quickly downloaded on Windows and Mac systems.
Steps on how Filmora change aspect ratio of videos
Step 1. Download, install and open the Wondershare Filmora software on your system.
Step 2. On the main interface next to the New Project option, choose the desired Aspect Ratio from the drop-down list. Next click on the New Project button.
Step 3. You can also choose the Aspect Ratio by going to File > New Project > select the aspect ratio if you are already in the editing panel.
Step 4. Finally, click on the Export button to start file processing.
Key Takeaways from This Episode
● Aspect Ratio plays an important role to obtain the right resolution and quality of the videos and images.
● Different devices as well as social media platforms recommend different Aspect Ratio and thus to change them accordingly, an aspect ratio change tool is needed.
● Online and freeware programs can be used for basic changes in the aspect ratio but if you are looking for an advanced and professional tool that is also simple to use , Wondershare Filmora is the right choice.
The screen size of the media players, devices, and platforms differ, and thus while uploading or playing videos the aspect ratio of the videos has to be adjusted accordingly.
Learn about aspect ratio changer video tools in the following parts of the topic.
In this article
01 [What is Aspect Ratio and Its Importance?](#Part 1)
02 [Need for Changing the Aspect Ratio](#Part 2)
03 [Top 10 Free Aspect Ratio Changing Tools](#Part 3)
04 [The Best Alternative to Free Tools for Changing Aspect Ratio- Wondershare Filmora](#Part 4)
Part 1 What is Aspect Ratio and its importance?
In simplest terms, the Aspect ratio defines the relationship between the width and the height of a graphic. The values mentioned in the aspect ratio are not the actual value but refer to the relation of the width and height. Aspect ratio is expressed in terms of X: Y where X refers to the width while Y refers to the height of the video. Several aspect ratio standards are used in the present times like 16:9, 4:3, 3:2, 1.85:1, and more.
An aspect ratio defines the resolution of the display and thus for proper video playback that fits in within the screen size, the right aspect ratio has to be selected. Aspect ratio plays an important role in video resizing. To ensure that the videos do not look distorted while resizing, its aspect ratio has to be maintained.
Part 2 Need for changing the aspect ratio
Videos recorded on different devices have different aspect ratios and thus to make them compatible with other players and platforms, the need for change in the aspect ratio arises. Moreover, platforms like YouTube, IGTV, Twitter, Facebook, and others have their recommendations for aspect ratio and to play your videos on these platforms, you need to match these requirements.
Additionally, when you want to resize a video or an image without making it appear distorted, you need to maintain its aspect ratio. So, to change ratio of photo and videos, right tools have to be used.
Part 3 Top 10 free aspect ratio changing tools
Plenty of freeware and online tools to change the video aspect ratio are available. The browser-based programs are free and simple to use and there is no hassle of any software download or installation. Freeware is the software that can be used without any license fee and support decent functions. To prevent you from getting confused, we have shortlisted the top 10 as below.
● Clideo
Videos from your local system, Google Drive, and Dropbox can be added to this online tool for changing the aspect ratio and resizing the videos for Facebook, YouTube, and other social media sites. The interface is user-friendly and the processed videos can be downloaded to the local system.
Steps:
● Open Clideo and click on Choose file to add the video.
● Choose the social media site for which you want to resize the video or use the Custom option.
● Select the Aspect Ratio from the drop-down menu.
● Click on the Export button at the bottom-right corner.
● Veed.io
Using this free browser-based tool, the videos on your system, Dropbox, and link can be added to the tool for processing. The option for adding a YouTube link is also there. Choose the aspect ratio for popular social media sites or the supported ones. Further customization can also be done by changing other elements of the video.
Steps:
● Run the tool and click on Choose Video that will open a new pop-up window. Click on the browse button to add the local file or choose to add it from Dropbox or record the same.
● After the file is uploaded, choose the desired aspect ratio from the drop-down list under the Size tab.
● Finally, click on the Export button at the top-right corner.
● Online UniConverter
Earlier known as media.io, this is a feature-packed online tool supporting all key video-related tasks including changes in the aspect ratio and other editing functions like adjust, rotate, flip, and more. The output format of the processed files can also be selected from the supported options.
Steps
● Open the tool and click on Choose Files to add the video.
● Choose the Crop tab and select the pre-set aspect ratio or use the Customized option to select as needed.
● Select the target format at Save to section and then finally click on the START button.
● FreeConvert
Files up to 1GB from your system, Google, Drive, Dropbox, or using a URL can be added to this online tool for processing. Aspect ratio pre-sets suitable for several social media sites are available to choose from. You can even choose the customized resolution and the output format.
Steps
● Launch the tool and click on Choose Videos.
● At the Video Crop Settings section, choose the aspect ratio from the drop-down menu. Use Freeform for customized settings.
● Enter the desired resolution and select the target format. Finally, click on the Crop Video button.
● CloudConvert
This is another widely used video conversion tool that supports video editing as well. Thus, using the program, you can change the aspect ratio to the key formats. Videos from the system, Google Drive, Dropbox, One Drive, and using a URL can be added to the interface. The user-friendly interface makes the tool apt for all users.
Steps
● Open the tool and click on Select File to add the video.
● Choose the target format in the Convert to section. Click on the settings icon and a pop-up window will open.
● Expand the drop-down list at Aspect Ratio and choose the desired value. Click on the Okay button to confirm.
● Finally, click on the Convert button.
● Kapwing
Using this online video editor, the videos in all ley formats can be customized by changing several parameters including aspect ratio. You can choose from the pre-set profiles of social media sites for quick processing. Local, as well as files from the cloud storage, can be added to the interface.
Steps
● Run the tool and drag and drop the file to the interface or browse to import the same.
● After the file is added, click on the Crop option from the right-side panel and then choose from the available options of aspect ratio. Click on Done Cropping.
● Click on the Export button at the top-right corner.
● FileConverto
This online tool supports video conversion and multiple video editing functions including changes in the aspect ratio. The interface is simple and the process is fast. Files in all key formats up to 500KB can be added to the interface. The pre-set aspect ratio for different social media sites can be selected.
Steps
● Open the tool and click on the Browse button to add the video.
● Choose the aspect ratio from the drop-down list.
● Select the resize type concerning the borders and colors.
● Finally, click on the Submit Now button.
● Free HD Video Converter
This is free-to-use software that can help you perform multiple video editing functions including change of the aspect ratio. The software also supports the conversion of files in over 500 formats and pre-set formats. The software also allows downloading videos from popular streaming sites. A user-friendly interface and quick processing make the software popular among the users.
Steps
● Download, install and run the software on your system. Add the video to the software interface by clicking on + Add Files button.
● At the right-side panel click on the Parameter settings button and a new pop-up window will open. Choose the desired Aspect Ratio from the drop-down list. Click on OK to confirm the selection.
● Finally, click on the Run button to start the processing.
● AV Video Converter
This free software for Windows is majorly a video and audio conversion tool that supports other file editing options as well including changes in aspect ratio. The interface of the software is intuitive and there is an option to create templates for batch processing of files.
Steps
● Download, install and open the software on your PC. At the top-left corner, click on the + sign to browse and import the video. Multiple videos for batch processing can be added.
● The right side of the panel allows to change the added video parameters and from here choose the desired aspect ratio from its drop-down list.
● Click on the Convert all button to start the processing of all the added files.
● TEncoder Video Converter
As the name suggests, this is a video conversion tool that is available for free download and uses on your Windows system. Videos and audio files in all key formats can be processed using the tool. The software allows changing the aspect ratio, codec, resolution, and other parameters of the file. Batch processing is supported for changing the aspect ratio of multiple files at a time.
Steps
● Launch the installed software on your system and add the videos to the interface using the Add button.
● Go to the Video and Audio options menu and from here select the desired Aspect Ratio from the available options. Other parameters can also be changed if needed.
● Finally, click on the Encoder button to start file processing.
Additionally, you can also change video aspect ratio Android and on iOS devices using the apps from their respective app store.
Part 4 The Best Alternative To Free Tools For Changing Aspect Ratio- Wondershare Filmora
The above-listed online tools and freeware software are basic programs for editing the aspect ratio of your videos. If you are looking for a professional alternative that not only allows changing the aspect ratio without affecting the video quality with support to advanced features, Wondershare Filmora Video Editor is the best. This excellent video editing software offers multiple features and functions to customize your videos in all possible ways.
Wondershare Filmora - Best Video Editor for Mac/Windows
5,481,435 people have downloaded it.
Build unique custom animations without breaking a sweat.
Focus on creating epic stories and leave the details to Filmora’s auto features.
Start a creative adventure with drag & drop effects and endless possibilities.
Filmora simplifies advanced features to save you time and effort.
Filmora cuts out repetition so you can move on to your next creative breakthrough.
Files in all key formats are supported by the program and with an intuitive and clean interface, the task becomes much easier and quicker. There are multiple ways by which the aspect ratio of the videos can be changed using the software. You can change the aspect ratio at the starting interface, under the project settings, while editing the videos, by using auto-reframe, or while exporting the video.
Key features of the software
● Works as a complete feature-packed video editing toolbox.
● Allows resizing the video size and the aspect ratio.
● Option to highlight the object in a video by cutting, trimming, and cropping.
● Processed videos can be exported to different platforms and sites like mobile phones, YouTube, and others.
● The software can be quickly downloaded on Windows and Mac systems.
Steps on how Filmora change aspect ratio of videos
Step 1. Download, install and open the Wondershare Filmora software on your system.
Step 2. On the main interface next to the New Project option, choose the desired Aspect Ratio from the drop-down list. Next click on the New Project button.
Step 3. You can also choose the Aspect Ratio by going to File > New Project > select the aspect ratio if you are already in the editing panel.
Step 4. Finally, click on the Export button to start file processing.
Key Takeaways from This Episode
● Aspect Ratio plays an important role to obtain the right resolution and quality of the videos and images.
● Different devices as well as social media platforms recommend different Aspect Ratio and thus to change them accordingly, an aspect ratio change tool is needed.
● Online and freeware programs can be used for basic changes in the aspect ratio but if you are looking for an advanced and professional tool that is also simple to use , Wondershare Filmora is the right choice.
The screen size of the media players, devices, and platforms differ, and thus while uploading or playing videos the aspect ratio of the videos has to be adjusted accordingly.
Learn about aspect ratio changer video tools in the following parts of the topic.
In this article
01 [What is Aspect Ratio and Its Importance?](#Part 1)
02 [Need for Changing the Aspect Ratio](#Part 2)
03 [Top 10 Free Aspect Ratio Changing Tools](#Part 3)
04 [The Best Alternative to Free Tools for Changing Aspect Ratio- Wondershare Filmora](#Part 4)
Part 1 What is Aspect Ratio and its importance?
In simplest terms, the Aspect ratio defines the relationship between the width and the height of a graphic. The values mentioned in the aspect ratio are not the actual value but refer to the relation of the width and height. Aspect ratio is expressed in terms of X: Y where X refers to the width while Y refers to the height of the video. Several aspect ratio standards are used in the present times like 16:9, 4:3, 3:2, 1.85:1, and more.
An aspect ratio defines the resolution of the display and thus for proper video playback that fits in within the screen size, the right aspect ratio has to be selected. Aspect ratio plays an important role in video resizing. To ensure that the videos do not look distorted while resizing, its aspect ratio has to be maintained.
Part 2 Need for changing the aspect ratio
Videos recorded on different devices have different aspect ratios and thus to make them compatible with other players and platforms, the need for change in the aspect ratio arises. Moreover, platforms like YouTube, IGTV, Twitter, Facebook, and others have their recommendations for aspect ratio and to play your videos on these platforms, you need to match these requirements.
Additionally, when you want to resize a video or an image without making it appear distorted, you need to maintain its aspect ratio. So, to change ratio of photo and videos, right tools have to be used.
Part 3 Top 10 free aspect ratio changing tools
Plenty of freeware and online tools to change the video aspect ratio are available. The browser-based programs are free and simple to use and there is no hassle of any software download or installation. Freeware is the software that can be used without any license fee and support decent functions. To prevent you from getting confused, we have shortlisted the top 10 as below.
● Clideo
Videos from your local system, Google Drive, and Dropbox can be added to this online tool for changing the aspect ratio and resizing the videos for Facebook, YouTube, and other social media sites. The interface is user-friendly and the processed videos can be downloaded to the local system.
Steps:
● Open Clideo and click on Choose file to add the video.
● Choose the social media site for which you want to resize the video or use the Custom option.
● Select the Aspect Ratio from the drop-down menu.
● Click on the Export button at the bottom-right corner.
● Veed.io
Using this free browser-based tool, the videos on your system, Dropbox, and link can be added to the tool for processing. The option for adding a YouTube link is also there. Choose the aspect ratio for popular social media sites or the supported ones. Further customization can also be done by changing other elements of the video.
Steps:
● Run the tool and click on Choose Video that will open a new pop-up window. Click on the browse button to add the local file or choose to add it from Dropbox or record the same.
● After the file is uploaded, choose the desired aspect ratio from the drop-down list under the Size tab.
● Finally, click on the Export button at the top-right corner.
● Online UniConverter
Earlier known as media.io, this is a feature-packed online tool supporting all key video-related tasks including changes in the aspect ratio and other editing functions like adjust, rotate, flip, and more. The output format of the processed files can also be selected from the supported options.
Steps
● Open the tool and click on Choose Files to add the video.
● Choose the Crop tab and select the pre-set aspect ratio or use the Customized option to select as needed.
● Select the target format at Save to section and then finally click on the START button.
● FreeConvert
Files up to 1GB from your system, Google, Drive, Dropbox, or using a URL can be added to this online tool for processing. Aspect ratio pre-sets suitable for several social media sites are available to choose from. You can even choose the customized resolution and the output format.
Steps
● Launch the tool and click on Choose Videos.
● At the Video Crop Settings section, choose the aspect ratio from the drop-down menu. Use Freeform for customized settings.
● Enter the desired resolution and select the target format. Finally, click on the Crop Video button.
● CloudConvert
This is another widely used video conversion tool that supports video editing as well. Thus, using the program, you can change the aspect ratio to the key formats. Videos from the system, Google Drive, Dropbox, One Drive, and using a URL can be added to the interface. The user-friendly interface makes the tool apt for all users.
Steps
● Open the tool and click on Select File to add the video.
● Choose the target format in the Convert to section. Click on the settings icon and a pop-up window will open.
● Expand the drop-down list at Aspect Ratio and choose the desired value. Click on the Okay button to confirm.
● Finally, click on the Convert button.
● Kapwing
Using this online video editor, the videos in all ley formats can be customized by changing several parameters including aspect ratio. You can choose from the pre-set profiles of social media sites for quick processing. Local, as well as files from the cloud storage, can be added to the interface.
Steps
● Run the tool and drag and drop the file to the interface or browse to import the same.
● After the file is added, click on the Crop option from the right-side panel and then choose from the available options of aspect ratio. Click on Done Cropping.
● Click on the Export button at the top-right corner.
● FileConverto
This online tool supports video conversion and multiple video editing functions including changes in the aspect ratio. The interface is simple and the process is fast. Files in all key formats up to 500KB can be added to the interface. The pre-set aspect ratio for different social media sites can be selected.
Steps
● Open the tool and click on the Browse button to add the video.
● Choose the aspect ratio from the drop-down list.
● Select the resize type concerning the borders and colors.
● Finally, click on the Submit Now button.
● Free HD Video Converter
This is free-to-use software that can help you perform multiple video editing functions including change of the aspect ratio. The software also supports the conversion of files in over 500 formats and pre-set formats. The software also allows downloading videos from popular streaming sites. A user-friendly interface and quick processing make the software popular among the users.
Steps
● Download, install and run the software on your system. Add the video to the software interface by clicking on + Add Files button.
● At the right-side panel click on the Parameter settings button and a new pop-up window will open. Choose the desired Aspect Ratio from the drop-down list. Click on OK to confirm the selection.
● Finally, click on the Run button to start the processing.
● AV Video Converter
This free software for Windows is majorly a video and audio conversion tool that supports other file editing options as well including changes in aspect ratio. The interface of the software is intuitive and there is an option to create templates for batch processing of files.
Steps
● Download, install and open the software on your PC. At the top-left corner, click on the + sign to browse and import the video. Multiple videos for batch processing can be added.
● The right side of the panel allows to change the added video parameters and from here choose the desired aspect ratio from its drop-down list.
● Click on the Convert all button to start the processing of all the added files.
● TEncoder Video Converter
As the name suggests, this is a video conversion tool that is available for free download and uses on your Windows system. Videos and audio files in all key formats can be processed using the tool. The software allows changing the aspect ratio, codec, resolution, and other parameters of the file. Batch processing is supported for changing the aspect ratio of multiple files at a time.
Steps
● Launch the installed software on your system and add the videos to the interface using the Add button.
● Go to the Video and Audio options menu and from here select the desired Aspect Ratio from the available options. Other parameters can also be changed if needed.
● Finally, click on the Encoder button to start file processing.
Additionally, you can also change video aspect ratio Android and on iOS devices using the apps from their respective app store.
Part 4 The Best Alternative To Free Tools For Changing Aspect Ratio- Wondershare Filmora
The above-listed online tools and freeware software are basic programs for editing the aspect ratio of your videos. If you are looking for a professional alternative that not only allows changing the aspect ratio without affecting the video quality with support to advanced features, Wondershare Filmora Video Editor is the best. This excellent video editing software offers multiple features and functions to customize your videos in all possible ways.
Wondershare Filmora - Best Video Editor for Mac/Windows
5,481,435 people have downloaded it.
Build unique custom animations without breaking a sweat.
Focus on creating epic stories and leave the details to Filmora’s auto features.
Start a creative adventure with drag & drop effects and endless possibilities.
Filmora simplifies advanced features to save you time and effort.
Filmora cuts out repetition so you can move on to your next creative breakthrough.
Files in all key formats are supported by the program and with an intuitive and clean interface, the task becomes much easier and quicker. There are multiple ways by which the aspect ratio of the videos can be changed using the software. You can change the aspect ratio at the starting interface, under the project settings, while editing the videos, by using auto-reframe, or while exporting the video.
Key features of the software
● Works as a complete feature-packed video editing toolbox.
● Allows resizing the video size and the aspect ratio.
● Option to highlight the object in a video by cutting, trimming, and cropping.
● Processed videos can be exported to different platforms and sites like mobile phones, YouTube, and others.
● The software can be quickly downloaded on Windows and Mac systems.
Steps on how Filmora change aspect ratio of videos
Step 1. Download, install and open the Wondershare Filmora software on your system.
Step 2. On the main interface next to the New Project option, choose the desired Aspect Ratio from the drop-down list. Next click on the New Project button.
Step 3. You can also choose the Aspect Ratio by going to File > New Project > select the aspect ratio if you are already in the editing panel.
Step 4. Finally, click on the Export button to start file processing.
Key Takeaways from This Episode
● Aspect Ratio plays an important role to obtain the right resolution and quality of the videos and images.
● Different devices as well as social media platforms recommend different Aspect Ratio and thus to change them accordingly, an aspect ratio change tool is needed.
● Online and freeware programs can be used for basic changes in the aspect ratio but if you are looking for an advanced and professional tool that is also simple to use , Wondershare Filmora is the right choice.
The Ultimate Guide to Changing Video Dimensions
How to Change Shape of a Video?
Liza Brown
Mar 27, 2024• Proven solutions
While most videos nowadays are rectangular, and are recorded in either landscape or portrait orientation, there are some social media platforms that require the clips to be square shaped. If you want to upload your footages on such websites, it is essential to learn how to change video shape.
Another benefit of changing the shape of the recorded films is that they can be adjusted in limited amount of space, especially if they are to be posted on a website. Furthermore, some fancy designs such as star-shaped or circle-shaped videos attract more attention when used in digital marketing campaigns.
With that said, here you will learn how to change the shape of a video using one of the most advanced and versatile post-production tools, Wondershare Filmora.
Want to learn more about aspect ratio of your video? Click here!
Or, you just want to transfer your video into vertical.
Part 1: How to Change Video Shape from Rectangle to Square
Depending on the recording device and the target audiences a video is intended to be distributed to, the aspect ratio of the produced footage could be 16:9, 4:3, or 21:9 that makes the film rectangular-shaped. Given that, the aspect ratio can be modified to change the film shape from rectangle to square.
The instructions given below explain how to change video shape from rectangle to square in Wondershare Filmora:
Step 1: Import Video to Timeline
Launch Wondershare Filmora on your PC (a Windows 10 computer is used here), click the Add Files icon from the center of the Media window present at the upper-left section, and use the Open box that appears to select and import the source video to Filmora. Next, drag the video from the Media window to the Timeline, and select your preferred option when/if the Project Setting confirmation box appears.
Step 2: Change Aspect Ratio
Select the video in the Timeline, and click the Crop and Zoom icon from the upper-left area of the Timeline itself. On the Crop and Zoom window that opens next, select 1:1 from the Ratio drop-down list, and click OK to save the new setting.
Step 3: Export the Video
Click EXPORT from the top-center area of the interface, go to the Local tab on the Export box, select your preferred format from the Format list in the left pane, optionally click SETTINGS from the right window to make other adjustments if necessary, and click EXPORT from the bottom-right corner of the box.
For more details, please refer to this article: How to Resize a Video to Right Aspect Ratio and Size.
Part 2: Change Video Shape by Cropping
If your preferred aspect ratio isn’t available in the ‘Ratio’ drop-down list of the ‘Crop and Zoom’ window, Wondershare Filmora allows you to manually change the video to a custom shape.
You can learn how to change the shape of a video to an unlisted aspect ratio by following the instructions given below:
Step 1: Import the Video and Get to the Crop and Zoom Window
Follow the method explained in Step 1 of Part 1 to import a video to Wondershare Filmora, and then add it to the Timeline.
Step 2: Select Custom Ratio
Select the video in the Timeline, and click the Crop and Zoom icon as explained earlier to open its window. Next, select Custom from the Ratio drop-down list to be able to crop the videos unproportionally.
Step 3: Crop the Video Manually
Drag the cropping handles from any one edge of the video. Repeat this process for all the four sides to select the area of interest. Click OK to save the changes.
Step 4: Export the Video
Follow the process explained in Step 3 of Part 1 to export the modified video.
Part 3: Change Video Shape to Circle or Other Shapes in Filmora
Another, rather better way of changing videos to custom shapes is with the help of image or shape masking.
In Filmora you can apply image masks either from the existing presets, i.e. circle, star, diamond, etc., or you can add custom photos if need be. Professionals generally use custom pictures to create fancy logos and titles.
On the other hand, shape masking allows you to mask a background video with a foreground footage in a custom shape.
Although the basic concept of both types of masking is same, the options available under each can be used to produce effective outputs.
That said, following are the instructions to apply both types of masking to your videos:
Image Masking
The steps given below explain how to change video shape with image masking in Filmora:
Step 1: Add Clip to Timeline
Use the method explained in the previous sections to import a clip and add it to the Timeline.
Step 2: Add Image Mask
Click Effects from the standard toolbar at the top, select Utility from the left pane, drag Image Mask from the Utility window, and drop it on top of the video itself in the Timeline. Notice how the fx icon appears on the video layer showing that the effect has been successfully added.
Step 3: Customize Image Mask
On the Timeline, double-click the video layer you applied Image Mask to, and notice all the available shapes available under the Preset Mask section on the Video Effects > Image Mask window that appears at the upper-left area. You can double-click any of the available shape presets to apply it to the video layer. In addition, drag the X and Y, and Width, Height, and Feather sliders to adjust the mask’s position, size, and edge smoothness respectively. You can also check the Invert Mask box to reverse the masking effect on the video. Finally, click OK to save the changes, and follow the method explained in earlier parts to export the video.
Shape Masking
The following steps explain how to change the shape of a video with shape masks in Filmora:
Step 1: Get to the Utility Window
Add at two footages on their individual layers in the Timeline (make sure to place the second layer above the first one), and follow the method explained above to get to the Effects > Utility window.
Step 2: Add Shape Mask
Drag Shape Mask from the Utility window, and drop it on top of the video itself in the Timeline. Confirm that the fx icon appears on the video layer to ensure that the effect has been applied.
Step 3: Customize Shape Mask
Double-click the video layer in the Timeline you applied shape mask to. On the Video Effects > Shape Mask window, use the X and Y, and Width, Height, and Feather sliders to adjust the mask’s position, size and edge smoothness respectively. Optionally check the Invert Mask box to reverse the masking effect, and click OK to save the settings. Next, follow the method explained earlier to export the video.
FAQs
1. What’s the difference between Image Mask and Shape Mask in Filmora?
A) In Filmora, Image Mask allows you to use an image (or any available preset) for masking so that the background footage is cropped to the shape of the picture. This is generally used to create logos and dynamic titles for movies or documentaries. On the other hand, Shape Mask enables you to mask the background clip with the foreground footage in the form of a shape that could be positioned and customized using the available sliders.
2. How many image masks are available in Filmora?
A) At the time of this writing, Wondershare Filmora has around 40 image mask presets. In addition, it also allows you to add custom images from your PC for more dynamic approach.
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
While most videos nowadays are rectangular, and are recorded in either landscape or portrait orientation, there are some social media platforms that require the clips to be square shaped. If you want to upload your footages on such websites, it is essential to learn how to change video shape.
Another benefit of changing the shape of the recorded films is that they can be adjusted in limited amount of space, especially if they are to be posted on a website. Furthermore, some fancy designs such as star-shaped or circle-shaped videos attract more attention when used in digital marketing campaigns.
With that said, here you will learn how to change the shape of a video using one of the most advanced and versatile post-production tools, Wondershare Filmora.
Want to learn more about aspect ratio of your video? Click here!
Or, you just want to transfer your video into vertical.
Part 1: How to Change Video Shape from Rectangle to Square
Depending on the recording device and the target audiences a video is intended to be distributed to, the aspect ratio of the produced footage could be 16:9, 4:3, or 21:9 that makes the film rectangular-shaped. Given that, the aspect ratio can be modified to change the film shape from rectangle to square.
The instructions given below explain how to change video shape from rectangle to square in Wondershare Filmora:
Step 1: Import Video to Timeline
Launch Wondershare Filmora on your PC (a Windows 10 computer is used here), click the Add Files icon from the center of the Media window present at the upper-left section, and use the Open box that appears to select and import the source video to Filmora. Next, drag the video from the Media window to the Timeline, and select your preferred option when/if the Project Setting confirmation box appears.
Step 2: Change Aspect Ratio
Select the video in the Timeline, and click the Crop and Zoom icon from the upper-left area of the Timeline itself. On the Crop and Zoom window that opens next, select 1:1 from the Ratio drop-down list, and click OK to save the new setting.
Step 3: Export the Video
Click EXPORT from the top-center area of the interface, go to the Local tab on the Export box, select your preferred format from the Format list in the left pane, optionally click SETTINGS from the right window to make other adjustments if necessary, and click EXPORT from the bottom-right corner of the box.
For more details, please refer to this article: How to Resize a Video to Right Aspect Ratio and Size.
Part 2: Change Video Shape by Cropping
If your preferred aspect ratio isn’t available in the ‘Ratio’ drop-down list of the ‘Crop and Zoom’ window, Wondershare Filmora allows you to manually change the video to a custom shape.
You can learn how to change the shape of a video to an unlisted aspect ratio by following the instructions given below:
Step 1: Import the Video and Get to the Crop and Zoom Window
Follow the method explained in Step 1 of Part 1 to import a video to Wondershare Filmora, and then add it to the Timeline.
Step 2: Select Custom Ratio
Select the video in the Timeline, and click the Crop and Zoom icon as explained earlier to open its window. Next, select Custom from the Ratio drop-down list to be able to crop the videos unproportionally.
Step 3: Crop the Video Manually
Drag the cropping handles from any one edge of the video. Repeat this process for all the four sides to select the area of interest. Click OK to save the changes.
Step 4: Export the Video
Follow the process explained in Step 3 of Part 1 to export the modified video.
Part 3: Change Video Shape to Circle or Other Shapes in Filmora
Another, rather better way of changing videos to custom shapes is with the help of image or shape masking.
In Filmora you can apply image masks either from the existing presets, i.e. circle, star, diamond, etc., or you can add custom photos if need be. Professionals generally use custom pictures to create fancy logos and titles.
On the other hand, shape masking allows you to mask a background video with a foreground footage in a custom shape.
Although the basic concept of both types of masking is same, the options available under each can be used to produce effective outputs.
That said, following are the instructions to apply both types of masking to your videos:
Image Masking
The steps given below explain how to change video shape with image masking in Filmora:
Step 1: Add Clip to Timeline
Use the method explained in the previous sections to import a clip and add it to the Timeline.
Step 2: Add Image Mask
Click Effects from the standard toolbar at the top, select Utility from the left pane, drag Image Mask from the Utility window, and drop it on top of the video itself in the Timeline. Notice how the fx icon appears on the video layer showing that the effect has been successfully added.
Step 3: Customize Image Mask
On the Timeline, double-click the video layer you applied Image Mask to, and notice all the available shapes available under the Preset Mask section on the Video Effects > Image Mask window that appears at the upper-left area. You can double-click any of the available shape presets to apply it to the video layer. In addition, drag the X and Y, and Width, Height, and Feather sliders to adjust the mask’s position, size, and edge smoothness respectively. You can also check the Invert Mask box to reverse the masking effect on the video. Finally, click OK to save the changes, and follow the method explained in earlier parts to export the video.
Shape Masking
The following steps explain how to change the shape of a video with shape masks in Filmora:
Step 1: Get to the Utility Window
Add at two footages on their individual layers in the Timeline (make sure to place the second layer above the first one), and follow the method explained above to get to the Effects > Utility window.
Step 2: Add Shape Mask
Drag Shape Mask from the Utility window, and drop it on top of the video itself in the Timeline. Confirm that the fx icon appears on the video layer to ensure that the effect has been applied.
Step 3: Customize Shape Mask
Double-click the video layer in the Timeline you applied shape mask to. On the Video Effects > Shape Mask window, use the X and Y, and Width, Height, and Feather sliders to adjust the mask’s position, size and edge smoothness respectively. Optionally check the Invert Mask box to reverse the masking effect, and click OK to save the settings. Next, follow the method explained earlier to export the video.
FAQs
1. What’s the difference between Image Mask and Shape Mask in Filmora?
A) In Filmora, Image Mask allows you to use an image (or any available preset) for masking so that the background footage is cropped to the shape of the picture. This is generally used to create logos and dynamic titles for movies or documentaries. On the other hand, Shape Mask enables you to mask the background clip with the foreground footage in the form of a shape that could be positioned and customized using the available sliders.
2. How many image masks are available in Filmora?
A) At the time of this writing, Wondershare Filmora has around 40 image mask presets. In addition, it also allows you to add custom images from your PC for more dynamic approach.
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
While most videos nowadays are rectangular, and are recorded in either landscape or portrait orientation, there are some social media platforms that require the clips to be square shaped. If you want to upload your footages on such websites, it is essential to learn how to change video shape.
Another benefit of changing the shape of the recorded films is that they can be adjusted in limited amount of space, especially if they are to be posted on a website. Furthermore, some fancy designs such as star-shaped or circle-shaped videos attract more attention when used in digital marketing campaigns.
With that said, here you will learn how to change the shape of a video using one of the most advanced and versatile post-production tools, Wondershare Filmora.
Want to learn more about aspect ratio of your video? Click here!
Or, you just want to transfer your video into vertical.
Part 1: How to Change Video Shape from Rectangle to Square
Depending on the recording device and the target audiences a video is intended to be distributed to, the aspect ratio of the produced footage could be 16:9, 4:3, or 21:9 that makes the film rectangular-shaped. Given that, the aspect ratio can be modified to change the film shape from rectangle to square.
The instructions given below explain how to change video shape from rectangle to square in Wondershare Filmora:
Step 1: Import Video to Timeline
Launch Wondershare Filmora on your PC (a Windows 10 computer is used here), click the Add Files icon from the center of the Media window present at the upper-left section, and use the Open box that appears to select and import the source video to Filmora. Next, drag the video from the Media window to the Timeline, and select your preferred option when/if the Project Setting confirmation box appears.
Step 2: Change Aspect Ratio
Select the video in the Timeline, and click the Crop and Zoom icon from the upper-left area of the Timeline itself. On the Crop and Zoom window that opens next, select 1:1 from the Ratio drop-down list, and click OK to save the new setting.
Step 3: Export the Video
Click EXPORT from the top-center area of the interface, go to the Local tab on the Export box, select your preferred format from the Format list in the left pane, optionally click SETTINGS from the right window to make other adjustments if necessary, and click EXPORT from the bottom-right corner of the box.
For more details, please refer to this article: How to Resize a Video to Right Aspect Ratio and Size.
Part 2: Change Video Shape by Cropping
If your preferred aspect ratio isn’t available in the ‘Ratio’ drop-down list of the ‘Crop and Zoom’ window, Wondershare Filmora allows you to manually change the video to a custom shape.
You can learn how to change the shape of a video to an unlisted aspect ratio by following the instructions given below:
Step 1: Import the Video and Get to the Crop and Zoom Window
Follow the method explained in Step 1 of Part 1 to import a video to Wondershare Filmora, and then add it to the Timeline.
Step 2: Select Custom Ratio
Select the video in the Timeline, and click the Crop and Zoom icon as explained earlier to open its window. Next, select Custom from the Ratio drop-down list to be able to crop the videos unproportionally.
Step 3: Crop the Video Manually
Drag the cropping handles from any one edge of the video. Repeat this process for all the four sides to select the area of interest. Click OK to save the changes.
Step 4: Export the Video
Follow the process explained in Step 3 of Part 1 to export the modified video.
Part 3: Change Video Shape to Circle or Other Shapes in Filmora
Another, rather better way of changing videos to custom shapes is with the help of image or shape masking.
In Filmora you can apply image masks either from the existing presets, i.e. circle, star, diamond, etc., or you can add custom photos if need be. Professionals generally use custom pictures to create fancy logos and titles.
On the other hand, shape masking allows you to mask a background video with a foreground footage in a custom shape.
Although the basic concept of both types of masking is same, the options available under each can be used to produce effective outputs.
That said, following are the instructions to apply both types of masking to your videos:
Image Masking
The steps given below explain how to change video shape with image masking in Filmora:
Step 1: Add Clip to Timeline
Use the method explained in the previous sections to import a clip and add it to the Timeline.
Step 2: Add Image Mask
Click Effects from the standard toolbar at the top, select Utility from the left pane, drag Image Mask from the Utility window, and drop it on top of the video itself in the Timeline. Notice how the fx icon appears on the video layer showing that the effect has been successfully added.
Step 3: Customize Image Mask
On the Timeline, double-click the video layer you applied Image Mask to, and notice all the available shapes available under the Preset Mask section on the Video Effects > Image Mask window that appears at the upper-left area. You can double-click any of the available shape presets to apply it to the video layer. In addition, drag the X and Y, and Width, Height, and Feather sliders to adjust the mask’s position, size, and edge smoothness respectively. You can also check the Invert Mask box to reverse the masking effect on the video. Finally, click OK to save the changes, and follow the method explained in earlier parts to export the video.
Shape Masking
The following steps explain how to change the shape of a video with shape masks in Filmora:
Step 1: Get to the Utility Window
Add at two footages on their individual layers in the Timeline (make sure to place the second layer above the first one), and follow the method explained above to get to the Effects > Utility window.
Step 2: Add Shape Mask
Drag Shape Mask from the Utility window, and drop it on top of the video itself in the Timeline. Confirm that the fx icon appears on the video layer to ensure that the effect has been applied.
Step 3: Customize Shape Mask
Double-click the video layer in the Timeline you applied shape mask to. On the Video Effects > Shape Mask window, use the X and Y, and Width, Height, and Feather sliders to adjust the mask’s position, size and edge smoothness respectively. Optionally check the Invert Mask box to reverse the masking effect, and click OK to save the settings. Next, follow the method explained earlier to export the video.
FAQs
1. What’s the difference between Image Mask and Shape Mask in Filmora?
A) In Filmora, Image Mask allows you to use an image (or any available preset) for masking so that the background footage is cropped to the shape of the picture. This is generally used to create logos and dynamic titles for movies or documentaries. On the other hand, Shape Mask enables you to mask the background clip with the foreground footage in the form of a shape that could be positioned and customized using the available sliders.
2. How many image masks are available in Filmora?
A) At the time of this writing, Wondershare Filmora has around 40 image mask presets. In addition, it also allows you to add custom images from your PC for more dynamic approach.
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
Liza Brown
Mar 27, 2024• Proven solutions
While most videos nowadays are rectangular, and are recorded in either landscape or portrait orientation, there are some social media platforms that require the clips to be square shaped. If you want to upload your footages on such websites, it is essential to learn how to change video shape.
Another benefit of changing the shape of the recorded films is that they can be adjusted in limited amount of space, especially if they are to be posted on a website. Furthermore, some fancy designs such as star-shaped or circle-shaped videos attract more attention when used in digital marketing campaigns.
With that said, here you will learn how to change the shape of a video using one of the most advanced and versatile post-production tools, Wondershare Filmora.
Want to learn more about aspect ratio of your video? Click here!
Or, you just want to transfer your video into vertical.
Part 1: How to Change Video Shape from Rectangle to Square
Depending on the recording device and the target audiences a video is intended to be distributed to, the aspect ratio of the produced footage could be 16:9, 4:3, or 21:9 that makes the film rectangular-shaped. Given that, the aspect ratio can be modified to change the film shape from rectangle to square.
The instructions given below explain how to change video shape from rectangle to square in Wondershare Filmora:
Step 1: Import Video to Timeline
Launch Wondershare Filmora on your PC (a Windows 10 computer is used here), click the Add Files icon from the center of the Media window present at the upper-left section, and use the Open box that appears to select and import the source video to Filmora. Next, drag the video from the Media window to the Timeline, and select your preferred option when/if the Project Setting confirmation box appears.
Step 2: Change Aspect Ratio
Select the video in the Timeline, and click the Crop and Zoom icon from the upper-left area of the Timeline itself. On the Crop and Zoom window that opens next, select 1:1 from the Ratio drop-down list, and click OK to save the new setting.
Step 3: Export the Video
Click EXPORT from the top-center area of the interface, go to the Local tab on the Export box, select your preferred format from the Format list in the left pane, optionally click SETTINGS from the right window to make other adjustments if necessary, and click EXPORT from the bottom-right corner of the box.
For more details, please refer to this article: How to Resize a Video to Right Aspect Ratio and Size.
Part 2: Change Video Shape by Cropping
If your preferred aspect ratio isn’t available in the ‘Ratio’ drop-down list of the ‘Crop and Zoom’ window, Wondershare Filmora allows you to manually change the video to a custom shape.
You can learn how to change the shape of a video to an unlisted aspect ratio by following the instructions given below:
Step 1: Import the Video and Get to the Crop and Zoom Window
Follow the method explained in Step 1 of Part 1 to import a video to Wondershare Filmora, and then add it to the Timeline.
Step 2: Select Custom Ratio
Select the video in the Timeline, and click the Crop and Zoom icon as explained earlier to open its window. Next, select Custom from the Ratio drop-down list to be able to crop the videos unproportionally.
Step 3: Crop the Video Manually
Drag the cropping handles from any one edge of the video. Repeat this process for all the four sides to select the area of interest. Click OK to save the changes.
Step 4: Export the Video
Follow the process explained in Step 3 of Part 1 to export the modified video.
Part 3: Change Video Shape to Circle or Other Shapes in Filmora
Another, rather better way of changing videos to custom shapes is with the help of image or shape masking.
In Filmora you can apply image masks either from the existing presets, i.e. circle, star, diamond, etc., or you can add custom photos if need be. Professionals generally use custom pictures to create fancy logos and titles.
On the other hand, shape masking allows you to mask a background video with a foreground footage in a custom shape.
Although the basic concept of both types of masking is same, the options available under each can be used to produce effective outputs.
That said, following are the instructions to apply both types of masking to your videos:
Image Masking
The steps given below explain how to change video shape with image masking in Filmora:
Step 1: Add Clip to Timeline
Use the method explained in the previous sections to import a clip and add it to the Timeline.
Step 2: Add Image Mask
Click Effects from the standard toolbar at the top, select Utility from the left pane, drag Image Mask from the Utility window, and drop it on top of the video itself in the Timeline. Notice how the fx icon appears on the video layer showing that the effect has been successfully added.
Step 3: Customize Image Mask
On the Timeline, double-click the video layer you applied Image Mask to, and notice all the available shapes available under the Preset Mask section on the Video Effects > Image Mask window that appears at the upper-left area. You can double-click any of the available shape presets to apply it to the video layer. In addition, drag the X and Y, and Width, Height, and Feather sliders to adjust the mask’s position, size, and edge smoothness respectively. You can also check the Invert Mask box to reverse the masking effect on the video. Finally, click OK to save the changes, and follow the method explained in earlier parts to export the video.
Shape Masking
The following steps explain how to change the shape of a video with shape masks in Filmora:
Step 1: Get to the Utility Window
Add at two footages on their individual layers in the Timeline (make sure to place the second layer above the first one), and follow the method explained above to get to the Effects > Utility window.
Step 2: Add Shape Mask
Drag Shape Mask from the Utility window, and drop it on top of the video itself in the Timeline. Confirm that the fx icon appears on the video layer to ensure that the effect has been applied.
Step 3: Customize Shape Mask
Double-click the video layer in the Timeline you applied shape mask to. On the Video Effects > Shape Mask window, use the X and Y, and Width, Height, and Feather sliders to adjust the mask’s position, size and edge smoothness respectively. Optionally check the Invert Mask box to reverse the masking effect, and click OK to save the settings. Next, follow the method explained earlier to export the video.
FAQs
1. What’s the difference between Image Mask and Shape Mask in Filmora?
A) In Filmora, Image Mask allows you to use an image (or any available preset) for masking so that the background footage is cropped to the shape of the picture. This is generally used to create logos and dynamic titles for movies or documentaries. On the other hand, Shape Mask enables you to mask the background clip with the foreground footage in the form of a shape that could be positioned and customized using the available sliders.
2. How many image masks are available in Filmora?
A) At the time of this writing, Wondershare Filmora has around 40 image mask presets. In addition, it also allows you to add custom images from your PC for more dynamic approach.
Liza Brown
Liza Brown is a writer and a lover of all things video.
Follow @Liza Brown
The Ideal LinkedIn Video Aspect Ratios for Effective Posting
The Ideal LinkedIn Video Aspect Ratios for Effective Posting
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.
In this article
01 [What is LinkedIn Video Format?](#Part 1)
02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)
03 [5 Types of LinkedIn Ads](#Part 3)
04 [Best 5 LinkedIn Video Practices](#Part 4)
Part 1 What is LinkedIn Video Format?
01Can you post 1920x1080 on LinkedIn?
Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.
02What aspect ratio is best for a LinkedIn video?
Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.
Part 2 Everything You Need to Know About LinkedIn Ad Specs
The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:
● Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.
● File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.
● Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.
● Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.
● Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.
Part 3 5 types of LinkedIn Ads
LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:
Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.
Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.
Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.
Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.
Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.
Part 4 Best 5 LinkedIn Video Practices
**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.
Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.
**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.
**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.
**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:
Features of Filmora:
● This one is an easy to use tool that can be used by beginners and less professional people.
● Using this tool you can experience latest filters and colors making their perk at the best.
● Here you will also get amazing sound effect to make your video stand out.
● You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.
Wondershare Filmora
Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!
Try It Free Try It Free Try It Free Learn More >
Key Takeaways from This Episode
● LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.
● To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.
● If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.
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- Title: New 2024 Approved From Novice to Master The Best Animation Makers for Every Level
- Author: Morgan
- Created at : 2024-04-28 05:23:00
- Updated at : 2024-04-29 05:23:00
- Link: https://ai-video-tools.techidaily.com/new-2024-approved-from-novice-to-master-the-best-animation-makers-for-every-level/
- License: This work is licensed under CC BY-NC-SA 4.0.